TOCHU Corporation Wins No.1 in Sales Division at LIXIL Real Estate Shop National Convention 2026

TOCHU Corporation (Headquarters: Bunkyo-ku, Tokyo; CEO: Yukihisa Ito) has been awarded first place in the sales category at the 'LIXIL Real Estate Shop National Convention 2026,' held over two days on July 8–9, 2026, out of approximately 500 franchise stores nationwide.

Significance of the Award: No.1 Among All Franchise Stores

LIXIL Real Estate Shop is a real estate franchise with approximately 500 franchise stores across Japan. The annual National Convention is the network's largest event, bringing together franchisees to share success stories and expertise, and to recognize outstanding stores and sales staff.

This year’s convention marked the 45th anniversary of LIXIL Real Estate Shop, making it a milestone event that attracted even more participants than usual. Receiving the No.1 award in the sales category reflects the high recognition our specialized approach to investment property sales and brokerage has earned across the entire network.

Why TOCHU Continues to Be Chosen

Specialization in Investment Real Estate: We focus exclusively on the brokerage of investment apartments and condominiums, providing tailored proposals based on each owner’s financial situation and individual needs.

Speed and Transparent Service: Centered on a sales model driven by web advertising and inquiries, we emphasize rapid response from valuation to closing, and maintain transparent transactions by clearly explaining pricing rationale.

High Productivity Through Technology: By leveraging proprietary tools such as our automated valuation system, we deliver efficient and accurate proposals. This approach has earned us ongoing consultations and referrals from many clients.

Award Acceptance Remarks

[Comment from CEO Yukihisa Ito]

'We are deeply honored to receive this prestigious No.1 award in the sales category at this milestone 45th anniversary National Convention of LIXIL Real Estate Shop.

In the highly specialized field of investment real estate, we have consistently prioritized speed and honest information sharing to earn our clients’ trust. This award is made possible by the continuous support of our clients and the LIXIL Real Estate Shop network, for which we are profoundly grateful.

We will not rest on this achievement. Going forward, we will continue striving to further enhance our expertise and service quality to maximize our clients’ asset value.'

Seminar Announcement: Speaking at 'Renovation Industry Fair 2026'

To commemorate this achievement, TOCHU will be presenting a seminar at the 'Renovation Industry Fair 2026,' to be held at Tokyo Big Sight on July 29 (Wed) and 30 (Thu), 2026.

Seminar Details

● Date and Time: July 30, 2026 (Thu) 10:30–11:20

● Title:

Annual Sales of ¥2.7 Billion Through 'One-Room Investment Property Specialization'! How Our Proprietary iBuyer System is Transforming Sales Norms and the Business Model Behind 600 Annual Transactions and ¥10 Billion in Transaction Volume

● Speaker: CEO Yukihisa Ito

● Venue: Tokyo Big Sight (within exhibition hall, co-located with Rental Housing Fair)

● Details: https://the-bars.com/seminar/20260730-buying-1030/

TOCHU, which specializes in the buying and selling of one-room investment properties and has achieved annual sales of ¥2.7 billion, will share its proven business model at this seminar. Based on our track record of completing 600 transactions annually in a niche market often overlooked by major players, we will explain our target segmentation, lead generation strategies, valuation and sales techniques, and the overall business framework. Additionally, we will discuss our automated valuation system 'TOCHU iBuyer' and our exit strategy using closed auctions to sell properties 'faster and at higher prices.'