24 Official Ambassadors for 'SILK THE RICH' Launch on June 1st!

Key facts

  • 24 Official Ambassadors for 'SILK THE RICH' Launch on June 1st!
  • THE RICH Co., Ltd. has appointed 24 influencers as the first official ambassadors for its silk-based hair and body care brand, 'SILK THE RICH'. From June 1 to November 30, 2026, these ambassadors will share their experiences on social media to promote the brand's vision.
  • Source: PR Times
  • Date: June 2, 2026

Direct answer

THE RICH Co., Ltd. has appointed 24 influencers as the first official ambassadors for its silk-based hair and body care brand, 'SILK THE RICH'. From June 1 to November 30, 2026, these ambassadors will share their experiences on social media to promote the brand's vision.

Citation
24 Official Ambassadors for 'SILK THE RICH' Launch on June 1st! (June 2, 2026), PR Times
Source
PR Times
Date
June 2, 2026
THE RICH Co., Ltd. has appointed 24 influencers as the first official ambassadors for its silk-based hair and body care brand, 'SILK THE RICH'. From June 1 to November 30, 2026, these ambassadors will share their experiences on social media to promote the brand's vision.
businessNQ 53/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: June 2, 2026 at 11:00
  • 🔍 Collected: June 2, 2026 at 11:29 (29 min after Published)
  • 🤖 AI Analyzed: June 2, 2026 at 11:57 (27 min after Collected)
THE RICH Co., Ltd., which sells 'SILK THE RICH' products with the vision of 'bringing a life with silk into the daily lives of the world,' announced the appointment of 24 influencers as the first official 'SILK THE RICH' ambassadors for a six-month period from June 1 to November 30, 2026. During this period, the ambassadors will use the SILK THE RICH hair and body care series daily and share the appeal of the products from various perspectives through social media. Their activities will be featured on their personal accounts as well as the official SILK THE RICH social media channels. This project aims to go beyond one-time promotions; it seeks to turn ambassadors into enthusiastic fans who share their authentic perspectives and the brand's worldview. Selection was based not only on follower counts but also on engagement, influence in the beauty sector, and brand affinity. Through these 24 ambassadors, the company aims to deeply permeate the brand's philosophy and quality into the market.

FAQ

Is influencer marketing effective in Japan?

Yes, especially in the beauty and cosmetics sector, where social media reviews significantly influence purchasing decisions.

What are the key facts in this article?

THE RICH Co., Ltd. has appointed 24 influencers as the first official ambassadors for its silk-based hair and body care brand, 'SILK THE RICH'. From June 1 to November 30, 2026, these ambassadors will share their experiences on social media to promote the brand's vision.

What is the direct answer?

THE RICH Co., Ltd. has appointed 24 influencers as the first official ambassadors for its silk-based hair and body care brand, 'SILK THE RICH'. From June 1 to November 30, 2026, these ambassadors will share their experiences on social media to promote the brand's vision.

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