Care Brand "KISS MY LIFE" Celebrates 10th Anniversary with Fashion Show by Cancer Survivors

Key facts

  • Care Brand "KISS MY LIFE" Celebrates 10th Anniversary with Fashion Show by Cancer Survivors
  • Care brand "KISS MY LIFE" will hold a fashion show "LIVE MY OWN LIFE | Walking My Runway, My Way" featuring cancer survivors at the Japan Cancer Forum 2026 to commemorate its 10th anniversary. This event aims to empower cancer survivors, with survivors walking the runway alongside medical professionals to showcase their radiant selves.
  • Source: PR Times
  • Date: June 9, 2026

Direct answer

Care brand "KISS MY LIFE" will hold a fashion show "LIVE MY OWN LIFE | Walking My Runway, My Way" featuring cancer survivors at the Japan Cancer Forum 2026 to commemorate its 10th anniversary. This event aims to empower cancer survivors, with survivors walking the runway alongside medical professionals to showcase their radiant selves.

Citation
Care Brand "KISS MY LIFE" Celebrates 10th Anniversary with Fashion Show by Cancer Survivors (June 9, 2026), PR Times
Source
PR Times
Date
June 9, 2026
Care brand "KISS MY LIFE" will hold a fashion show "LIVE MY OWN LIFE | Walking My Runway, My Way" featuring cancer survivors at the Japan Cancer Forum 2026 to commemorate its 10th anniversary. This event aims to empower cancer survivors, with survivors walking the runway alongside medical professionals to showcase their radiant selves.
イベント出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: June 9, 2026 at 10:00
  • 🔍 Collected: June 9, 2026 at 10:29 (29 min after Published)
  • 🤖 AI Analyzed: June 12, 2026 at 16:52 (78h 22m after Collected)
TOKIMEKU JAPAN Co., Ltd. (Chiyoda-ku, Tokyo / Representative Director: Ryoko Shiozaki) announces that its care brand "KISS MY LIFE" will celebrate its 10th anniversary by co-hosting a fashion show for cancer survivors titled "LIVE MY OWN LIFE | Walking My Runway, My Way" on Sunday, August 9, 2026, within the Japan Cancer Forum 2026, in collaboration with Certified NPO Cancer Net Japan (Bunkyo-ku, Tokyo).

This fashion show aims to empower cancer survivors by presenting care products such as medical caps and wigs not just as "medical items for concealment" but as "fashion for living life my way."

■ Background of the Brand's Birth

Ryoko Shiozaki, the representative director, experienced young breast cancer at the age of 33 while managing an apparel company.

During her experience with hair loss due to chemotherapy and surgery, she noticed a lack of care products that she would want to wear "to express her own style."

At that time, her doctor said,

"Why don't you use your experience in apparel to hold a fashion show for cancer patients?"

She took the suggestion and actually held a fashion show.

Through that experience, she felt the need for care products that could bring a positive mindset even during treatment, and for options that would allow her to value "her own self," leading to the establishment of KISS MY LIFE.

■ About KISS MY LIFE

KISS MY LIFE is a care brand that consistently handles the planning, design, production, and sales of care products, including medical caps, wigs, breast cancer bras, canes, and hospital shoes.

It combines high functionality and meticulous material selection with the unique design sensibility of the apparel industry to propose unprecedented "care products as fashion."

The brand concept is:

"Holding it makes the heart flutter. Wearing it brightens the mood a little."

The brand strives to create products that serve as a catalyst for facing forward with one's own style, both during and after treatment.

Approximately 200 items are available on the official website.

https://www.kissmylife.jp/

■ Runway Walked Together by Cancer Survivors and Medical Professionals

In this fashion show, cancer survivors will walk the runway, escorted by medical professionals. Each individual will shine in their own way, sharing their thoughts during treatment and their life stories.

Currently, we are recruiting models for this fashion show through cancer拠点 hospitals and patient communities nationwide.

We plan to have a diverse range of participants, including those undergoing or who have completed treatment, users of wigs and medical caps, and individuals using wheelchairs or canes.

https://www.kissmylife.jp/f/fashion-show

Event Outline

Event Name: Cancer Survivor Fashion Show "LIVE MY OWN LIFE | Walking My Runway, My Way"
Date & Time: Sunday, August 9, 2026, 14:45 - 15:45
Venue: Bunkyo Civic Center B2F, Citizen's Plaza
Host: Japan Cancer Forum 2026

Co-hosted by: Certified NPO Cancer Net Japan (Bunkyo-ku, Tokyo)

■ TOKIMEKU JAPAN Overview
Company Name: TOKIMEKU JAPAN Co., Ltd.
Headquarters Address: 5F, 2-5-3 Hirakawacho, Chiyoda-ku, Tokyo
URL: https://tokimeku-japan.jp/
Operated Brand: https://www.kissmylife.jp/
Established: July 1, 2016
Capital: 168.1 million yen (including reserves)

[Contact for Media Inquiries]
Company: TOKIMEKU JAPAN https://tokimeku-japan.jp/
Contact Persons: Shiozaki, Fujitani
Email: info@tokimeku-japan.jp
Phone: 05034793433
Keywords:

FAQ

What is the brand concept of KISS MY LIFE?

With the concept "Holding it makes the heart flutter. Wearing it brightens the mood a little.," the brand aims to create products that serve as a catalyst for facing forward with one's own style, both during and after treatment.

What kind of people will participate as models in the fashion show?

The show will primarily feature cancer survivors, but participants will include individuals undergoing or who have completed treatment, users of wigs and medical caps, and those using wheelchairs or canes.

When was TOKIMEKU JAPAN established?

TOKIMEKU JAPAN was established on July 1, 2016.

What can be purchased on the official KISS MY LIFE website?

Approximately 200 care items, including medical caps, wigs, breast cancer bras, canes, and hospital shoes, are available for purchase.

Who is co-hosting this fashion show?

The event is co-hosted by Certified NPO Cancer Net Japan.