【5-minute walk from JR Shizuoka Station】World's Largest Game Culture Hub "Surugaya Main Store Game Hall" Opens
Key facts
- 【5-minute walk from JR Shizuoka Station】World's Largest Game Culture Hub "Surugaya Main Store Game Hall" Opens
- Surugaya opened the "Surugaya Main Store Game Hall," one of the world's largest game culture hubs, near JR Shizuoka Station on March 27, 2026. With approximately 120,000 game-related items, e-commerce integration, and experiential content, it aims to pass on game culture as a cultural asset to future generations.
- Source: PR Times
- Date: April 30, 2026
Direct answer
Surugaya opened the "Surugaya Main Store Game Hall," one of the world's largest game culture hubs, near JR Shizuoka Station on March 27, 2026. With approximately 120,000 game-related items, e-commerce integration, and experiential content, it aims to pass on game culture as a cultural asset to future generations.
- Citation
- 【5-minute walk from JR Shizuoka Station】World's Largest Game Culture Hub "Surugaya Main Store Game Hall" Opens (April 30, 2026), PR Times
- Source
- PR Times
- Date
- April 30, 2026
Surugaya opened the "Surugaya Main Store Game Hall," one of the world's largest game culture hubs, near JR Shizuoka Station on March 27, 2026. With approximately 120,000 game-related items, e-commerce integration, and experiential content, it aims to pass on game culture as a cultural asset to future generations.
📋 Article Processing Timeline
- 📰 Published: April 30, 2026 at 21:00
- 🔍 Collected: April 30, 2026 at 12:31
- 🤖 AI Analyzed: April 30, 2026 at 13:21 (49 min after Collected)
On March 27, 2026, the "Surugaya Main Store Game Hall" opened on the 4th floor of Keyaki Plaza, a 5-minute walk from JR Shizuoka Station.
Boasting one of the largest game-related inventories in Japan, this facility covers everything from retro games to the latest consoles, serving as an experiential shop that disseminates the appeal of game culture through both sales and exhibitions.
At this main store, games are not merely treated as "used goods" but as "cultural assets" to be passed down to future generations, creating a space that can be enjoyed across generations and national borders.
Together with the adjacent "Surugaya Main Store Surugaya Building," it aims to become a new hub for game and hobby culture dissemination from Shizuoka City.
## Highlight ① Approximately 120,000 items in stock! A sales floor experience created by overwhelming inventory
The store features sales floors organized by popular titles and manufacturers, allowing customers to enjoy shopping while tracing the history of works.
It handles a wide range of products, from retro games such as the original Famicom, SG-1000, and Game & Watch, to the latest game consoles, arcade boards, retro PCs, and overseas software, catering to a wide range of needs from collectors to light users.
In addition, a rich lineup of related products such as strategy guides, art books, soundtracks, and character goods are available, offering multiple ways to enjoy games.
The largest sales floor in Surugaya's history, boasting approximately 120,000 items.
## Highlight ② A new purchasing experience through in-store x e-commerce collaboration
Through tablets installed in the store, customers can search and order approximately 250,000 items from Surugaya's online inventory on the spot.
This provides a highly convenient shopping experience that integrates physical stores and e-commerce, allowing customers to compare and consider products, including those not available in the store.
Approximately 250,000 items in online inventory! Tablet ordering corner where you can purchase on the spot.
## Highlight ③ Experiential content that allows you to see, touch, and enjoy
The hall features a chronological exhibition introducing game hardware from its dawn to the present day, creating an exhibition space that can be enjoyed across generations.
Furthermore, there is a free trial corner for retro game consoles and arcade cabinets. Through the experience of actually playing, visitors can enjoy the charm of those times and discover new things.
The experience of "seeing, touching, and playing" the actual items, which cannot be obtained through e-commerce, is the great value of this main store.
An experiential corner to "see, touch, and enjoy" nostalgic hardware and games.
## Customer Feedback
Since its opening, feedback from SNS and visitors has included comments such as "wide variety of products," "never get bored even after a long time," and "can enjoy both nostalgia and novelty simultaneously."
As Surugaya's largest game flagship store, the "Surugaya Main Store Game Hall" offers not only shopping but also value as a "place for experience."
Please visit us for weekend outings or as a stop on your sightseeing trip.
▼Surugaya Main Store Game Hall
Location: Keyaki Plaza 4F, 6-1 Temmacho, Aoi-ku, Shizuoka City, Shizuoka Prefecture
Phone number: 054-291-4450
Business hours: 10:00-21:00 (Purchase reception until 20:00)
Sales floor area: Approximately 992㎡ (approximately 300 tsubo)
Products handled: Game software/hardware, strategy guides, game magazines, game-related books, game-related goods, game-related figures, PC hardware/software, digital devices (smartphones, audio equipment, cameras, outlet home appliances, etc.), doujin software, adult PC software, arcade game experience corner
URL: https://www.suruga-ya.jp/feature/honten-announcement/honten_game.html
> If coming by car
Approximately 10 minutes from Tomei Expressway Shizuoka I.C.
