JTB Launches New TV Commercial Featuring 'Crayon Shin-chan'! Promoting Summer Family Travel with 'Tobidase! Natsutabi' Campaign
JTB has launched a new TV commercial featuring the popular animation 'Crayon Shin-chan' starting May 22, 2026. The 'Tobidase! Natsutabi' summer campaign offers up to 35,000 point rewards, passport fee support, and movie-related SNS prizes.
📋 Article Processing Timeline
- 📰 Published: May 22, 2026 at 22:00
- 🔍 Collected: May 22, 2026 at 13:31
- 🤖 AI Analyzed: May 27, 2026 at 02:09 (108h 37m after Collected)
JTB began broadcasting a new TV commercial on Friday, May 22, featuring the Nohara family from the hit anime 'Crayon Shin-chan' as part of its ongoing 'Tobidase! Natsutabi' (Let's Go! Summer Travel) campaign.
The commercial features original animation that aligns JTB's core value of 'enjoying safe travels and fostering family memories' with the beloved world of Crayon Shin-chan. The theme song is the classic track 'Ii Jikan' (Good Times) by EVISBEATS, warmly depicting the family's happy moments on their journey.
Campaign Highlights:
- Max 35,000 Points: Includes 30,000 pts for new members, 3,000 pts for family travel with children, and 2,000 pts for departures between July and September.
- Passport Fee Support: JTB provides up to full point reimbursement for passport costs to eligible overseas travel bookers. All ages are eligible for July-August departures.
- SNS Campaign: A special giveaway on the JTB official X account features accommodation plans with viewing seats for the Omagari Fireworks in Akita, the setting for the new movie releasing July 31.
The commercial will air until June 11, 2026, in Tokyo, Nagoya, and Osaka.
The commercial features original animation that aligns JTB's core value of 'enjoying safe travels and fostering family memories' with the beloved world of Crayon Shin-chan. The theme song is the classic track 'Ii Jikan' (Good Times) by EVISBEATS, warmly depicting the family's happy moments on their journey.
Campaign Highlights:
- Max 35,000 Points: Includes 30,000 pts for new members, 3,000 pts for family travel with children, and 2,000 pts for departures between July and September.
- Passport Fee Support: JTB provides up to full point reimbursement for passport costs to eligible overseas travel bookers. All ages are eligible for July-August departures.
- SNS Campaign: A special giveaway on the JTB official X account features accommodation plans with viewing seats for the Omagari Fireworks in Akita, the setting for the new movie releasing July 31.
The commercial will air until June 11, 2026, in Tokyo, Nagoya, and Osaka.
FAQ
JTBの「飛び出せ！夏旅」キャンペーンで獲得できる最大ポイントは？
新規会員登録や海外旅行の申し込みなどの条件を組み合わせることで、最大35,000ポイントが獲得可能です。
新CMの放送期間とエリアはどこですか？
2026年5月22日(金)から6月11日(木)まで、東京・名古屋・大阪の全国3都市エリアで放送されます。
パスポート取得費用の支援キャンペーンの内容は？
JTBで対象の海外旅行を予約・出発した方を対象に、パスポート取得費用を最大全額ポイントで還元します。7〜8月出発分は全年齢が対象です。
SNSキャンペーンの賞品は何ですか？
「第98回全国花火競技大会」や「大曲の花火 —秋の章—」の観覧席付き宿泊プラン、およびオリジナルグッズが抽選で当たります。
キャンペーンの対象となる出発期間はいつですか？
2,000ポイント還元キャンペーンなどの主要な施策は、2026年7月から9月の出発分が対象となります。