Carry On Inc. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Tatsuki Takada), which operates a creator management business including YouTubers, announces that its affiliated video creator "Kimagure Cook" will begin selling "[Doyo no Ushi no Hi] Kimagure Cook Selected Grilled Eel with Head" on its official online store "Kaneko Doguten" for Doyo no Ushi no Hi, starting July 3, 2026, at 18:00.

"Kimagure Cook's" official online store "Kaneko Doguten" will sell a limited quantity of "[Doyo no Ushi no Hi] Kimagure Cook Selected Grilled Eel with Head" for Doyo no Ushi no Hi (July 26, 2026).

Many grilled eels sold online are "headless," with the head cut off. However, this product is intentionally finished as "headed" with the head left on. The young eel raised in Kagoshima is also attractive because the bones are less likely to remain in the mouth, making it easy to eat.

3 Features

01 "Headed" Eel, Rare in Mail Order

Most grilled eels sold online are "headless," with the head cut off.

This product intentionally uses "headed" eel with the head left on.

It is characterized by the presence of the whole eel and a powerful appearance not found in cut pieces.

You can enjoy the special feeling the moment you open it, whether for your Doyo no Ushi no Hi table or as a gift.

This is a carefully selected eel chosen by Kimagure Cook's discerning eye.

02 Fluffy and Tender Texture Unique to "Young Eel" Raised in Kagoshima

Young eels, less than two years old, have fine muscle fibers and a fluffy, tender texture.

It has a smooth texture and is easy to eat, making it enjoyable for a wide range of people, from children to the elderly.

They are raised with mineral-rich groundwater, with water temperature and dissolved oxygen automatically measured every 10 minutes. Furthermore, the water quality is checked by hand every morning, ensuring they are raised healthily under thorough management.

03 Large Size

The combination of the impressive headed eel and the large size satisfies both visually and in terms of eating experience.

"Specialty Store Taste" with a Little Extra Effort

It is now rare to see eels with heads in homes.

Artisans individually open each eel by hand, let it rest for a day, carefully remove the slime without scraping off too much of the fat and umami from the skin, and then grill it slowly over an open flame. The sweet sauce adheres well.

Recommended is the extra step of "warming it in a hot water bath and then grilling the skin side until crispy."

This alone will result in a professional-like aroma at home, with crispy skin and fluffy meat.

It can be used in various dishes such as unadon, unaju, hitsumabushi, unatamadon, and umaki.

Product Overview

Product Name: Grilled Eel

Ingredients: Japanese Eel (Kagoshima Prefecture), Soy Sauce (contains wheat and soybeans),

Sugar, Starch Syrup, Mirin, Eel Extract

Contents: 230g x 2 eels OR 230g x 4 eels

Processor: Iroha Sushi, 294-1 Takehara, Miyawaka City, Fukuoka Prefecture

▼Expiration Date

90 days from manufacturing

*The actual expiration date is indicated on the product packaging.

▼Storage Method

Store frozen at -18°C or below

*After thawing in hot water, please grill the skin side and consume. If you are in a hurry, you can also consume it after thawing in hot water only.

▼Allergy Information

Wheat, Soybeans

*Allergy information includes 9 specified raw materials (shrimp, crab, walnuts, wheat, soba, eggs, milk, peanuts, cashews) and 20 quasi-specified raw materials recommended for display (almonds, abalone, squid, salmon roe, oranges, kiwi fruit, beef, sesame, salmon, mackerel, soybeans, chicken, bananas, pork, macadamia nuts, peaches, yam, apples, gelatin, pistachios), for a total of 29 items.

Sales Start Date

Sales Start Date: July 3, 2026 (Friday) 18:00~

Pre-order Period

July 3, 2026 (Friday) 18:00 ~ July 10, 2026 (Friday) 23:59

Sales Price

▷ 2-eel set (230g per eel) 10,000 yen (tax included, shipping included)

▷ 4-eel set (230g per eel) 18,200 yen (tax included, shipping included)

Sales Site

https://kaneko-douguten.com/products/yuto-unagi-kimagurecook

What is Kimagure Cook?

A "fish-dissecting YouTuber" known for his brilliant knife skills. As of July 2026, his YouTube subscriber count has surpassed 15 million. His signature phrase "Sabakete ikuッ!" (I'm gonna dissect it!) and his knife skills have earned him support from a wide range of people, regardless of age or gender.

He also sells carefully selected seafood and cooking utensils on his own EC site, "Kaneko Doguten," expanding his activities beyond YouTube.

Kimagure Cook

https://www.youtube.com/@kimagurecook

Kaneko Doguten

https://kaneko-douguten.com

【Carry On Inc. Company Profile】

Company Name: Carry On Inc.

Head Office Location: Hiroo Office Building 7F, 1-3-18 Hiroo, Shibuya-ku, Tokyo

Osaka Branch: NLC Shin-Osaka Power Building 10F, 4-5-1 Nishinakajima, Yodogawa-ku, Osaka

Founded: March 2021

Representative Director: Tatsuki Takada

Business Activities: Creator Management

Various Promotions

EC Planning and Sales Business

Event Business

SNS Consulting

URL: https://carry0n.co.jp/

【Contact Information】

mail: info@carry0n.co.jp

FACT BOX

  • Source: PR TIMES
  • Category: 商品情報