BUZZ Announces New Special Ambassador Role: Fly-N, YouTube’s 5.3M Subscriber Otagei World Champion, Joins to Globalize BUZZ’s Appeal Through Dance and Otagei Fusion

BUZZ GROUP Inc. (Headquarters: 2-13-20 Akasaka, Minato-ku, Tokyo; CEO: Ken Watanabe), which operates the rental studio chain "BUZZ" with over 85 locations primarily in the Kanto region, is pleased to announce the appointment of the otagei performance group "Fly-N" as BUZZ Special Ambassador.

For the first time, BUZZ has introduced a new category called "Special Ambassador," and Fly-N, renowned for their exceptional performance skills in the otagei genre, has been selected. Through ongoing collaborations with BUZZ’s YouTube channel, this partnership will deliver BUZZ’s appeal to audiences previously unreachable.

▶ What is the BUZZ Ambassador Program?

The BUZZ Ambassador program refers to performers who utilize BUZZ studios to promote BUZZ’s appeal on social media. The program currently operates under the following categories:

- National Ambassador: Dance units and individual performers promoting BUZZ nationwide and globally - Nagoya Ambassador: Local ambassadors focused on content from the Nagoya area - Special Ambassador: A special category for large-scale collaborations with high-profile performers and creators (announced today) - Student Ambassador: Ambassador program for student performers (to be announced soon)

▶ Who is the Special Ambassador "Fly-N"?

Fly-N is a performance group formed by youth from Nagoya. The "N" in Fly-N stands for Nagoya, symbolizing their aspiration to take off from Nagoya to the world. As the first-ever world champion of otagei, they have gained international recognition and are now based in Tokyo. Fly-N currently boasts over 5.3 million YouTube subscribers and actively produces content across multiple platforms including TikTok and Instagram. Their daily posting of YouTube Shorts demonstrates an industry-leading content creation capability, as evidenced by their massive subscriber count.

Otagei is a performance culture where participants use glow sticks and unique choreography synchronized to music. In recent years, its high level of physical control and expressive power has drawn attention, evolving into a new art form through fusion with dance and entertainment.

The group consists of the following six members:

- Hiropi (@hiropi0524) - Waka Maru (@yottyan_fun) - Shun (@shunflyn) - Nanase (@nanase42ln) - Shiro Arusu (@siroarusu) - Hawk Ai (@hawk_i1)

Fly-N Official Instagram: @flyn_info_official Fly-N Official YouTube: @flynwotagei

▶ Activity Period

Scheduled from June 1, 2026 (Mon) to July 31, 2026 (Fri)

▶ Activity Content: Ongoing Co-Creation of YouTube-Centric Content

As part of this Special Ambassador role, BUZZ and Fly-N will engage in continuous content co-creation primarily through YouTube collaborations. By producing original videos that highlight each member’s unique personality, the campaign aims to introduce BUZZ to new audiences of otagei and entertainment enthusiasts, while establishing BUZZ as a comprehensive hub for entertainment.

▶ Content Preview

The ambassador activities will feature unique content leveraging BUZZ’s studio facilities, exclusive to Fly-N.

Planned collaborations include events and video productions with anime singers and idols, as well as otagei video shoots within BUZZ studios—ushering in unprecedented creative partnerships. Stay tuned for further updates.

▶ Appointment Comments

From BUZZ Representative:

"We’ve long admired Fly-N’s performances, so we’re thrilled to collaborate with them in this capacity.

Fly-N’s performances are not only technically impressive and powerful, but they also possess a unique ability to 'energize the entire space.' This captivating energy draws in both otagei fans and newcomers alike.

BUZZ aims to be a place where 'people who want to express themselves can gather and challenge themselves.' Given Fly-N’s ongoing contribution to performance culture, we believe they are a perfect match. We’re excited to see what new content and experiences we can create together through BUZZ!"

From Fly-N Members:

"As a group from Nagoya, we struggled to find studios when we came to Tokyo. We didn’t know where to go. So, by clearly stating as ambassadors, 'This is the studio you should use,' we hope to help others facing the same issue.

BUZZ studios are conveniently located, easily accessible, and stylish inside. Lately, we truly believe BUZZ is the best choice for video production. The spaciousness, pricing, and room design are all highly recommendable.

We believe consistency is crucial, and BUZZ provides an ideal environment for sustained practice. Whether it’s for cultural festival rehearsals, wedding entertainment, or personal use, we hope BUZZ becomes a place where new artists are born. If you want your videos to go viral, definitely use BUZZ."

▶ About the BUZZ Ambassador Program

The BUZZ Ambassador Program is an initiative where dancers and performers use BUZZ studios to promote BUZZ’s appeal on social media. While the program has previously featured diverse performers, primarily dancers, the introduction of the "Special Ambassador" category marks a new phase—enabling large-scale collaborations with influential performers and creators to further expand the program’s reach.

For more details on BUZZ Ambassadors, visit the official page.

▶ Future Ambassador Plans

Following this Special Ambassador appointment, BUZZ will further expand its ambassador activities. The first cohort of BUZZ Nagoya Ambassadors has already launched in the Nagoya area, and an announcement regarding student ambassadors in collaboration with Nihon Kogakuin Hachioji College is expected soon. Please stay tuned for updates.

▶ About BUZZ

With over 250,000 monthly users and more than 400,000 members, BUZZ is Japan’s top-rated rental studio for ease of use and cost performance. Operating over 84 locations nationwide, primarily in the Kanto region, BUZZ’s motto is "Where Entertainment is Born."

All facilities are open 24/7 and equipped with state-of-the-art audio and lighting systems.

Highly praised for its Instagram-worthy interior designs, affordable pricing, and user-friendly reservation system, BUZZ serves as a cultural hub where dancers of all levels—from beginners to professionals—can practice, film, and collaborate.