BUZZ GROUP Co., Ltd. (Headquarters: Minato-ku, Tokyo, CEO: Ken Watanabe), which operates the rental studio 'BUZZ' with over 250,000 monthly users and over 400,000 total members, conducted a survey on 'audition programs and oshi-katsu (fandom activities)' via STUDIO BUZZ's SNS and survey forms.

As a cultural hub where dancers and performers gather daily, we aimed to explore implications for next-generation entertainment by collecting real voices specifically from BUZZ users, who have a high affinity for audition culture.

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✦ Survey Overview Survey Method: Conducted via STUDIO BUZZ official SNS and survey form Target Audience: STUDIO BUZZ users (SNS followers, primarily dancers and performers) Valid Responses: 133 people

### Q1. Which audition program or project have you been (or are you) most 'enthusiastic' about in the past?

1st Place: PRODUCE 101 JAPAN (Overwhelming 1st place) 2nd Place: timelesz project 3rd Place: THE FIRST Runners-up: No No Girls / BOYS PLANET / I-LAND

'PRODUCE 101 JAPAN' took the top spot by a wide margin. It highlights that the fan-participatory mechanism through a voting system has garnered strong support from the dancer demographic. The high level of attention paid to an audition project originating from Japan is also an impressive result.

### Q2. What element attracts you the most in audition programs and projects?

1st Place: Process of growth (Effort starting from zero experience)

FACT BOX

  • Source: PR TIMES
  • Category: Survey
  • Products / services: STUDIO BUZZ / PRODUCE 101 JAPAN