TGX GOLF Co., Ltd. (Headquarters: Minato-ku, Tokyo; Co-CEOs: Roy Cameron / Namiko Yoshimura) announces the second tournament of its next-generation hybrid esports professional golf league, the 'RANGE ROVER INVITATIONAL,' to be held on Monday, July 27, 2026, at Nihonbashi Mitsui Hall (Chuo-ku, Tokyo).
As the second leg of the seven-tournament TGX Series, this event is hosted in partnership with Range Rover and will use the world's most advanced golf simulation technology, 'FULL SWING,' as its competition platform. The event will also be live-streamed on U-NEXT, delivering a new golf experience both on-site and online.
The 'RANGE ROVER INVITATIONAL' brings together the world's most advanced golf simulation technology 'FULL SWING,' the pioneering luxury SUV brand 'RANGE ROVER,' and the intense competition of top-tier players.
Set at Nihonbashi Mitsui Hall, a landmark in Tokyo's Nihonbashi district, the event will feature dynamic shot visuals projected onto massive screens, real-time visualization of precise data, and live production elements that together create an immersive experience that redefines traditional golf viewing. This one-night-only stage, where golf, technology, entertainment, and luxury lifestyle intersect, will showcase the future of golf entertainment from Japan to the world.
Northern Ice claims the opening match. The series enters a new phase.
In the opening match, 'Northern Ice,' representing the Tohoku and Hokkaido regions, triumphed in a thrilling final against Tokyo, becoming the inaugural winner of the series. The nail-biting finish, with victory undecided until the final shot, perfectly embodied the TGX Series' mission of combining competition and entertainment, captivating golf fans and industry stakeholders alike.
With this victory, Northern Ice currently leads the series rankings heading into the second tournament. However, the season is just beginning. Other teams, including Tokyo, are aiming for a comeback, making the 'RANGE ROVER INVITATIONAL' a pivotal match that could shift the momentum of the entire series.
Will Northern Ice maintain its momentum from the top?
Or will a new hero emerge?
The intense battle of the TGX Series is about to accelerate.
Range Rover resonates with TGX's leadership and innovation
Born in 1970 as the world's first luxury SUV, Range Rover has spent over half a century setting new benchmarks as a leader in the automotive industry.
Combining refined design, exceptional comfort, and unmatched off-road capability, Range Rover is globally acclaimed as a brand that embodies 'Modern Luxury.'
Its pioneering spirit of always staying ahead of the times and creating new value, along with its continuous innovation, deeply resonates with the TGX Series, which aims to shape the future of golf.
The TGX Series leverages the world's most advanced golf simulation technology, 'FULL SWING,' to create a new golf format that blends competition and entertainment.
TGX's approach—creating new experiential value beyond traditional golf frameworks and pioneering the future of the industry—aligns perfectly with Range Rover's values of leadership and innovation. The 'RANGE ROVER INVITATIONAL' is a new era of sports entertainment, co-created by two brands sharing a philosophy of leadership, innovation, and pioneering spirit.
World's most advanced golf simulation technology: FULL SWING
The TGX Series uses 'FULL SWING,' the world's most advanced golf simulation system, as its competition platform.
FULL SWING is renowned as the world's top golf simulation technology, used by elite players worldwide for training and data analysis.
With high-precision ball tracking, real-time data analytics, and stunningly accurate visual recreations of world-famous courses, FULL SWING delivers a competitive environment that closely mirrors real golf, all indoors.
Each player's shot is projected onto massive screens and delivered to the audience in real time, complete with data such as distance, ball speed, and spin rate.
By visualizing information that cannot be seen on a traditional golf course, the viewing experience itself evolves.
This is a new way to enjoy golf—akin to watching motorsports or esports. This is the TGX Series.
What is the TGX Series?
The TGX (The Golf Experience) Series is a new hybrid esports professional golf league, born from the concept of 'Making golf more free and more exciting.' Professional golfers, corporate partners, and golf fans come together on one stage to create an unprecedented experience that blends competition and entertainment.
By integrating live production, visuals, sound, lighting, streaming, and brand experiences, the TGX Series aims to create a new culture of spectatorship that excites not only golf fans but also sports and entertainment enthusiasts.
Experience world-class competition in the city without going to a golf course.
Enjoy the thrill even if you don't know golf.
The TGX Series, a golf entertainment initiative from Japan, is creating the future of golf.
Comment from Roy Cameron, Co-CEO of TGX GOLF
'Range Rover is a brand that continuously pursues exceptional quality and innovation. Its values deeply resonate with the vision of the TGX Series, which aims to shape the future of golf.
Just as Range Rover has long led the luxury SUV category, TGX aims to create new value in golf and establish a new standard in sports entertainment.
Northern Ice delivered an outstanding performance in the opening match, giving the series a highly compelling start. Through this 'RANGE ROVER INVITATIONAL,' we hope to let even more people experience the excitement of the TGX Series and share the potential of a new form of golf entertainment in Japan.'
Event Overview
[Tournament Name] RANGE ROVER INVITATIONAL
[Date & Time] July 27, 2026 (Monday)
[Venue] Nihonbashi Mitsui Hall (5F, COREDO Muromachi 1, 2-2-1 Muromachi, Nihonbashi, Chuo-ku, Tokyo)
[Organizer] TGX GOLF
FACT BOX
- Source: PR TIMES
- Category: Event
- Organizations: RANGE ROVER / U-NEXT
- Products / services: RANGE ROVER INVITATIONAL