*The store does not have a parking lot. Please use nearby parking lots.
> If coming by train
Approximately 5 minutes walk from JR Shizuoka Station
Approximately 4 minutes walk from Shizutetsu Shin-Shizuoka Station
■Company Profile
Surugaya Co., Ltd.
URL: https://www.suruga-ya.co.jp/
Location: 5-4 Temmacho, Aoi-ku, Shizuoka City, Shizuoka Prefecture
Representative: Tsunashige Sugiyama
Boasting one of the largest game-related inventories in Japan, this facility covers everything from retro games to the latest consoles, serving as an experiential shop that disseminates the appeal of game culture through both sales and exhibitions.
At this main store, games are not merely treated as "used goods" but as "cultural assets" to be passed down to future generations, creating a space that can be enjoyed across generations and national borders.
Together with the adjacent "Surugaya Main Store Surugaya Building," it aims to become a new hub for game and hobby culture dissemination from Shizuoka City.
## Highlight ① Approximately 120,000 items in stock! A sales floor experience created by overwhelming inventory
The store features sales floors organized by popular titles and manufacturers, allowing customers to enjoy shopping while tracing the history of works.
It handles a wide range of products, from retro games such as the original Famicom, SG-1000, and Game & Watch, to the latest game consoles, arcade boards, retro PCs, and overseas software, catering to a wide range of needs from collectors to light users.
In addition, a rich lineup of related products such as strategy guides, art books, soundtracks, and character goods are available, offering multiple ways to enjoy games.
The largest sales floor in Surugaya's history, boasting approximately 120,000 items.
## Highlight ② A new purchasing experience through in-store x e-commerce collaboration
Through tablets installed in the store, customers can search and order approximately 250,000 items from Surugaya's online inventory on the spot.
This provides a highly convenient shopping experience that integrates physical stores and e-commerce, allowing customers to compare and consider products, including those not available in the store.
Approximately 250,000 items in online inventory! Tablet ordering corner where you can purchase on the spot.
## Highlight ③ Experiential content that allows you to see, touch, and enjoy
The hall features a chronological exhibition introducing game hardware from its dawn to the present day, creating an exhibition space that can be enjoyed across generations.
Furthermore, there is a free trial corner for retro game consoles and arcade cabinets. Through the experience of actually playing, visitors can enjoy the charm of those times and discover new things.
The experience of "seeing, touching, and playing" the actual items, which cannot be obtained through e-commerce, is the great value of this main store.
An experiential corner to "see, touch, and enjoy" nostalgic hardware and games.
## Customer Feedback
Since its opening, feedback from SNS and visitors has included comments such as "wide variety of products," "never get bored even after a long time," and "can enjoy both nostalgia and novelty simultaneously."
As Surugaya's largest game flagship store, the "Surugaya Main Store Game Hall" offers not only shopping but also value as a "place for experience."
Please visit us for weekend outings or as a stop on your sightseeing trip.
▼Surugaya Main Store Game Hall
Location: Keyaki Plaza 4F, 6-1 Temmacho, Aoi-ku, Shizuoka City, Shizuoka Prefecture
Phone number: 054-291-4450
Business hours: 10:00-21:00 (Purchase reception until 20:00)
Sales floor area: Approximately 992㎡ (approximately 300 tsubo)
Products handled: Game software/hardware, strategy guides, game magazines, game-related books, game-related goods, game-related figures, PC hardware/software, digital devices (smartphones, audio equipment, cameras, outlet home appliances, etc.), doujin software, adult PC software, arcade game experience corner
URL: https://www.suruga-ya.jp/feature/honten-announcement/honten_game.html
> If coming by car
Approximately 10 minutes from Tomei Expressway Shizuoka I.C.
*The store does not have a parking lot. Please use nearby parking lots.
> If coming by train
Approximately 5 minutes walk from JR Shizuoka Station
Approximately 4 minutes walk from Shizutetsu Shin-Shizuoka Station
■Company Profile
Surugaya Co., Ltd.
URL: https://www.suruga-ya.co.jp/
Location: 5-4 Temmacho, Aoi-ku, Shizuoka City, Shizuoka Prefecture
Representative: Tsunashige Sugiyama
FAQ
What are the key facts in this article?
Surugaya opened the "Surugaya Main Store Game Hall," one of the world's largest game culture hubs, near JR Shizuoka Station on March 27, 2026. With approximately 120,000 game-related items, e-commerce integration, and experiential content, it aims to pass on game culture as a cultural asset to future generations.
What is the direct answer?
Surugaya opened the "Surugaya Main Store Game Hall," one of the world's largest game culture hubs, near JR Shizuoka Station on March 27, 2026. With approximately 120,000 game-related items, e-commerce integration, and experiential content, it aims to pass on game culture as a cultural asset to future generations.
What is the source and date?
PR Times: https://prtimes.jp/main/html/rd/p/000000171.000043409.html | April 30, 2026