Studio Alice Co., Ltd. Exceeds 1.8 Million SNS Followers! First Collaboration with "KOGYARU," a Media for Elementary School Gal Models!

Studio Alice Co., Ltd. (Headquarters: Kita-ku, Osaka City, Osaka Prefecture; President and Representative Director: Shunsuke Makino) will hold a limited-time collaboration project inタイアップ with "KOGYARU," a media for elementary school gal models, from Saturday, August 1, 2026, to Sunday, September 6, 2026.

In addition, in anticipation of this campaign, entry registration for "TGC KIDS Audition 2026 supported by Studio Alice in KITAKYUSHU" will begin on Thursday, July 2, 2026.

"KOGYARU," which communicates with today's younger generation based on "self-expression," "trends," and "positive mindset," boasts over 1.8 million total SNS followers. Studio Alice, which has always valued children's dreams and aspirations, has planned this collaboration with "KOGYARU" out of a desire to fully support every child's "I want to be!" and deliver an exceptionally happy and new self-expression experience.

This campaign, timed with the selection period for "TGC KIDS Audition 2026 supported by Studio Alice in KITAKYUSHU," offers the "KOGYARU" x "Studio Alice" Collaboration Pack, allowing you to enjoy collaboration shooting backgrounds and exclusive merchandise. Please enjoy a special, trendy experience with shooting backgrounds and exclusive merchandise fully supervised by "KOGYARU."

["KOGYARU" x "Studio Alice" Collaboration Campaign Overview]

Campaign Period: Saturday, August 1, 2026 - Sunday, September 6, 2026

Target: Children aged 3 to 13

Limited-Time "KOGYARU" Collaboration Shooting Backgrounds

To fulfill children's dreams of "becoming a beloved model," we have prepared two types of shooting backgrounds that express "KOGYARU's" unique worldview, allowing them to enjoy being a professional model while fully expressing their individuality.

・ Beachside (for half-body shots)

A background designed like the cover of a KOGYARU magazine, with a summery, pop design. By embodying their favorite KOGYARU model with their favorite poses and expressions, children can create their own special cover.

・ Homeroom (for full-body shots)

A classroom background inspired by the top visual of the KOGYARU official website. Surrounded by blackboard art and school motifs, children can pose as their favorite KOGYARU members. Enjoy a moment after school in the classroom with school uniform-style outfits and gal poses.

Limited-Time "KOGYARU" Collaboration Merchandise

In conjunction with the introduction of the "KOGYARU" collaboration shooting backgrounds, we will also offer original merchandise that utilizes the "KOGYARU" worldview. For a generation that enjoys self-expression and SNS posting, we have prepared items that are not only visually appealing to display at home but also designed to be shown off to friends, with the fun of free customization to suit individual preferences.

・ Multi-Acrylic Kit "KOGYARU" ¥4,500 (¥4,950 incl. tax)

A 2-way specification that can be used as an acrylic stand or a keychain, chosen according to your needs. A single acrylic board comes with photo parts and multiple design parts, allowing for various combinations. The design is based on pink and finished with a "sparkly x cute" aesthetic.

"KOGYARU" x "Studio Alice" Collaboration Pack

¥10,000 (¥11,000 incl. tax)

Contents: Participation fee, shooting, costume (private clothes + 1 Western-style outfit), hair styling, dressing, and limited-edition collaboration items "A3 Large Poster" and "Cut Print."

Collaboration Pack Exclusive Merchandise

・ "KOGYARU" A3 Large Poster

A dynamic poster (410mm x 305mm) that can be displayed in your room. Enjoy a special piece where you become the star, photographed against the "KOGYARU" collaboration shooting background designed like a magazine cover.

・ "KOGYARU" Cut Print

A print approximately 90mm x 255mm, with your favorite shot divided into four sections. When cut and separated by yourself, it transforms into the trendy "trading card (Toreka) size." These can be used in various ways, such as exchanging photos with friends for collection or carrying them in your smartphone case.

* Standard hair styling is included in the plan, but please prepare any special "KOGYARU" style hair or makeup yourself before your visit.

* Shooting costumes are limited to private clothes + one Western-style outfit.

Instagram Follow & Post Campaign Overview

To commemorate the collaboration with "KOGYARU," we will hold an Instagram Follow & Post campaign where a total of 20 winners will receive autographed photos of "KOGYARU" models (Noapi, Riripi, Imopi, Ruripi).

Application Period: Sunday, August 2, 2026 - Sunday, September 13, 2026

How to Apply: Follow Studio Alice's official Instagram and post shooting data or behind-the-scenes photos with the designated hashtag. For details, please check the campaign page.

Campaign URL: https://www.studio-alice.co.jp/shortcut/kogyaru/

About "TGC KIDS Audition 2026 supported by Studio Alice in KITAKYUSHU"

An audition will be held for stage appearances at "TGC KIDS Fes KITAKYUSHU 2026," which will be held at Kitakyushu Messe New Building on Sunday, October 11, 2026.

TGC KIDS Fes KITAKYUSHU 2026

https://www.tgckidsfes.com/kitakyushu2026 TGC KIDS Audition 2026 supported by Studio Alice in KITAKYUSHU

https://www.tgckidsaudition.com/kitakyushu2026

[Schedule]

Entry Period: Thursday, July 2, 2026 - Sunday, August 16, 2026

First Screening: Friday, July 3, 2026 - Wednesday, August 19, 2026

Second Screening: Saturday, August 1, 2026 - Sunday, September 6, 2026 (In-store shooting)

Announcement of Winners: Wednesday, September 16, 2026

Winner's Runway: Sunday, October 11, 2026

[Eligibility]

Children aged 3 to 11 as of July 1, 2026

* Parents and guardians who will be photographed with their children are also welcome to participate.

[How to Apply / Second Screening]

After applying via the dedicated LINE account and passing the first screening, the second screening (shooting) will be conducted at Studio Alice stores nationwide with the "TGC KIDS Audition Pack."

[TGC KIDS Audition Pack]

¥10,000 (¥11,000 incl. tax)

Contents: Participation fee, shooting, costume (1 Western-style outfit), hair styling, dressing, 1 SNS data file, and TGC KIDS original design four-cut design photo (with frame).

* This can also be used in conjunction with the "KOGYARU Collaboration Pack" (¥11,000 incl. tax) for this project.

About "KOGYARU"

Inheriting the lineage of the Japanese gal magazine "egg," "KOGYARU" was launched on April 1, 2023, as a magazine and media outlet featuring elementary school gal models. Focusing on magazines and SNS, it has produced models, and in approximately two years since its launch, its Instagram followers have surpassed 500,000. The media name "KOGYARU" is a coined word combining the 90s buzzword "Kogyaru" and "child gal." As the word "GYARU" is recognized globally, it was chosen as a name that can be broadcast internationally. Beyond fashion modeling, through artist activities and event development, it continues to expand its presence globally as a core of Shibuya culture originating from Japan.

Studio Alice Co., Ltd. (www.studio-alice.co.jp)

Studio Alice operates a diverse range of photo studios in all 47 prefectures of Japan, with 406 stores, primarily focusing on "Children's Specialty Photo Studios." We provide comprehensive services to help customers capture smiling commemorative photos, from Omiyamairi (shrine visits for newborns) and Shichi-Go-San (children's festival) to Coming-of-Age ceremonies, including training staff to elicit children's smiles, developing products and costumes, operating Japan's largest lab, and offering various shooting menus. We will continue to work together as a group to help create precious memories for families through photography.