【THE SHOP TK】"Hiyoroku Meets 'BO-NO TEE'" Special Page Released from April 28 (Tuesday)
World Group's THE SHOP TK is launching a new functional T-shirt, "BO-NO TEE," featuring special water-repellent processing, on April 28. A special page featuring comedian Hiyoroku has been released, highlighting its convenience of stain care with water and comfortable wearability.
📋 Article Processing Timeline
- 📰 Published: April 28, 2026 at 22:30
- 🔍 Collected: April 28, 2026 at 14:01
- 🤖 AI Analyzed: April 28, 2026 at 14:05 (3 min after Collected)
World Group's Arcus International Co., Ltd., which operates the lifestyle store "THE SHOP TK," will release a special feature page titled "Hiyoroku meets 'BO-NO TEE'" on its official website from April 28 (Tuesday), featuring comedian and talent Hiyoroku.
THE SHOP TK, primarily expanding in shopping centers nationwide, is a fashion brand that mainly offers women's and men's apparel, with some children's items. With the concept of "providing opportunities to make every day more enjoyable," it proposes a clean and neutral worldview and styling by adding seasonal themes to sophisticated urban basic styles.
This year, THE SHOP TK proudly presents "BO-NO TEE," a T-shirt equipped with revolutionary features.
Its greatest feature is its ability to care for stains by simply wetting it with water, even if you accidentally spill ketchup or coffee. It can be dealt with immediately on the go without using soap or detergent, and stains are easier to remove when washed later, making it a convenient item for daily use.
In this special feature page, comedian and talent Hiyoroku actually experiences "BO-NO TEE."
It can be worn casually on workdays and holidays, and it's also reliable. The charm of such a T-shirt is delivered with Hiyoroku's natural expressions and humor that makes you chuckle.
Even chocolate cake!
Coffee too!
Always refreshing to wear due to excellent moisture permeability and water absorption.
Please enjoy a refreshing style with THE SHOP TK's BO-NO TEE this summer.
Click here for the special feature page.
## 【BO-NO TEE Product Details】
♦BO-NO TEE
Price: ¥2,989 (tax included)
Sizes: S/M/L/LL/XXL
Colors: Off-white/Light gray/Charcoal gray/Mint green/Blue
## 【BO-NO TEE Technology】
Many general stain-resistant and water-repellent T-shirts apply a coating to the "surface of the finished fabric," which has the disadvantage of impairing breathability and making the fabric stiff.
On the other hand, "BO-NO TEE" adopts a unique approach of applying special water-repellent processing to the yarn itself before knitting.
### Mechanism for reducing stains with just water
Simply wipe off major dirt, wet it with water, and press with a handkerchief. The water-repellent processed yarn has a structure where dirt can easily slip out through the "gaps in the weave." *Note: Not all stains are easily removed.
### Uncompromising, comfortable wearability
Since the surface is not coated, the original softness of the fabric is maintained. Furthermore, by finishing it with "knitting" rather than "weaving," it achieves excellent stretchability and a smooth texture. It can be worn comfortably even during the humid rainy season or sweaty summer months.
## 【Brand Concept】
A fashion brand with the concept of "providing opportunities to make every day more enjoyable." It expresses a clean and neutral worldview and styling that is not overly assertive and blends in easily, by adding seasonal themes to sophisticated urban basic styles. We also value unique proposals that develop content from various perspectives, so that you can enjoy a "thing" + "experience" package.
## 【Product Handling】
- Online Store: https://store.world.co.jp/s/brand/the-shop-tk/
- Stores Nationwide: https://store.world.co.jp/real-store-search?pcf=1&br=BR616
## 【Social Media】
- Instagram @theshoptk_official
- X @TheShop_TK
## ＜Company Profile＞
Name: Arcus International Co., Ltd. (World Group)
Representative: Seiichi Uchiyama
Location: 6-8-1 Minatojima Naka-machi, Chuo-ku, Kobe-shi 650-8585
3-5-10 Kita-Aoyama, Minato-ku, Tokyo 107-8526
World Corporate Website: https://corp.world.co.jp
World Group Official Online Store: https://store.world.co.jp/
THE SHOP TK, primarily expanding in shopping centers nationwide, is a fashion brand that mainly offers women's and men's apparel, with some children's items. With the concept of "providing opportunities to make every day more enjoyable," it proposes a clean and neutral worldview and styling by adding seasonal themes to sophisticated urban basic styles.
This year, THE SHOP TK proudly presents "BO-NO TEE," a T-shirt equipped with revolutionary features.
Its greatest feature is its ability to care for stains by simply wetting it with water, even if you accidentally spill ketchup or coffee. It can be dealt with immediately on the go without using soap or detergent, and stains are easier to remove when washed later, making it a convenient item for daily use.
In this special feature page, comedian and talent Hiyoroku actually experiences "BO-NO TEE."
It can be worn casually on workdays and holidays, and it's also reliable. The charm of such a T-shirt is delivered with Hiyoroku's natural expressions and humor that makes you chuckle.
Even chocolate cake!
Coffee too!
Always refreshing to wear due to excellent moisture permeability and water absorption.
Please enjoy a refreshing style with THE SHOP TK's BO-NO TEE this summer.
Click here for the special feature page.
## 【BO-NO TEE Product Details】
♦BO-NO TEE
Price: ¥2,989 (tax included)
Sizes: S/M/L/LL/XXL
Colors: Off-white/Light gray/Charcoal gray/Mint green/Blue
## 【BO-NO TEE Technology】
Many general stain-resistant and water-repellent T-shirts apply a coating to the "surface of the finished fabric," which has the disadvantage of impairing breathability and making the fabric stiff.
On the other hand, "BO-NO TEE" adopts a unique approach of applying special water-repellent processing to the yarn itself before knitting.
### Mechanism for reducing stains with just water
Simply wipe off major dirt, wet it with water, and press with a handkerchief. The water-repellent processed yarn has a structure where dirt can easily slip out through the "gaps in the weave." *Note: Not all stains are easily removed.
### Uncompromising, comfortable wearability
Since the surface is not coated, the original softness of the fabric is maintained. Furthermore, by finishing it with "knitting" rather than "weaving," it achieves excellent stretchability and a smooth texture. It can be worn comfortably even during the humid rainy season or sweaty summer months.
## 【Brand Concept】
A fashion brand with the concept of "providing opportunities to make every day more enjoyable." It expresses a clean and neutral worldview and styling that is not overly assertive and blends in easily, by adding seasonal themes to sophisticated urban basic styles. We also value unique proposals that develop content from various perspectives, so that you can enjoy a "thing" + "experience" package.
## 【Product Handling】
- Online Store: https://store.world.co.jp/s/brand/the-shop-tk/
- Stores Nationwide: https://store.world.co.jp/real-store-search?pcf=1&br=BR616
## 【Social Media】
- Instagram @theshoptk_official
- X @TheShop_TK
## ＜Company Profile＞
Name: Arcus International Co., Ltd. (World Group)
Representative: Seiichi Uchiyama
Location: 6-8-1 Minatojima Naka-machi, Chuo-ku, Kobe-shi 650-8585
3-5-10 Kita-Aoyama, Minato-ku, Tokyo 107-8526
World Corporate Website: https://corp.world.co.jp
World Group Official Online Store: https://store.world.co.jp/