Tameike Sanno's "Umami Takurami" Deepens Most Popular Gyudon with Coffee Grounds. Limited May Sale of 'Fair Trade Set' Contributing to Donations

Fermented restaurant "Umami Takurami" in Tameike Sanno will sell a 'Fair Trade Set' for a limited time in May, deepening its popular "Gyudon" with coffee grounds. This social contribution initiative will donate to developing countries based on the number of orders.
キャンペーンNQ 0/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 30, 2026 at 23:06
  • 🔍 Collected: April 30, 2026 at 14:31
  • 🤖 AI Analyzed: April 30, 2026 at 15:32 (1h 0m after Collected)
Fermented restaurant "Umami Takurami" (Akasaka, Minato-ku, Tokyo; Operated by Bright Inc.) in the Tameike Sanno and Akasaka area will begin selling a limited-time lunch item, the "Fair Trade Set" (1,300 yen including tax), starting May 1st (Friday), 2026, in conjunction with Fair Trade Month.

This initiative aims to participate in the "Fair Trade Million Action Campaign 2026" organized by Fairtrade Label Japan, a certified NPO. Orders for eligible menu items will be counted as actions, and through the campaign, 1 yen per action will be donated to producers in developing countries.

**Deepening the Most Popular "Gyudon" through Upcycling**
Used coffee grounds, also known as "coffee waste," are utilized in the preparation process. The rich aroma and bitterness derived from coffee enhance the umami of the beef, creating a profound richness.

**Social Contribution in Tameike Sanno and Akasaka**
A mechanism has been established where office workers in the vicinity can easily participate in a global donation action through their daily lunch.

**Menu Details**

**Fair Trade Set**
This special set combines the most popular "Gyudon" with desserts and drinks that make full use of fair trade certified tea leaves and coffee grounds. Eating delicious food directly leads to support for developing countries (action donations). This lunch menu allows you to experience "ingredient circulation" and "social contribution" simultaneously, which Umami Takurami values.

* Set Price: 1,300 yen (tax included)

**Gyudon**
In the preparation process, "spent coffee grounds" from fair trade coffee are used in pre-processing. This condenses the umami of the beef, creating an unprecedented deep flavor, making it our unwavering No.1 menu item.

* Single Item Price: 800 yen (tax included)

**Black Tea Cheesecake**
Made with fair trade certified tea leaves. A homemade dessert where the elegant aroma of black tea and the richness of fermentation harmonize.

* Single Item Price: 400 yen (tax included)

**Second Bloom Black Cordial**
A homemade drink brewed by adding spices to sustainable coffee "grounds." Developed with the theme of "second bloom," giving new value to ingredients that have completed their initial role.

* Single Item Price: 400 yen (tax included)

**About the Million Action Campaign**
Coinciding with "Fair Trade Month" in May, this is Japan's largest campaign where companies, local governments, restaurants, etc., nationwide conduct awareness activities simultaneously. Since its inception in 2021, the circle of action has steadily expanded, and in its sixth year, it aims to achieve a cumulative total of 3 million actions nationwide. Purchases of eligible products during the period are counted as "actions," and donations are sent to producers in developing countries according to the number of actions achieved. This initiative directly connects each person's food choices to protecting the global environment and the future of producers.

* Organizer: Fairtrade Label Japan, Certified NPO
* Period: May 1st (Friday) to May 31st (Sunday), 2026
* Official Website: https://fairtrade-campaign.com/

**Background of the Initiative**
From the desire to use every single specialty coffee bean, carefully produced with environmental considerations, without waste, a method was developed to reuse spent coffee grounds as a base for enhancing the richness of gyudon and for homemade drinks. Through daily lunches, we aim to create an opportunity for local communities to think about a sustainable future together.

**Store Information: Umami Takurami**
A 1-minute walk from Tameike Sanno Station Exit 8. A restaurant in the Akasaka/Tameike Sanno area that pursues fermented cuisine and the circulation of ingredients. Awarded two stars at the 'Food Made Good Japan Awards 2025' by the Japan Sustainable Restaurant Association (SRA Japan). This restaurant continues to challenge the concept of sustainable food. During weekday lunch, the most popular "Gyudon" and curry are served, and in the evening, the restaurant can be fully reserved for 20 people or more. It is also popular for welcome/farewell parties, corporate events, and team building.

* Location: B1F, Nagatacho Hosobuilding, 2-2-21 Akasaka, Minato-ku, Tokyo
* Lunch: Weekdays 11:30-13:30 (L.O. 13:15)
* Dinner: Weekdays 17:00-23:00 (Reservation required)
* Official Website: https://umamitakurami.bright-japan.net/
* Phone: 03-6441-0076

**Contact for this matter**
Bright Inc.
Public Relations: Takanura
Email: info@bright-japan.net

**Bright Inc.**
Bright Inc. is a company aiming to solve social issues and build sustainable business models with "food" as its core. It operates "Umami Takurami" in Akasaka, Minato-ku, "La Fes" in Kanda, Chiyoda-ku, and the "Tokyo Cute Bento" experience for international visitors.