Korean Fashion Platform 'MUSINSA' to Hold Summer Mega Sale with Up to 80% Off Starting June 14

MUSINSA, one of South Korea's largest fashion e-commerce platforms, will hold its summer mega sale, 'MUSINSA MONSTER SALE,' starting June 14th (Sunday) at 7:00 PM, 2026.

This event will offer items from popular Korean brands such as MUSINSA STANDARD, MATIN KIM, ILLIGO, and RONRON at special prices of up to 80% off. Furthermore, for Japanese customers exclusively, free shipping during the main sale period and discount campaigns based on purchase amount will be implemented. Concurrently, recordings of the commerce league program 'X THE LEAGUE' will take place during the sale period, and three top Japanese influencers will act as sellers, offering products. Purchases made through influencers will receive additional discounts on top of the regular sale prices.

In addition, a pre-sale will be held starting June 12th (Friday) at 7:00 PM, offering special prices on items in selected categories prior to the main sale. Details and important notes for each event can be found on the special page to be released during the period.

- Pre-sale Period: June 12th (Friday), 2026, 7:00 PM ~ June 14th (Sunday), 2026, 7:00 PM

- Main Sale Period: June 14th (Sunday), 2026, 7:00 PM ~ June 24th (Wednesday), 2026, 11:59 PM

- After Sale Period: June 25th (Thursday), 2026, 11:00 AM ~ June 28th (Sunday), 2026, 11:59 PM

- Special Page: https://jp.musinsa.com/event/monstersale

*The main sale will begin at 7:00 PM on Sunday, June 14th, 2026.

◾️Regarding the Pre-sale Period

Prior to the main sale, pre-sale coupons will be distributed starting June 12th (Friday) at 7:00 PM. Coupons offering discounts of 5% to 25% off, varying by category, will be available. Additionally, special prices will be offered for Beauty, Miscellaneous Goods, and MUSINSA STANDARD (Men's/Women's/Sports) categories.

◾️Campaign Overview

During the period, the following campaigns and events will be held.

【Signature Brand Day】

Special sales by popular Korean brands will be held in a relay format, with a total of 5 sessions (including one encore).

*Participating Brands (Planned): MUSINSA STANDARD / MUSINSA STANDARD WOMAN / ILLIGO / MUCENT / MATIN KIM / AAKAM / RONRON / FLAREUP / FANCY CLUB / Bauf / MUAHMUAH

【Daily Special Price】

A special promotion will be held where selected products are sold at a uniform price on a daily basis. The first day, June 14th (Sunday), will start at 7:00 PM, and thereafter, prices will be updated daily at 0:00 AM.

Raffle Campaign and Daily Check-in Campaign: During the period, a raffle campaign where participants can win products by lottery and a campaign to earn points by daily check-ins will be conducted.

◾️Japan Exclusive Campaign

During the main sale period, the following benefits will be offered exclusively to customers in Japan.

Free Shipping: Shipping for products destined for Japan will be free during the main sale period.

Discount by Purchase Amount: A discount campaign will be implemented, offering 17% off for purchases of ¥9,000 or more, and 20% off for purchases of ¥15,000 or more.

First-Come, First-Served Coupons: Daily from 9:00 PM, coupons offering up to 20% off (with a discount limit of ¥2,000) for purchases of ¥6,000 or more will be distributed to the first 200 customers. Coupons are valid until 12:00 AM the day after distribution.

*Details such as applicable products, conditions, and usage methods for each campaign can be found on the special page.

◾️About X THE LEAGUE

'X THE LEAGUE' is a 'Global Commerce League' program scheduled to be distributed on global OTT platforms in 16 regions, including ENA. It features 36 top influencers representing 9 regions, competing not just in promotions or beauty battles, but in a reality program where rankings are determined by actual purchase results (sales amount) from fans.

In this MUSINSA MONSTER SALE, three individuals from Japan—SANA (GENKING.), Iyo-chan, and Kirei-chan (Key-chan)—will participate as sellers, introducing items from MUSINSA STANDARD WOMAN through their respective social media channels. The combined follower count of these three influencers exceeds 4.3 million. Purchases made through these influencers will receive additional discounts on top of the regular sale prices. The featured products can be purchased on MUSINSA Global (https://jp.musinsa.com) during the sale period (June 14th (Sunday), 7:00 PM ~ June 24th (Wednesday), 11:59 PM).

◾️About MUSINSA

'MUSINSA' is a leading fashion platform in South Korea and is globally recognized as one of the country's unicorn companies. Centered around its core 'MUSINSA STORE,' it offers a diverse range of services, including 'MUSINSA STUDIO,' a co-working space supporting fashion-related businesses. MUSINSA STORE launched its global store in 2022, expanding its services to 13 regions worldwide, including Japan. Based on a unique ecosystem that fuses fashion, community, and commerce, MUSINSA is committed to the global growth of Korean fashion and the creation of new culture.