Inaugural 'Think LOCAL: Traveling Coffee' Event Kicks Off at Daikanyama T-SITE on Monday, March 30!
Daimaru Matsuzakaya launches a kitchen car tour featuring coffee from cafes across six cities to promote regional prosperity and local charm.
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- 📰 Published: March 29, 2026 at 18:51
Special Website: https://think-local.dmdepart.jp/trip-coffee/
Daimaru Matsuzakaya Department Stores (hereinafter referred to as "the Company") will hold its first "Think LOCAL: Traveling Coffee" event starting Monday, March 30, as part of its "Think LOCAL" initiative, which aims to promote the charm of the regions where our stores are located and foster regional prosperity.
This journey will take a kitchen car across six cities—Tokyo, Osaka, Hyogo, Kyoto, Shizuoka, and Aichi—carrying original coffee from cafes and roasteries based in Tokyo, Osaka, Hyogo, Kyoto, and Aichi, as well as a cafe scheduled to open in Hokkaido this spring.
At the kitchen car's COFFEE STAND, visitors can purchase original drip bags and receive a tasting of specialty coffee by completing a survey. The key visual features the work of notable artist Shotaro Sanada. We aim to deliver a travel-like experience where you can enjoy coffee while imagining the city and gazing at the "new scenery" depicted by Sanada.
※ The first 200 people each day who complete the survey will receive a tasting of coffee from the participating cafes.
※ Business hours are 11:00–16:00, ending when supplies run out (Daimaru Shinsaibashi store starts at 10:00).
■ Participating Cafes/Roasteries and Kitchen Car Schedule/Locations
BERTH COFFEE (Sumida-ku, Tokyo) @ March 30 (Mon) & 31 (Tue) at Daikanyama T-SITE, Tokyo
At BERTH COFFEE ROASTERY Haru in the craft-focused district of Oshiage, Sumida-ku, young roaster Yui Nishimura, who serves as the business manager, is working to expand the reach of coffee culture. She aims to create an open, accessible roasting facility through a "share roaster" model while pursuing the depth and diversity of coffee flavors.
petal (Kobe, Hyogo) @ April 4 (Sat) & 5 (Sun) at Daimaru Shinsaibashi Store
Located in Hanakuma, Kobe, petal was opened by owner Miku Namba, who has a unique background as a former volleyball player. She opened the shop with the desire to create a "place to belong" where both she and others could always return. While it is a cafe, it serves less as just a place to provide coffee and more as a community hub.