SARAH Inc. (CEO: Yota Takahashi), which operates Japan's largest food review site 'MogNavi' (URL: https://mognavi.jp/), announced today, June 16 (Tuesday), the 'MogNavi Best Food Award 2026 First Half', honoring food products supported by consumers based on reviews posted by MogNavi members during the first half of fiscal 2026.

About the MogNavi Best Food Award 2026 First Half

The MogNavi Best Food Award recognizes products currently favored by consumers, based on reviews submitted by MogNavi members. Winners are selected based on review ratings posted over the past six months. The award's consumer-centric lineup has drawn significant attention from the food industry.

Grand Prix: The indulgent chestnut-filled anpan you can't resist 'Pasco Tons of Whipped Chestnut Anpan'

This year's Grand Prix winner is the 'Pasco Tons of Whipped Chestnut Anpan'. This satisfying treat features a soft, fluffy bread filled with smooth chestnut paste and generous whipped cream, earning high praise on social media and review sites for its 'guilty pleasure' factor and 'luxurious dessert-like experience'. The balanced sweetness of the chestnuts, the light texture of the whipped cream, and the substantial portion size were key factors in its victory.

Ranked second is 'Meito's Smooth Pudding Sakura Milk', and third is 'Yamazaki's Richly Satisfying Milk Whipped Danish'.

Overall Award Winners List

[Methodology] The MogNavi Best Food Award rankings are determined based on user review ratings and other feedback.

[Survey Period] November 1, 2025 – April 30, 2026

[Number of Reviews Analyzed] 35,384

[Number of Products Evaluated] 591,309 items

For category-specific rankings, please visit the announcement page.

MogNavi Best Food Award 2026 First Half Announcement Page: https://mognavi.jp/bfa2026former

Service Introductions

MogNavi

A comprehensive information portal for all commercially available foods, from supermarkets and convenience stores to online deliveries. The site offers engaging and useful content including user reviews, trending rankings, new product releases, and videos.

URL: https://mognavi.jp/

Menu-Based Food Review App 'SARAH'

A gourmet app that allows users to post and search reviews by individual restaurant menu items. It enables sharing of real dining experiences like 'this dish is delicious' and helps users discover meals perfectly suited to their tastes.

URL: https://sarah30.com/

Food Product Development Data Service 'FoodDataBank'

FoodDataBank leverages consumer reviews of restaurant and prepared meals to provide a big data analytics platform and specialized consulting services for the food industry. By analyzing data such as 'what consumers are choosing' and 'trends in popular menu items and products', it enables easy identification of previously unnoticed ingredient combinations and broader market trends through the keywords consumers include in their item-level reviews.

URL: https://fooddatabank.net/

Company Overview

Company Name: SARAH Inc.

CEO: Yota Takahashi

Founded: December 1, 2014

Capital: 100 million yen (including capital reserves)

Employees: 62 (as of December 2023, including contract staff)

Corporate Website: https://corporate.sarah30.com/

[Business Activities]

- Menu-based food review app 'SARAH' SARAH (iOS): https://apps.apple.com/jp/app/id916083595

SARAH (Android): https://play.google.com/store/apps/details?id=com.sarah30.android

SARAH (Web): https://sarah30.com/

- Food industry big data analytics service 'FoodDataBank' https://fooddatabank.net/

- Japan's largest food review information site 'MogNavi' https://mognavi.jp/

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Products / services: FoodDataBank