80% Deny 'Second-hand is Embarrassing', 2 in 3 Consider Used Goods When Shopping [BuySell Research Institute]
A survey by BuySell Research Institute reveals a positive shift in consumer psychology, with 80% not finding used goods embarrassing and two-thirds considering them when purchasing.
📋 Article Processing Timeline
- 📰 Published: April 22, 2026 at 10:00
- 🔍 Collected: April 22, 2026 at 10:31 (31 min after Published)
- 🤖 AI Analyzed: April 22, 2026 at 11:09 (38 min after Collected)
We operate 'BuySell', a comprehensive reuse service that realizes the circulation of buying and selling. With our core business of home appraisal visits—boasting a track record of over 260,000 visits annually—we purchase various items slumbering in homes, such as kimonos, stamps, and branded goods, and connect them to those who need them next. We also focus on our technology strategy, achieving operational efficiency through in-house product development and strategic growth utilizing data.