【Hosted by BOTANICO】'Frontline Marketing Conference in the AI Era' to be Held!

BOTANICO Inc. (Headquarters: Yokohama City, Kanagawa Prefecture; Representative Director and President: Yohei Sato) will host a free online conference, 'Frontline Marketing Conference in the AI Era,' on Wednesday, July 29, 2026, from 13:00 to 16:00.

This conference will feature speakers with practical experience in various fields, introducing specific case studies on areas of increasing importance in corporate marketing activities, such as LP improvement, GA4 analysis, web advertising, AI mode, and SNS operation.

With the spread of AI search and generative AI, user information gathering behavior has changed significantly. As traditional SEO, advertising, and SNS communication alone are becoming less effective, companies are now required to have 'the ability to improve based on data,' 'user journey design suitable for the AI era,' and 'trust building utilizing SNS.'

This event will not consider marketing measures in isolation but will approach LP, analysis, advertising, AI mode, and SNS integrally, explaining how to design for results with practical examples.

Additionally, a panel discussion will be held on the day. Experts from each field will discuss marketing strategies that companies should adopt in the AI era and approaches to achieve results on the ground.

Click here to apply.

Background of the Event

In recent years, corporate marketing activities have reached a major turning point.

In addition to data analysis with Google Analytics 4, optimization of advertising operations, LP improvement, and brand awareness building through SNS, responding to AI search and generative AI has also become a crucial theme.

Meanwhile, many challenges are observed on the ground, such as:

- Advertising campaigns are running, but the conversion funnel is not well-structured. - GA4 has been implemented, but it is not fully utilized for analysis and improvement. - SNS is being operated, but its connection to inquiries and sales is weak. - Uncertainty about what marketing measures to take in the AI era. - LP, advertising, SNS, and analysis are operated in a fragmented manner.

To address these challenges, this conference will feature practitioners from each field explaining 'marketing design that leads to results' based on actual case studies.

What you can learn at this conference

This event will cover themes such as:

- Concepts for LP improvement that lead to results. - How to utilize GA4 analysis for marketing improvement. - Key metrics to watch and improvement points in advertising operations. - Information design that companies should be aware of in the AI mode/AI search era. - How to leverage SNS for awareness expansion, trust building, and inquiry generation. - Concepts for integrated marketing measures linking LP, advertising, analysis, and SNS.

Each theme will be introduced not merely as knowledge explanation but with practical case studies.

Speakers

The following five individuals will speak at this conference:

- Daisuke Hiraoka, Representative Director, Temahima Inc. - Kazuaki Ohara, Representative Director, Daishin SE Inc. - Sora Tsujikura, Representative Director, Ad Bloom Inc. - Yohei Sato, Representative Director, BOTANICO Inc. - Gojiki, CMO, BOTANICO Inc.

Each speaker will introduce necessary marketing measures and practical case studies for the AI era based on their respective areas of expertise.

Recommended for

- Business owners and business managers who want to strengthen web customer acquisition. - Those who want to improve the results of LP improvement and advertising operations. - Those who want to utilize GA4 analysis for marketing improvement. - Those who want to connect SNS operations to inquiries and sales. - Those who want to learn marketing measures compatible with the AI search era. - Those who want to achieve results by linking multiple marketing measures.

Event Overview

Event Name: Frontline Marketing Conference in the AI Era Theme: 5 Case Studies on LP, GA4 Analysis, Advertising, AI Mode, SNS Measures Date and Time: Wednesday, July 29, 2026, 13:00-16:00 Format: Online Participation Fee: Free Content: Marketing measure case studies by each speaker, panel discussion

Remarks: Partial attendance and early departure are possible. Please feel free to join at your convenience.

Click here to apply.

Summary

In the AI era, it is becoming difficult for corporate marketing to achieve results with 'just one measure.'

How to link LP, GA4 analysis, advertising, AI search response, and SNS operation to create a system that leads to results.

This conference will feature practitioners from each field sharing the necessary perspectives for future marketing, based on real case studies.

If you are facing challenges in corporate web customer acquisition, SNS utilization, advertising improvement, or information design in the AI era, please join us.

Company Profile

Company Name: BOTANICO Inc. (https://btnc.co.jp/)

Representative: Yohei Sato, Representative Director and President

Officers: Keywords: