KADOKAWA Corporation (Headquarters: Chiyoda-ku, Tokyo; Representative Director, President, and CEO: Takeshi Natsuno; hereinafter KADOKAWA) released 'Sassy's Baby Picture Book Pocket Mogumogu' (supervised by Sassy/DADWAY, written, illustrated, and designed by La ZOO) on Wednesday, April 8, 2026, from the 'Sassy Picture Book' series, which has surpassed 1.8 million copies in cumulative sales.
To commemorate the launch of this series, a new 'Mogumogu' song video, which babies will love, has also been released. With the picture book and song video, outings and mealtimes with your baby will become more enjoyable.
'Sassy's Baby Picture Book Pocket Mogumogu'
● A mini-sized picture book perfect for starting solid foods!
The 'Sassy Picture Book' series, which has sold over 1.8 million copies and is overwhelmingly supported by parents of 0-year-olds, now introduces a new mini-sized picture book perfect for starting solid foods and food education!
While retaining the content that captivates babies, it has become a board book that is about one-third the weight of the regular version.
Its 11cm x 11cm palm size allows babies to turn the pages themselves!
It slips easily into the gaps in bags, making it ideal for outings and meals outside the home.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: KADOKAWA / DADWAY / La ZOO