Lifestyle Brand 'Mifuko' Blending Nordic Design and African Craft to Exhibit at Lifestyle Week Summer 2026
UNISENSE Co., Ltd., the Japanese distributor for the Finnish brand Mifuko, will showcase sustainable bags and interior goods at Tokyo Big Sight in June 2026, offering flexible B2B terms such as small-lot orders.
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UNISENSE Co., Ltd., the exclusive Japanese distributor of the Finnish lifestyle brand 'Mifuko,' will exhibit at 'Lifestyle Week Summer 2026,' held at Tokyo Big Sight in June 2026.
Mifuko is a lifestyle brand that combines Nordic Finnish design philosophy with traditional handcraft by artisans in Africa, primarily Kenya. The brand offers items such as bags and interior baskets that blend the warmth of natural materials with sophisticated design.
Having collaborated with the luxury brand Chloé and expanded through pop-up stores in Japanese department stores, Mifuko is a notable sustainable brand already utilized in hotels and department stores across Europe and Japan.
At this exhibition, UNISENSE aims to recruit new B2B partners, including select shops, lifestyle stores, hotels, and commercial facilities. Their strength lies in a flexible trading scheme where partners can start with a small lot of just one item, and first-time partners can consult regarding consignment sales.
This brand is ideal for businesses looking to introduce products with a compelling story while minimizing inventory risk, or those seeking unique items to differentiate their space and offerings.
At the venue, visitors can experience the products firsthand while receiving specific proposals for retail display, pop-up cases, and spatial design for hotels. Direct consultations regarding trading terms and implementation are also available.
■ Exhibition Information
Event: Lifestyle Week [Summer]
Dates: June 24 (Wed) – 26 (Fri), 2026
Venue: Tokyo Big Sight
Booth Number: L27-33
Hours: 10:00 – 17:00
■ About Mifuko
Mifuko is a lifestyle brand founded by Finnish designers. It produces goods based on fair trade principles in collaboration with artisans in Africa, including Kenya. Each product features a tag with the artisan's name, reflecting the care put into every piece. The name 'Mifuko' means 'pocket' in Swahili, symbolizing the desire to create jobs and sustainable income for local communities.
Mifuko is a lifestyle brand that combines Nordic Finnish design philosophy with traditional handcraft by artisans in Africa, primarily Kenya. The brand offers items such as bags and interior baskets that blend the warmth of natural materials with sophisticated design.
Having collaborated with the luxury brand Chloé and expanded through pop-up stores in Japanese department stores, Mifuko is a notable sustainable brand already utilized in hotels and department stores across Europe and Japan.
At this exhibition, UNISENSE aims to recruit new B2B partners, including select shops, lifestyle stores, hotels, and commercial facilities. Their strength lies in a flexible trading scheme where partners can start with a small lot of just one item, and first-time partners can consult regarding consignment sales.
This brand is ideal for businesses looking to introduce products with a compelling story while minimizing inventory risk, or those seeking unique items to differentiate their space and offerings.
At the venue, visitors can experience the products firsthand while receiving specific proposals for retail display, pop-up cases, and spatial design for hotels. Direct consultations regarding trading terms and implementation are also available.
■ Exhibition Information
Event: Lifestyle Week [Summer]
Dates: June 24 (Wed) – 26 (Fri), 2026
Venue: Tokyo Big Sight
Booth Number: L27-33
Hours: 10:00 – 17:00
■ About Mifuko
Mifuko is a lifestyle brand founded by Finnish designers. It produces goods based on fair trade principles in collaboration with artisans in Africa, including Kenya. Each product features a tag with the artisan's name, reflecting the care put into every piece. The name 'Mifuko' means 'pocket' in Swahili, symbolizing the desire to create jobs and sustainable income for local communities.
FAQ
Mifukoはどのようなブランドですか？
フィンランドのデザイン思想と、ケニアなどのアフリカの職人による手仕事を組み合わせたライフスタイルブランドです。フェアトレードを理念とし、天然素材を用いたバッグやインテリアバスケットを展開しています。
ライフスタイル Week 夏 2026での出展内容は？
2026年6月24日〜26日に東京ビッグサイトで開催される展示会に出展します。ブース番号はL27-33で、実際の商品の展示に加え、店舗展開や空間演出への活用提案、取引条件の相談が行われます。
法人向けの取引条件に特徴はありますか？
小ロット1点からの導入が可能で、初回取引については委託販売の相談も受け付けているなど、柔軟な取引スキームを提供しています。
Mifukoの製品にはどのような特徴がありますか？
製品一つひとつに作り手の名前が記されたタグが付けられており、現地の地域社会に継続的な雇用と収入を生み出す仕組みが整っています。
過去にどのようなブランドや施設での導入実績がありますか？
ラグジュアリーブランド「Chloé」とのコラボレーション実績があるほか、欧州や日本の百貨店、ホテルなどでの導入が進んでいます。