Frozen Toddler Meal Service 'Mogumo' Launches Corporate Welfare Plan

Oxxx Inc. launched the 'Mogumo Child-rearing Support Welfare Plan' on June 1, 2026. To alleviate the burden of dinner preparation for working parents, employees can choose between 'Mogumo' (toddler meals) or 'Mogumo Deli' (for growing children) starting at 5,260 yen per month. The service requires no office equipment, supports remote work, and promotes human capital management. The company is also recruiting sales agency partners.
businessNQ 54/100出典:PR Times

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  • 📰 Published: June 1, 2026 at 10:00
  • 🔍 Collected: June 1, 2026 at 10:35 (35 min after Published)
  • 🤖 AI Analyzed: June 1, 2026 at 18:59 (8h 23m after Collected)
Oxxx Inc. (Headquarters: Fukuoka City, Fukuoka Prefecture; President: Yusaku Kurose), the operator of the lifestyle brand 'Mogumo' that supports family growth, launched the 'Mogumo Child-rearing Support Welfare Plan' on June 1, 2026, to assist employees in balancing work and childcare.

This plan allows companies to provide their employees with 'Mogumo,' a home-delivery meal service for children supervised by registered dietitians, and 'Mogumo Deli,' a frozen one-plate meal service for growing children, as a corporate benefit.

Starting at 5,260 yen (tax included) per employee per month, employees can choose between 'Mogumo' or 'Mogumo Deli' each month based on their child's age and family situation.

As it does not require the installation of equipment in offices or stores, it is an easy-to-implement benefit for employees with diverse working styles, including office-based, store-based, remote, and nationwide branch staff, supporting the daily dining tables of families raising children.

■ Background of the Launch
In recent years, dual-income households have become the norm. This change has increased time constraints on household chores and childcare, making it difficult to manage daily life. Meal preparation is a continuous burden for these families, causing both time and psychological stress.

Many families spend over two hours a day on meal preparation, totaling approximately 32 days and 13 hours per year when including menu planning, shopping, cooking, and cleaning. For children's meals, parents often struggle with balancing nutrition, safety, and the lack of time on busy weekdays.

For companies, creating an environment where employees raising children can continue to work is increasingly important for talent retention, recruitment competitiveness, and supporting career development after returning from leave. Beyond salary and working systems, support that aligns with employees' home lives is gaining attention from the perspectives of human capital management and health management.

Oxxx has supported the healthy growth of children through 'Mogumo.' By focusing on the 'dining table of child-rearing families,' which is often difficult to reach through traditional office meal subsidies, the company is launching this plan as a new welfare benefit.

■ Features of the 'Mogumo Child-rearing Support Welfare Plan'
1. Supporting 'Dinner Preparation' as a Welfare Benefit
This plan supports the 'preparation of children's meals,' which is a major burden, rather than just lunch subsidies. Frozen meals that can be served by simply heating in a microwave reduce the daily burden of shopping, planning, cooking, and cleaning.

2. Choice between 'Mogumo' and 'Mogumo Deli'
Employees can choose based on their child's age. 'Mogumo' is for children aged 1.5 to 5, focusing on textures and flavors children love. 'Mogumo Deli' is for children aged 6 to 15, designed with protein, calcium, and salt content in mind for growing children.

3. Easy to Implement for Various Work Styles
No freezer or equipment installation is required at the office, making it accessible for remote workers and those at various locations.

4. Trial and Support System
Companies can conduct a trial for up to six employees before full implementation. Customer support is handled by Mogumo, minimizing the operational burden on the company.

■ Plan Overview
- Light Course: 5,260 yen/month (8 Mogumo or 5 Mogumo Deli meals) - 15% OFF
- Standard Course: 7,640 yen/month (18 Mogumo or 8 Mogumo Deli meals) - 20% OFF
- Plus Course: 10,600 yen/month (26 Mogumo or 12 Mogumo Deli meals) - 25% OFF

■ Sales Agency Partner System
Oxxx is recruiting sales partners to propose this plan to corporate clients. Partners do not need to hold inventory or invest in equipment, as Oxxx handles delivery and support. Partners receive commissions based on contract status.

FAQ

Why is this service gaining attention in Japan?

Due to the rise in dual-income households, the burden of preparing dinner has become a significant issue, leading companies to seek ways to support employees' work-life balance.