In the face of ongoing labor shortages in field industries, "Kirei One" achieves approximately 2.4x sales growth in its second year.

KIREI produce Inc.'s comprehensive service, "Kirei One," has achieved a 244% year-on-year increase, approximately 2.4 times its previous performance, in sales for the first quarter (February-April 2026). Kirei One is a service that handles over 400 types of work services, including cleaning, repairs, equipment maintenance, renovations, and life support, from consultation to on-site completion through a single point of contact. Amidst the ongoing labor shortage in field industries, the company is initiating the recruitment of core members to drive its expansion phase, while systematizing reception, dispatch, and performance management with its self-developed system, "Cosmo."

1. Expansion of the Kirei One Business

KIREI produce Inc. is commencing the recruitment of core members in various fields such as sales, AI, DX, marketing, product development, partner collaboration, and field execution, in line with the business expansion of its comprehensive service, "Kirei One."

Kirei One is a comprehensive service that handles over 400 types of work services related to living and buildings, including cleaning, repairs, equipment maintenance, renovations, and life support, from consultation to on-site completion through a single point of contact. It is not merely an introductory or matching service; it aims to complete field challenges from customer inquiries, on-site assessments, estimates, work arrangements, execution, to completion reports.

Kirei One's business revenue for the first quarter, from February to April 2026, increased by 244% year-on-year, approximately 2.4 times. Kirei One began preparation and test operations in February 2025 and officially launched its website in September 2025. Entering its second year of business, it is now in an expansion phase as a new service model in the field industry.

*Year-on-year comparison of Kirei One business revenue. Target periods are February-April 2025 and February-April 2026.

2. Why is it Growing in Field Industries Facing Labor Shortages?

In field industries plagued by labor shortages, many businesses struggle with order fulfillment and quality control due to a lack of available personnel and partner companies, despite demand for services like cleaning, repairs, equipment maintenance, and renovations. According to a Teikoku Databank survey in April 2026, 50.6% of companies felt a shortage of regular employees, marking the fifth consecutive year this figure has exceeded 50% in April. Furthermore, the Ministry of Land, Infrastructure, Transport and Tourism's White Paper 2025 indicates that in 2024, individuals aged 55 and over constituted 36.7% of construction workers, while those aged 29 and under accounted for 11.7%, highlighting the urgent need for mid- to long-term workforce acquisition and training.

Meanwhile, buildings and facilities continue to exist, and the maintenance of stores, facilities, and residences, as well as addressing everyday living issues, will remain necessary. Through its experience in expanding the "Osoji Kakumei" brand to 450 stores nationwide, KIREI produce has identified challenges in the field industry, including labor shortages, fragmented operations, quality control issues, customer acquisition costs, and partner network limitations. Kirei One was created to solve these problems.

Sources: Teikoku Databank's "Survey on Corporate Trends Regarding Labor Shortages (April 2026)" and the Ministry of Land, Infrastructure, Transport and Tourism's "Fiscal 2025 White Paper on Land, Infrastructure, Transport and Tourism."

Kirei One spans over 400 service areas, including cleaning, repairs, equipment maintenance, renovations, and life support.

3. Systematizing Field Industries Often Seen as Labor-Intensive with "Cosmo"

Traditionally, field industries such as cleaning, repairs, and renovations have been viewed as labor-intensive businesses where sales growth is difficult without increasing personnel. However, Kirei One retains the value of individuals making judgments, performing work, and taking responsibility until completion on-site, while systematizing functions such as reception, job management, work dispatch, performance tracking, and partner coordination through its self-developed system, "Cosmo."

"Cosmo" is a cloud system developed to efficiently operate Kirei One's field execution network. Currently, large-scale modifications are underway for a planned release in September 2026, aiming to gradually open it as a B2B supply chain service for external companies, individual craftspeople, and partner companies. While this press release touches upon the underlying mechanism supporting Kirei One's growth, detailed information about "Cosmo" will be announced upon its release in September.

4. Core Member Recruitment

This recruitment is not merely for filling positions. We are seeking core members who understand the future potential of Kirei One, recognize the possibilities within the field industry, and can lead business growth in their respective areas. We aim to connect with individuals who can be instrumental in building the business, not just those driven by momentum or atmosphere, in fields such as sales, AI, DX, marketing, product development, partner collaboration, and field execution.

The main recruitment areas are as follows:

Corporate Sales

AI Promotion

DX Promotion

Marketing

Web Advertising Operations

Product Development

Partner Collaboration

Administrative Department

Field Execution & Maintenance

Our recruitment page features Kirei One's business concept, open positions, desired candidate profiles, and a form for casual interviews. You are welcome to participate in a casual interview not as a prerequisite for application, but as an opportunity to learn about Kirei One's business and future direction.

Click here for a casual interview.

This is the recruitment information page.

Comments (Tomotomo Fukui, Representative Director)

Even in the age of AI, on-site jobs will not disappear. On the contrary, with increasing labor shortages and aging infrastructure, the importance of jobs that require on-site judgment, execution, and responsibility is likely to grow.

Through our experience in expanding the "Osoji Kakumei" brand to 450 stores nationwide, we have observed the challenges within the field industry. If the industry continues to operate under a structure of competing for people, competing for jobs, and engaging in bidding wars for advertising costs, the entire sector will be depleted. Kirei One was launched to change this structure.

We are not looking for mere headcount expansion. We seek core members who are serious about building the future of the field industry in the AI era. We want to meet individuals who can go beyond superficial discussions of AI and DX, implement them on-site, grow the business, and take a leading role in creating systems.

Company Profile

Company Name

KIREI produce Inc.

Representative

Tomotomo Fukui, Representative Director

Location

Kokusai Hamamatsucho Bldg. 7F, 1-9-18 Kaigan, Minato-ku, Tokyo 105-0022, Japan

Business Activities

Operation of the comprehensive cleaning brand "Osoji Kakumei"
Operation of the comprehensive service "Kirei One"
Development and operation of the proprietary cloud system "Cosmo"

Website

https://kireione.co.jp/

Recruitment Page

https://kireione.co.jp/recruit/