Blossom Energy Releases PR Video for G-TES Graphite Thermal Storage Boiler, Visualizing Renewable Heat Utilization Technology
Key facts
- Blossom Energy Releases PR Video for G-TES Graphite Thermal Storage Boiler, Visualizing Renewable Heat Utilization Technology
- Blossom Energy Co., Ltd. has produced and released a promotional video for its Blossom Energy G-TES graphite thermal storage boiler. The video visually explains the company's technology for storing and supplying surplus renewable electricity as 'heat,' and the decarbonization philosophy behind it. It premiered at the SMART GRID EXPO in March 2026 and will be used for future sales and recruitment activities.
- Source: PR Times
- Date: May 20, 2026
Direct answer
Blossom Energy Co., Ltd. has produced and released a promotional video for its Blossom Energy G-TES graphite thermal storage boiler. The video visually explains the company's technology for storing and supplying surplus renewable electricity as 'heat,' and the decarbonization philosophy behind it. It premiered at the SMART GRID EXPO in March 2026 and will be used for future sales and recruitment activities.
- Citation
- Blossom Energy Releases PR Video for G-TES Graphite Thermal Storage Boiler, Visualizing Renewable Heat Utilization Technology (May 20, 2026), PR Times
- Source
- PR Times
- Date
- May 20, 2026
Blossom Energy Co., Ltd. has produced and released a promotional video for its Blossom Energy G-TES graphite thermal storage boiler. The video visually explains the company's technology for storing and supplying surplus renewable electricity as 'heat,' and the decarbonization philosophy behind it. It premiered at the SMART GRID EXPO in March 2026 and will be used for future sales and recruitment activities.
📋 Article Processing Timeline
- 📰 Published: May 20, 2026 at 19:00
- 🔍 Collected: May 20, 2026 at 10:31
- 🤖 AI Analyzed: May 24, 2026 at 05:45 (91h 13m after Collected)
## Production Background
While the adoption of renewable energy is expanding, a key challenge is how to absorb its variability to ensure a stable energy supply. The 'thermal energy' sector remains highly dependent on fossil fuels, requiring new approaches to achieve decarbonization.
Blossom Energy is developing the 'Blossom Energy G-TES,' a thermal storage boiler that utilizes the high thermal capacity of graphite to store and supply renewable energy as 'heat.'
Due to the complex structure and concept of this technology, it has been difficult for people to understand it in a short amount of time. Therefore, this PR video was created to communicate the essence of the technology and its social significance to a wider audience.
## Production Collaboration
This video was created in collaboration with HAMONI Inc., a video production company. The structure, direction, and visual expression were designed from scratch to communicate the technically advanced content in an easy-to-understand manner.
## Premiere at 'SMART GRID EXPO [Spring]'
The video premiered at the Blossom Energy booth during the 'SMART GRID EXPO [Spring],' held at Tokyo Big Sight from March 17 (Tue) to March 19 (Thu), 2026, and was viewed by many visitors.
Going forward, the video will be utilized in various contexts, including sales activities, discussions with partner companies, and recruitment.
## Production Team Introduction
Comment from Rina Hamada, Creative Director at Blossom Energy:
'I feel that G-TES is an ideal system that achieves both decarbonization and cost reduction using thermal storage technology. I was in charge of the overall direction, from scriptwriting, aiming to intuitively convey not just the technology but also the reasons 'why this technology is necessary' and the vision of Blossom Energy.'
Comment from Yuta Saito, Head of Video Production at HAMONI Inc.:
'Our top priority was to intuitively convey the significant social vision of 'decarbonizing heat' advocated by Blossom Energy, along with the advanced technology of the thermal storage boiler. We directed the project without compromise, from the composition to the CG expression.'
Hamada also expressed her gratitude to the production team, noting advice on the logo animation and overall tone of the video from Branding Director Nomura.
FAQ
What is Blossom Energy G-TES?
It is a thermal storage boiler that utilizes the thermal capacity of graphite to store and supply energy as 'heat', using surplus renewable energy.
What problem does this technology solve?
It absorbs the variability in output associated with the expansion of renewable energy and achieves decarbonization in the 'thermal energy' sector, which still has a high dependence on fossil fuels.
Why was the PR video created?
The PR video was created to help many people intuitively understand the essence and social significance of G-TES technology, which has complex structure and concepts, in a short amount of time.
Where was the PR video first shown?
It was first shown at the Blossom Energy booth during the 'SMART GRID EXPO [Spring]' held at Tokyo Big Sight from March 17 to 19, 2026.
Which company collaborated on the video production?
HAMONI Co., Ltd., a video production company, participated as a co-production partner and designed the structure, direction, and visual expression from scratch.