[pppom] New 'Snap Serum Liner' - A Natural-Looking Mucous Membrane Liner!

Key facts

  • [pppom] New 'Snap Serum Liner' - A Natural-Looking Mucous Membrane Liner!
  • mimi-Japan Co., Ltd. is launching the new 'Snap Serum Liner' in 6 colors from its makeup brand 'pppom'. This mucous membrane liner contains moisturizing ingredients and will be available sequentially from mid-June at variety stores and online nationwide.
  • Source: PR Times
  • Date: June 3, 2026

Direct answer

mimi-Japan Co., Ltd. is launching the new 'Snap Serum Liner' in 6 colors from its makeup brand 'pppom'. This mucous membrane liner contains moisturizing ingredients and will be available sequentially from mid-June at variety stores and online nationwide.

Citation
[pppom] New 'Snap Serum Liner' - A Natural-Looking Mucous Membrane Liner! (June 3, 2026), PR Times
Source
PR Times
Date
June 3, 2026
mimi-Japan Co., Ltd. is launching the new 'Snap Serum Liner' in 6 colors from its makeup brand 'pppom'. This mucous membrane liner contains moisturizing ingredients and will be available sequentially from mid-June at variety stores and online nationwide.
新製品NQ 0/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: June 3, 2026 at 10:00
  • 🔍 Collected: June 3, 2026 at 10:26 (26 min after Published)
  • 🤖 AI Analyzed: June 7, 2026 at 01:38 (87h 11m after Collected)
mimi-Japan Co., Ltd. (Headquarters: Chuo-ku, Tokyo) will launch the 'Snap Serum Liner' in a total of 6 colors from its makeup brand 'pppom'. First early release*² will begin in mid-June at Loft* and Loft Net Store, PLAZA* and PLAZA Online Store, and Don Quijote. Second early release*² will begin in late June at Hands, @cosme STORE, shop in, Zakkakan Incube, and in early July at Ainz & Tulpe. *¹ Meadowfoam seed oil (skin conditioning ingredient) *² Excluding some stores. *² Availability may vary by store. *² Sales may end without notice. Product Information Snap Serum Liner Price: ¥1,320 (tax included) A 2-in-1 mucous membrane liner combining a pencil and a smudge brush. Adds natural depth to the eyes with shadows and a flushed look*¹. Formulated with moisturizing ingredients*² for a soft application, yet delivers vibrant color that fits well and is long-lasting! Makes daily makeup more fun and light♪ Comes with a removable apple-shaped silicone cap! Point 1 Formulated with moisturizing ingredients*² for a finish that resists dryness as if caring for the skin. The light touch allows for smooth color application, making it easy to use every day. Point 2 2-in-1 liner with pencil and smudge brush. The 2mm slim core allows you to draw lines exactly where you want them! The diagonally cut ultra-fine brush fits along the lash line, making it easy to smudge fine areas like the tear trough and outer corners of the eyes. Point 3 Creates a natural, enhanced look that lasts. Adds depth to the eyes with natural flushed color*¹ and shadows. The drawn line adheres seamlessly and is resistant to smudging. Also recommended for use as a lip liner or lip shading! *¹ Due to makeup effect. *² Meadowfoam seed oil (skin conditioning ingredient) 【Color Variations】 01 Cinnamon Sugar Soft cinnamon brown. A versatile color that adds natural shadows and a flushed look*¹ to the eyes. (Mucous membrane line/triangle zone/outer corner line) 02 Baked Apple Warm apple brown. Creates a soft, relaxed look while tightening the eye area. (Mucous membrane line/triangle zone/outer corner line) 03 Berry Sunday Skin-friendly mauve pink. Adds a soft, diffused flushed look*¹. (Mucous membrane line/inner corner/outer corner line) 04 Peach Shake Cute peach pink with a slight blue undertone. Creates a transparent, moist impression. (Mucous membrane line/triangle zone/tear trough) 05 Vanilla Cupcake Soft, bright vanilla beige. Eliminates dullness*¹ and naturally creates a plump, three-dimensional effect. (Inner corner/tear trough/dullness cover) 06 Cocoa Donut Mellow cocoa brown. Softly adds shadows to make the eyes appear larger*¹. (Triangle zone/outer corner line/tear trough shadow) *¹ Due to makeup effect 【Precautions】 ※ May soften at high temperatures; store below 30°C and avoid direct sunlight. ※ Do not extend the core too much as it may break; extend only about 1-2mm when using. ※ To prevent drying, close the cap tightly after use. Sales Information 【First Early Release】 * Loft* and Loft Net Store, PLAZA* and PLAZA Online Store, Don Quijote 【Second Early Release】 * Hands, @cosme STORE, shop in, Zakkakan Incube * Ainz & Tulpe 【Online Release】 * ・Official Online Shop: https://pppom.jp/ ・Qoo10: https://www.qoo10.jp/shop/pppom ・Amazon: https://x.gd/t9Zlo ・TikTok Shop: https://vt.tiktok.com/ZSahkdhN1/?page=TikTokShop (Mobile only, link transition from PC is not possible.) *Excluding some stores. *Availability may vary by store. *Sales may end without notice. About pppom "pppom Playfulness" pppom playfulness that blends into daily life. one point for your makeup ⭐︎ ■pppom Official Instagram: https://www.instagram.com/pppom_official/ ■pppom Official X: https://x.com/pppom_official ■pppom Official TikTok: https://www.tiktok.com/@pppom_official?lang=ja-JP

FAQ

Where can I buy the Snap Serum Liner?

It is available at physical stores like Loft, PLAZA, Don Quijote, Hands, @cosme STORE, and Ainz & Tulpe, as well as online at the official shop, Qoo10, Amazon, and TikTok Shop.

How much does the Snap Serum Liner cost?

It costs ¥1,320 (tax included).

Can the Snap Serum Liner be used on lips?

Yes, it is also recommended for use as a lip liner or lip shading.