[Report] "Reiwa no Tora EXPO All or Nothing 2026 Powered by Mirarita ~Business and Gourmet Festival~" Records 21,241 Total Attendees
The large-scale offline event derived from the popular YouTube channel 'Reiwa no Tora' successfully drew over 21,000 visitors, showcasing massive brand power and community engagement.
📋 Article Processing Timeline
- 📰 Published: April 28, 2026 at 05:00
- 🔍 Collected: April 27, 2026 at 20:31
- 🤖 AI Analyzed: April 28, 2026 at 00:27 (3h 55m after Collected)
MONOLITH Japan Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; CEO: Eiko Iwai), which operates the YouTube program 'Reiwa no Tora CHANNEL' (Lead: Naohiro Hayashi), is pleased to report that 'Reiwa no Tora EXPO All or Nothing 2026 Powered by Mirarita ~Business and Gourmet Festival~,' held on April 26, 2026 (Sunday) at Tokyo International Forum (Marunouchi, Chiyoda-ku, Tokyo), recorded a total of 21,241 attendees (based on Japan Tourism Agency standards).
Both the business and gourmet areas saw long lines immediately after opening. The paid talk stages were filled to capacity, specialty gourmet items sold out early, and the finale featured surprise segments for the performers, making it a day of non-stop heat from start to finish.
### Attendance (Based on Japan Tourism Agency Standards)
- Total Attendees: 21,241
*Calculation based on the standard common criteria for tourism statistics by the Japan Tourism Agency. Includes lobby areas and outdoor spaces.
### Highlights of the Day
#### Gourmet Area: Shimayan's Ramen Sells Out Instantly
At the gourmet area in the outdoor plaza, ramen supervised by Shimayan (Takashi Shimada, CEO of Okyakusamaminasamaokagesama), a member of Reiwa no Tora, sold out instantly. Long queues formed as people sought a bowl from this ramen master who tastes 1,000 bowls a year.
#### Paid Stage: Full House for "Reiwa no Tora VS REAL VALUE"
The talk area in Hall E2 featured the headline project "Reiwa no Tora VS REAL VALUE," which reached full capacity with standing room only. In addition to regular members Naohiro Hayashi, Dragon Hosoi, and Ryusei Kuwata, special guests Takafumi Horie and Yuji Mizoguchi from REAL VALUE joined the stage, electrifying the audience.
#### Mitsuki Kanda's Idol Live: Passionate Performance Following Budokan
Mitsuki Kanda, one of the 'Tigers' and CEO of Luminous Co., Ltd., which operates anime song bars nationwide, delivered a high-energy idol performance. Following her February concert at Nippon Budokan, she thrilled fans with a close-up performance at this event.
#### Business Area: "Tiger of Mail Order" Limited Bento Sells Out
In the Hall E2 business area, the limited menu "Ultimate Nori-ben," sold at the "Tiger of Mail Order" booth, sold out instantly. Directed by Tetsuya Onishi (known for Miracle Cutting Boards), the bento combined local specialties from across Japan into one special box, curated by the channel's challengers.
Additionally, the "Become a Tiger Photo Booth" had long lines throughout the day, where fans enjoyed taking commemorative photos in a space recreating the show's iconic set.
#### Rock Paper Scissors Tournament: Fun Across Generations
The "1 Million Yen Rock Paper Scissors" tournament on stage brought cheers and screams from the entire venue as visitors competed seriously against the Tiger members. A version for children featuring "Bonbon Drop Seals" was also held, creating a sense of unity across all ages.
#### Finale: Surprise Birthday for Chairman Tetsuro Miura
The event concluded with a surprise birthday celebration for Chairman Tetsuro Miura (Toriaina Group). Performers, staff, and the audience celebrated together, marking a moving end to the EXPO.
Both the business and gourmet areas saw long lines immediately after opening. The paid talk stages were filled to capacity, specialty gourmet items sold out early, and the finale featured surprise segments for the performers, making it a day of non-stop heat from start to finish.
### Attendance (Based on Japan Tourism Agency Standards)
- Total Attendees: 21,241
*Calculation based on the standard common criteria for tourism statistics by the Japan Tourism Agency. Includes lobby areas and outdoor spaces.
### Highlights of the Day
#### Gourmet Area: Shimayan's Ramen Sells Out Instantly
At the gourmet area in the outdoor plaza, ramen supervised by Shimayan (Takashi Shimada, CEO of Okyakusamaminasamaokagesama), a member of Reiwa no Tora, sold out instantly. Long queues formed as people sought a bowl from this ramen master who tastes 1,000 bowls a year.
#### Paid Stage: Full House for "Reiwa no Tora VS REAL VALUE"
The talk area in Hall E2 featured the headline project "Reiwa no Tora VS REAL VALUE," which reached full capacity with standing room only. In addition to regular members Naohiro Hayashi, Dragon Hosoi, and Ryusei Kuwata, special guests Takafumi Horie and Yuji Mizoguchi from REAL VALUE joined the stage, electrifying the audience.
#### Mitsuki Kanda's Idol Live: Passionate Performance Following Budokan
Mitsuki Kanda, one of the 'Tigers' and CEO of Luminous Co., Ltd., which operates anime song bars nationwide, delivered a high-energy idol performance. Following her February concert at Nippon Budokan, she thrilled fans with a close-up performance at this event.
#### Business Area: "Tiger of Mail Order" Limited Bento Sells Out
In the Hall E2 business area, the limited menu "Ultimate Nori-ben," sold at the "Tiger of Mail Order" booth, sold out instantly. Directed by Tetsuya Onishi (known for Miracle Cutting Boards), the bento combined local specialties from across Japan into one special box, curated by the channel's challengers.
Additionally, the "Become a Tiger Photo Booth" had long lines throughout the day, where fans enjoyed taking commemorative photos in a space recreating the show's iconic set.
#### Rock Paper Scissors Tournament: Fun Across Generations
The "1 Million Yen Rock Paper Scissors" tournament on stage brought cheers and screams from the entire venue as visitors competed seriously against the Tiger members. A version for children featuring "Bonbon Drop Seals" was also held, creating a sense of unity across all ages.
#### Finale: Surprise Birthday for Chairman Tetsuro Miura
The event concluded with a surprise birthday celebration for Chairman Tetsuro Miura (Toriaina Group). Performers, staff, and the audience celebrated together, marking a moving end to the EXPO.