Cool Breeze Comfortably Reaches My T-Shirt. Amazon and Rakuten's No. 1 EXCITECH Belt Fan Evolves Further. Latest Model with Wind Direction Adjustment & New Colors Released.
Extage Co., Ltd. is launching the latest model of its popular EXCITECH belt fan on May 8, 2026. This updated version, which achieved No. 1 rankings on Amazon and Rakuten last year, now includes a wind direction adjustment function, a stand function, and new color options, further enhancing a product that is versatile for various scenes from outdoor work to leisure.
📋 Article Processing Timeline
- 📰 Published: May 11, 2026 at 18:30
- 🔍 Collected: May 11, 2026 at 10:01
- 🤖 AI Analyzed: May 11, 2026 at 10:18 (16 min after Collected)
Extage Co., Ltd. (Chuo-ku, Osaka; Representative Director: Kenta Noguchi) will release the latest model of its belt fan, which received favorable reviews last year, under its lifestyle brand "EXCITECH." This new model features improved functionality and new color additions. The series has sold over 27,000 units in total and achieved No. 1 rankings on Rakuten and Amazon last year, garnering strong support from many customers. This product, which sends air into clothing when worn on the waist, is widely used in various settings such as outdoor work, motorcycling, leisure, and camping, and has received positive feedback, including coverage by many media outlets. Rakuten Weekly Ranking Fan Section No. 1 (as of 2025/7/21-7/27). Amazon Best Seller Ranking No. 1 in Clip Fan Section (as of 2025/8/19).
**Significant Functional Updates Following Popularity of Previous Model**
EXCITECH's belt fan has been highly praised for its compact size and portability, making it suitable for a wide range of situations including outdoor work, commuting, and outdoor activities. This year, its usability has been further reviewed and improved for daily use. By re-evaluating the material of the clip part, stability when worn has been considered, and new functions for adjusting wind direction and a stand function have been added. This allows the user to adjust the wind to desired directions, not just specific areas, updating it to be more user-friendly depending on the usage scene.
**Cool While Moving. A Wearable Fan for Hands-Free Use**
As a wearable fan that can be used hands-free, it is active in a wide range of scenes such as during work, festivals, and sports spectating. It sends air from the waist to the upper body, allowing comfortable use while moving. The large 10000mAh battery allows for continuous use for up to approximately 26.5 hours, and it supports 3 levels of airflow adjustment. Furthermore, it has a multi-functional design equipped with a mobile battery, light, and emergency warning light functions, considering outdoor activities and disasters.
**Product Details**
EXCITECH Belt Fan
Price: 4,990 yen (tax included)
Colors: Black/Gray
Weight: Approximately 360g
Retailers: Amazon, Rakuten, Yahoo! Shopping
Release Date: May 8, 2026
Product Pages: Available on Amazon, Rakuten, and Yahoo! Shopping.
**Media Coverage Information**
This product has been featured by many media outlets.
* TBS "Gogosuma"
July 18, 2025 Feature "Latest! Cool Home Appliances to Survive the Scorching Summer"
Home appliance writer Mr. Tetsuto Fujiyama introduced it as a "cool home appliance."
* WEB Media "carview"
July 8, 2025 "Seems useful for touring too" "Doesn't get in the way of clothes, nice" Belt-worn fan with long-lasting battery is strong even in emergencies!
Article Link
* Young Machine Bike Goods
July 8, 2025 Savior for scorching riders?! EXCITECH "Belt Fan" has a long-lasting battery and is strong even in emergencies!
Article Link
**Make a big impact in stores as a heatstroke prevention product. We are looking for sales partners.**
This product has already received a great response on e-commerce malls such as Amazon and Rakuten since its launch. Following this positive reception, we are currently in discussions with wholesale companies and major foreign e-commerce malls. To further expand sales channels in the future, we are widely recruiting sales partners such as electronics retailers, variety stores, department stores, and home centers. We can also provide information on EXCITECH brand's new product development and promotional measures, so interested companies are welcome to contact us.
**About EXCITECH**
EXCITECH is one of the brands produced by Extage Co., Ltd. Among the many brands we produce, EXCITECH specializes not only in developing essential items for daily life but also in producing the very motivation that makes you "want to go out." We have produced items that enrich your life and support your outdoor activities, such as business bags, heated vests, Peltier vests, and business backpacks, selling many of them as bestsellers on major e-commerce sites like Rakuten and Amazon. We will continue to provide a comfortable environment for your daily life, striving to be a force that generates your motivation to "go out."
**Contact Information**
Extage Co., Ltd. (Contact: Kawano)
Email: info@extage.jp
**Significant Functional Updates Following Popularity of Previous Model**
EXCITECH's belt fan has been highly praised for its compact size and portability, making it suitable for a wide range of situations including outdoor work, commuting, and outdoor activities. This year, its usability has been further reviewed and improved for daily use. By re-evaluating the material of the clip part, stability when worn has been considered, and new functions for adjusting wind direction and a stand function have been added. This allows the user to adjust the wind to desired directions, not just specific areas, updating it to be more user-friendly depending on the usage scene.
**Cool While Moving. A Wearable Fan for Hands-Free Use**
As a wearable fan that can be used hands-free, it is active in a wide range of scenes such as during work, festivals, and sports spectating. It sends air from the waist to the upper body, allowing comfortable use while moving. The large 10000mAh battery allows for continuous use for up to approximately 26.5 hours, and it supports 3 levels of airflow adjustment. Furthermore, it has a multi-functional design equipped with a mobile battery, light, and emergency warning light functions, considering outdoor activities and disasters.
**Product Details**
EXCITECH Belt Fan
Price: 4,990 yen (tax included)
Colors: Black/Gray
Weight: Approximately 360g
Retailers: Amazon, Rakuten, Yahoo! Shopping
Release Date: May 8, 2026
Product Pages: Available on Amazon, Rakuten, and Yahoo! Shopping.
**Media Coverage Information**
This product has been featured by many media outlets.
* TBS "Gogosuma"
July 18, 2025 Feature "Latest! Cool Home Appliances to Survive the Scorching Summer"
Home appliance writer Mr. Tetsuto Fujiyama introduced it as a "cool home appliance."
* WEB Media "carview"
July 8, 2025 "Seems useful for touring too" "Doesn't get in the way of clothes, nice" Belt-worn fan with long-lasting battery is strong even in emergencies!
Article Link
* Young Machine Bike Goods
July 8, 2025 Savior for scorching riders?! EXCITECH "Belt Fan" has a long-lasting battery and is strong even in emergencies!
Article Link
**Make a big impact in stores as a heatstroke prevention product. We are looking for sales partners.**
This product has already received a great response on e-commerce malls such as Amazon and Rakuten since its launch. Following this positive reception, we are currently in discussions with wholesale companies and major foreign e-commerce malls. To further expand sales channels in the future, we are widely recruiting sales partners such as electronics retailers, variety stores, department stores, and home centers. We can also provide information on EXCITECH brand's new product development and promotional measures, so interested companies are welcome to contact us.
**About EXCITECH**
EXCITECH is one of the brands produced by Extage Co., Ltd. Among the many brands we produce, EXCITECH specializes not only in developing essential items for daily life but also in producing the very motivation that makes you "want to go out." We have produced items that enrich your life and support your outdoor activities, such as business bags, heated vests, Peltier vests, and business backpacks, selling many of them as bestsellers on major e-commerce sites like Rakuten and Amazon. We will continue to provide a comfortable environment for your daily life, striving to be a force that generates your motivation to "go out."
**Contact Information**
Extage Co., Ltd. (Contact: Kawano)
Email: info@extage.jp