immedio Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Hideki Hamada; hereinafter referred to as immedio) is pleased to announce the release of an "enquiry feature" within immedio Box, the AI inside sales tool that increases successful negotiations.
From Reading Materials to a Platform for Advancing Negotiations
Displaying surveys during content viewing can lead to proposals for business meetings, turning materials into a venue for advancing negotiations.
This feature displays a survey while the customer is viewing materials or videos, allowing for an understanding of the customer's interest and decision-making status.
Based on the response content, it is possible to suggest next actions such as proposing a business meeting or recommending the next piece of content to view.
Development Background: "No Follow-up After Viewing"
There was a challenge where, even if content distributed to a house list was viewed, the customer's decision-making status was unknown, making it difficult to provide appropriate follow-up.
・ Unable to know the customer's consideration level even if content is viewed
・ Unable to follow up at the appropriate time
・ Consequently, sales opportunities are missed
This feature was developed to bridge these gaps and connect the viewing experience to next actions.
Feature Details
Display Surveys to Viewing Customers
A survey is displayed at the timing of reading progress or after a certain duration of video viewing. Customer interest and status are acquired in real-time.
Suggest Next Actions Based on Responses
Depending on the survey responses, it is possible to present optimal actions, such as proposing a business meeting or suggesting the next content to view.
<figcaption class="pr-im
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: immedio Box