USME, a Story Media Delivering Corporate Initiatives to Society, Launches Co-creation Partner Program

mooo-up Inc. has launched a 'Co-creation Partner Program' for its third-party story media, 'USME', to collaborate with business support providers. It aims to transform corporate initiatives into valuable information assets.
提携NQ 84/100出典:PR Times

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  • 📰 Published: May 29, 2026 at 22:12
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mooo-up Inc. has launched the 'USME Co-creation Partner Program,' designed to support corporate communication in collaboration with business support providers, through its story media 'USME,' which reports and edits corporate initiatives from a third-party perspective.

Through this program, mooo-up aims to deliver corporate initiatives and aspirations to a wider audience by partnering with businesses involved in corporate support, such as recruitment agencies, PR firms, regional financial institutions, employee welfare service providers, and web production companies.

Partner companies can introduce USME to their clients as a tool for reporting, editing, and disseminating initiatives—such as recruitment PR, sustainability efforts, health and productivity management, and regional activities—from a third-party perspective.

Furthermore, USME supports partner companies by providing explanatory materials for proposals, organizing published content, and designing editorial plans, ensuring that corporate initiatives and aspirations are communicated effectively.

USME Website: https://usme-media.com/

An Increasing Number of Companies 'Have Information but Are Failing to Communicate It Effectively'

In recent years, many companies communicate information through recruitment pages, sustainability pages, press releases, and social media. However, many face challenges such as:
- The background and intent behind initiatives are not fully conveyed.
- Disconnected communication content internally and externally.
- Ambiguous understanding of the company's core values.
- Communication efforts ending as isolated, one-off events.

USME operates as a story media that edits and distributes content not just as information, but by including the background context and intent behind 'why these initiatives are being undertaken.'

What is USME?

USME is a media outlet that reports and edits corporate social initiatives—such as recruitment, work styles, health management, sustainability, and regional engagement—from a third-party perspective. Rather than one-off communication, it aims to 'turn corporate understanding into an asset' that can be continuously utilized for:
- Internal sharing
- Recruitment/PR
- Sales activities
- IR/Integrated reporting
- Contact points in the era of search/AI summaries

mooo-up Inc. has previously provided diverse corporate communication support, including web production, brochure design, exhibition planning, and integrated reporting. Throughout this experience, the company realized that it is not just the 'volume of information,' but 'the context in which it is conveyed to society' that dictates corporate understanding. USME addresses this challenge through third-party editing and reporting.

About the Co-creation Partner Program

While reporting on corporate initiatives, USME recognized the importance of organizing information into an asset that can be used across various scenarios—not just for dissemination, but for recruitment, sales, PR, and internal engagement. We believe that deep understanding can be further expanded through collaboration with various businesses that support companies, such as recruitment and PR firms, and regional financial institutions.

Therefore, we have launched the USME Co-creation Partner Program to connect corporate initiatives and aspirations to new social touchpoints.

Target Partner Businesses:
- Recruitment agencies
- PR/Communication support firms
- Regional financial institutions
- Employee welfare service providers
- Exhibition/Event-related companies
- Video production companies
- Web production companies
- HR/Organizational development support
- Health management support providers, etc.

The purpose is to move beyond 'one-off initiatives' and convey information that leads to consistent corporate understanding, spanning recruitment, sales, PR, and internal penetration.

Future Outlook

Under the concept 'Turning Yesterday into Stories, Tomorrow into Value,' USME will continue to deliver the background of corporate initiatives and decision-making to society, aiming to foster an information cycle that leads to subsequent actions and empathy. We believe that even in the age of AI search and summarization, the importance of content organized with background and context will only continue to rise.

FAQ

USME共創パートナー制度とはどのようなものですか?

採用支援会社、PR会社、Web制作会社などの企業支援事業者と連携し、企業の取り組みを第三者視点で取材・編集して情報資産化する制度です。

USMEはどのようなメディアですか?

採用、働き方、サステナビリティ、地域活動など、企業の社会的取り組みを背景や文脈を含めて第三者視点で発信するストーリーメディアです。

パートナー企業にはどのような支援がありますか?

説明資料の提供、掲載内容の整理、取材企画の設計などを通じて、顧客企業の情報発信を支援します。

どのような企業がパートナーとして想定されていますか?

採用支援、PR・広報支援、地域金融機関、福利厚生サービス、動画・Web制作、健康経営支援事業者などが想定されています。

USMEの目的は何ですか?

企業の取り組みを単発的な情報発信で終わらせず、採用・営業・広報・社内浸透まで一貫した「企業理解の資産」として社会へ伝えることを目的としています。