Your Company's Passion Can Only Be Conveyed By Your Employees. The 'New SNS PR Training Course Integrated Master Course' Specialized in Internal Training Starts Wednesday, June 17, 2026

be.love.company. (Headquarters: Kobe City, Hyogo Prefecture; Representative Director: Raoko Nishi) supports small and medium-sized enterprises (SMEs) with human resource development training and SNS PR consulting under the mission of "increasing corporate added value through PR and training." In 2026, marking its 20th anniversary, the company has significantly revamped its "SNS PR Training Course," which has been running since 2014. It will launch as the "New SNS PR Training Course Integrated Master Course" online (via Zoom) starting Wednesday, June 17, 2026. This course, which has continuously supported the "development of self-driven SNS PR personnel" for SMEs over the past 10+ years and 60 terms, will evolve further in response to changing times.

■ SNS PR is now the "norm" for SMEs

Not only for attracting customers and improving recognition, but also for recruitment activities and branding, SNS PR has become an essential management infrastructure for SMEs. However, in reality, while recognizing the importance of management, many SMEs are unable to fully draw out its potential due to a lack of resources and knowledge. Just as it has become commonplace for companies to have a website, building a system capable of handling SNS PR in-house is precisely what determines a company's competitiveness in this era.

■ Over 10 years of insisting on "internal training" rather than influencers or outsourcing

"The passion of a company can only be conveyed by the people of that company" - this is the belief we have held fast to for over 10 years. Relying on influencers or outsourcing to external agencies cannot convey the temperature, culture, and real voices of the workplace unique to that company. When employees are simply told, "You're young, do the SNS," without any training, they don't know what the right answer is, can't continue, and give up - this is not the individual's problem, but a problem of system and education. When insourcing PR operations, just like new employee training, the introduction of a systematic educational program is essential for SNS PR. Being recognized as a "communication professional" through the program gives employees a great sense of fulfillment, directly leading to career satisfaction and improved organizational retention rates (preventing turnover).

■ This term's highlight: The ultimate package covering all processes of SNS PR

Starting from the 61st term, it will be completely renewed as the "Integrated Master Course," condensing everything about SNS PR into one. This is not a course just to learn the operations of specific platforms like Instagram or X. This program is a one-stop program where you can learn all the processes necessary for PR continuously over 4 sessions, from the marketing basics of "target analysis," to "content creation" such as videos, "lead design" to connect to customer attraction, and an "autonomous plan" to keep the operation running in-house. Rather than aiming for a one-off "buzz," you can learn to build a sustainable PR system through the full cycle of planning, execution, analysis, and improvement. All lectures are archived, so even if it is difficult to attend on the day, you can review and take the course later. In addition, this course is held regularly at a pace of once every 3 months, so even if you miss the timing to take it, you can participate from the next term.

[Course Schedule]
◆ 61st Term: 6/17 (Wed), 7/1 (Wed), 7/15 (Wed), 7/29 (Wed)
◆ 62nd Term: 9/16 (Wed), 9/30 (Wed), 10/14 (Wed), 11/4 (Wed)
◆ 63rd Term: 11/19 (Thu), 12/2 (Wed), 12/16 (Wed), 1/7 (Thu)
* For applications of 6 or more people, we can also accommodate a dedicated schedule tailored to your company's convenience.

■ Cost burden reduced by up to 75% using subsidies

This course is structured based on the payment requirements of the Human Resource Development Support Subsidy (Business Expansion etc. Reskilling Support Course). For eligible SMEs, there is a possibility of receiving a subsidy for up to 75% of the training expenses, and many companies are utilizing this system to take the course.

■ Event Outline
Course Name: New SNS PR Training Course (Integrated Master Course)
Format: Online (Zoom) / Interactive, archive distribution available
Tuition Fee: 280,000 yen (tax included) / 1 person (Member price: 250,000 yen)
Details/Application: https://www.belove.co.jp/business/snskouhou/

[Company Profile/Contact Information]
be.love.company. Inc.
Representative: Raoko Nishi
Location: 3F Palparole Building, 3-9-8 Motomachi-dori, Chuo-ku, Kobe City, Hyogo Prefecture
Founded: 2006 (20th anniversary in 2026)
Business details: Human resource development training, SNS PR consulting, organizing SNS PR training courses
Website: https://www.belove.co.jp/
Email: infosan@belove.co.