The key visual for "BMSG FES'26," the large-scale festival hosted by SKY-HI's management and label BMSG, has been unveiled. Alongside this, the lineup of performing artists has been announced. Advance ticket registration will begin on Wednesday, July 1 at 6:00 PM.
"BMSG FES" launched in 2022 as an event dedicated to "renewing Japanese entertainment." Bringing together all BMSG-affiliated artists, the festival has delivered unique stages and collaborations you can't see anywhere else, growing larger and evolving each year.
The fifth consecutive edition, "BMSG FES'26," will be held over three days—Saturday, October 10, Sunday, October 11, and Monday, October 12 (a national holiday)—in Odaiba, Tokyo, continuing from last year's venue. This marks the first time the festival expands from two days to three.
The concept of the newly unveiled key visual is "THE FUTURE IS YOURS." Rather than waiting for a future prepared by others, it emphasizes choosing, seizing, and creating the future with one's own hands. It represents the values BMSG has nurtured since its founding and the collective presence of artists encountered, developed, and resonated with over the past six years, all moving toward the future as one unified force.
The artists featured in the visual are those shaping BMSG's present. Their futuristic styling and the sparkling light effects created by cross filters symbolize the raw brilliance each individual possesses, as well as the light of the future born when these individual glimmers illuminate one another.
Performing artists at "BMSG FES'26" include SKY-HI, Novel Core, BE:FIRST, MAZZEL, STARGLOW, Aile The Shota, REIKO, HANA, Fumino, Ayumu Imazu (who formed a partnership with BMSG in February this year), and BANVOX and SALU from BMSG's in-house label "Bullmoose Records."
Advance ticket registration begins Wednesday, July 1 at 6:00 PM. In addition to general reserved seating, upgraded SS reserved seats and S reserved seats will be available, offering benefits such as front-area guarantees, dedicated entry lanes, and original merchandise. For details on ticket types, prices, and sales schedules, please visit the "BMSG FES'26" Official Website.
Additionally, the childcare service that received high praise last year will return. Registration for the childcare service will open simultaneously with the advance ticket registration for "BMSG FES'26." While parents enjoy the festival, children at the childcare space will experience the unique musical atmosphere of the event through interactive content such as karaoke.
For BMSG, the sixth anniversary marks a pivotal year—building upon past achievements while stepping boldly into a new future. "BMSG FES'26," under the banner "THE FUTURE IS YOURS," is set to be a three-day event that pioneers the next era, the next culture, and the next horizon.
["BMSG FES'26" Overview]
Performing Artists: SKY-HI / Novel Core / BE:FIRST / MAZZEL / STARGLOW / Aile The Shota / REIKO / HANA / Fumino / Ayumu Imazu / BANVOX / SALU
Venue:
Odaiba BMSG FES Special Venue
1-1 Aomi, Koto City, Tokyo 135-0064
Dates:
Saturday, October 10, 2026 — Gates open 13:00, Show starts 15:00
Sunday, October 11, 2026 — Gates open 13:00, Show starts 15:00
Monday, October 12, 2026 (National Holiday) — Gates open 13:00, Show starts 15:00
* Gate opening and show start times are subject to change.
* The show is expected to end around 20:00, but this is subject to change. Please note this in advance.
"BMSG FES'26" Official Website: https://bmsgfes.tokyo/
[Ticket Information]
Ticket Types / Prices:
· SS Reserved Seat [Premium Seat with Benefits]: ¥30,000 (tax included) — Upgrade system
· S Reserved Seat [Premium Seat with Benefits]: ¥25,000 (tax included) — Upgrade system
· General Reserved Seat: ¥20,000 (tax included)
Advance Ticket Registration (Lottery):
[B-Town <Architect> Member Pre-sale]
· Registration Period: July 1 (Wed), 2026, 6:00 PM – July 8 (Wed), 2026, 11:59 PM
· Results Announcement: July 15 (Wed), 2026, 5:00 PM onwards
[B-Town <Resident> Member Pre-sale / "B with U" Official Fan Club Members Pre-sale for each performing artist]
· Registration Period: July 15 (Wed), 2026, 6:00 PM – July 20 (Mon), 2026, 11:59 PM
· Results Announcement: August 1 (Sat), 2026, 5:00 PM onwards
[Childcare Service Overview]
Childcare Fee: ¥8,000 (tax included) per child per day
Childcare Hours: 13:00 – 21:30 on each performance day
Registration Period: July 1 (Wed), 2026, 6:00 PM – July 8 (Wed), 2026, 11:59 PM
Results Announcement: Around 5:00 PM, July 15 (Wed), 2026
* Detailed application instructions will be announced at a later date.
[Company Overview]
Founded in September 2020 by SKY-HI with the mission "To keep talent alive," BMSG is a music management and label company. Through diverse initiatives such as cross-agency projects, community management, and more, BMSG creates an environment where artists can shine as their authentic selves (Be My Self).
Company Name: BMSG Inc. (BMSG)
Representative: CEO and President SKY-HI
Established: September 2020
Business Activities:
· Artist Management
· Artist Production (music creation, promotion)
· Planning and operation of live concerts and events
· Planning and operation of fan clubs and communities
· Planning and sales of merchandise and apparel
Website: https://bmsg.tokyo/
Official SNS
Instagram: https://www.instagram.com/bmsg_official/
X: https://x.com/bmsg_official
YouTube: https://www.youtube.com/BMSG_official
FACT BOX
- Source: PR TIMES
- Category: Event
- Organizations: BMSG / Bullmoose Records