Snell Golf Announces Next-Generation Tour Balls "PR3" and "PR4"

Snell Golf Japan announced its next-generation tour golf balls, "PR3" and "PR4," which will be available for online sale starting April 28, 2025. These new models incorporate extensive user feedback, significantly improving durability, performance consistency, and short game control.
新製品NQ 41/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 30, 2026 at 17:30
  • 🔍 Collected: April 30, 2026 at 09:01
  • 🤖 AI Analyzed: April 30, 2026 at 10:27 (1h 25m after Collected)
Agil Partners Inc. (Headquarters: Chuo-ku, Tokyo, Representative: Masashi Yamazaki), which operates Snell Golf Japan, announced new golf balls "PR3" and "PR4" on Tuesday, April 28, 2025, and will begin online sales on the same day.
These products are successors to the conventional models "PRIME 3.0" and "PRIME 4.0," reflecting all user feedback received over the past few years, and are the latest models with significantly improved durability, performance consistency, and short game operability.

"New Snell" Born from Large-Scale Factory Investment

Snell Golf has invested approximately 500-600 million yen in factory equipment over the past two years. This has led to a comprehensive overhaul of manufacturing processes, molds, quality control, inspection systems, and internal communication, with the results reflected in all new products.

Founder Dean Snell states:

"All positive and critical feedback received so far has guided the development of these new products. The PR3 and PR4 are products that represent 'the next Snell'."

Adoption of Newly Developed High-Durability Urethane Cover "TPU-X Armor"

In response to feedback regarding durability, both PR3 and PR4 models adopt the newly developed high-durability urethane cover "TPU-X Armor."
Improved wear resistance has enabled a thinner cover design than before, leading to the following performance improvements:

・Increased spin around the green

・Improved feel and operability in short games
・Improved overall ball performance balance and consistency

Furthermore, a new painting system optimized for the cover has been developed, simultaneously enhancing visibility and durability.

Product Lineup

■ PR3 (3-piece construction)

The PR3 is a balanced model that fits most golfers (approximately 75-80%).

・Thin urethane cover × thick mantle layer

・Achieves low spin and high initial velocity with a driver

・Improved spin and control performance with wedges

・Evolved initial velocity, durability, and operability from the previous model

・Colors: White / Bright Yellow

・Retail price is 5720 yen per dozen (tax included).

■ PR4 (4-piece construction)

The PR4 is a model for golfers with high head speed who seek even greater distance.

・Added speed mantle layer inside

・High initial velocity, low spin design

・Slightly lower trajectory than PR3

・High spin performance in short games

・Colors: White / Bright Yellow

・Retail price is 6380 yen per dozen (tax included).

"New Yellow" Reflecting User Feedback

The yellow color, which received mixed reviews in conventional models, has also been improved.
Responding to many requests, a brighter, yellowish-green, highly visible yellow has been revived and is available for both PR3 and PR4 models.

High Performance, Affordable Price

Even with rising raw material costs, manufacturing costs, and transportation fees, Snell Golf adheres to its founding philosophy of "providing high performance at an affordable price."

Both PR3 and PR4 are priced at almost the same level as the 2024 models, continuing to offer high cost-performance compared to major manufacturers' tour ball prices (7,000-8,000 yen range).

The company maintains its stance of returning value through products and pricing, without relying on flashy advertisements or endorsements by tour professionals.

Both models are eligible for bulk purchase discounts. A 180 yen discount applies per dozen, with a 720 yen discount for purchasing five dozen.

PR3: 1 dozen: @5720 yen → 5 dozen: @5000 yen

PR4: 1 dozen: @6380 yen → 5 dozen: @5660 yen

This discount also applies to combinations of PR3 and PR4. The maximum bulk purchase discount is 720 yen (for purchasing 5 dozen).

About Snell Golf

Snell Golf is a brand founded by world-renowned golf ball developer Dean Snell. Its mission is to provide tour-level performance at prices accessible to more golfers.