Received "Higashikuninomiya Memorial Award" for Achievements in the Sock Business
Eikichi Aomori, the CEO of Aomori Shoji Co., Ltd., which operates e-commerce sites specializing in socks, has received the 'Higashikuninomiya Memorial Award.' This recognition, awarded for his commitment to natural materials and social contribution activities, is expected to enhance the company's credibility.
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We are pleased to announce that Eikichi Aomori, Representative Director of Aomori Shoji Co., Ltd. (Headquarters: Chofu, Tokyo), has received the "Higashikuninomiya Memorial Award."
■ About the Higashikuninomiya Memorial Award
The Higashikuninomiya Memorial Award, along with the Takamatsunomiya Award and Chichibunomiya Award, is known as one of the three major imperial prizes. It is awarded to individuals who have engaged in creative activities in fields such as invention, culture, and social contribution.
Recipients are selected by a council.
① Those engaged in industry, especially inventive activities, and involved in their promotion.
② Those who have received social recognition in industry, especially in inventive activities.
③ Those with excellent character, a vision for the future, and who do not neglect their efforts.
■ Background of the Award
Our company has been operating specialty stores for legwear such as socks and tights, starting with our entry into Rakuten Market in 2009. We believe we received this award in recognition of our sock business. We believe the following points were particularly appreciated in receiving the award:
・Commitment to Materials
We place particular importance on the functionality and safety of natural materials, striving to provide products made not only of cotton but also of linen, silk, and other materials. Last year, we launched socks made from 100% washi paper yarn and are currently working to popularize paper-based materials.
・Social Contribution Activities through the Distribution of Socks
With the philosophy of increasing happiness in the world through the distribution of socks, we have continued to donate a portion of our sales since our store opened. We have also engaged in activities such as sending relief supplies to disaster-stricken areas in cooperation with our business partners.
■ Comment from Representative Director Eikichi Aomori
"I am very grateful to receive such an honorable award. This award is not due to my individual efforts, but is the fruit of the efforts of our customers who use our store daily, our business partners who provide unwavering support, and the staff who have walked alongside me. I intend to continue to work diligently to be worthy of this award, to be of greater service to our customers, and to seriously consider how we can make more people happy and the world more peaceful through the distribution of socks."
■ Products Beloved by Our Representative Director
Washi Paper Socks
These socks achieve an ultra-high blend ratio by using 100% washi paper yarn for the main fabric. They are characterized by high water absorption and deodorizing properties. They were commercialized after our representative director happened to wear a sample, leading to repeated trials within the company. This product was also a catalyst for this award.
Calf Compression Supporters (ifan)
This is a product our representative director has used for a long time, having personally experienced improvements in symptoms like leg cramps and numbness in hands and feet. He personally recommends it to men of his generation. The cotton material makes it easy for daily wear, and it has been well-received by many customers. (Product of Iida Socks Co., Ltd.)
Minna no Kutsushita (Everyone's Socks)
There was a time when our representative director's mother suffered from swollen legs and could hardly find socks she could wear due to the painful tightness. When she tried these socks, she found them comfortable with minimal tightness, and she has been using them ever since. (Product of Naigai Co., Ltd.)
■ About Aomori Shoji Co., Ltd.
Our company operates online specialty stores for legwear such as socks and tights.
We will continue to strive to be of greater service to our customers and to contribute to the development of the sock industry.
Company Name: Aomori Shoji Co., Ltd.
Representative: Representative Director Eikichi Aomori
Location: Park Avenue 1F Room 2, 4-43-1 Chofugaoka, Chofu-shi, Tokyo
Established: September 1948
Operating Shops:
Legwear Specialty Store Rible
・Rakuten Market (https://www.rakuten.co.jp/mzhw/)
・Yahoo! Shopping (https://store.shopping.yahoo.co.jp/bisokuhanamai/)
・auPay Market (https://wowma.jp/user/95195031)
・Qoo10 (https://www.qoo10.jp/shop/bisokuhanamai)
・amazon.co.jp
Socks Specialty Store Lops
・Rakuten Market (https://www.rakuten.co.jp/lops/)
・Yahoo! Shopping (https://store.shopping.yahoo.co.jp/lops/)
【Contact for this matter】
Aomori Shoji Co., Ltd.
TEL: 042-482-3345
E-mail: staff@bisokuhanamai.com
■ About the Higashikuninomiya Memorial Award
The Higashikuninomiya Memorial Award, along with the Takamatsunomiya Award and Chichibunomiya Award, is known as one of the three major imperial prizes. It is awarded to individuals who have engaged in creative activities in fields such as invention, culture, and social contribution.
Recipients are selected by a council.
① Those engaged in industry, especially inventive activities, and involved in their promotion.
② Those who have received social recognition in industry, especially in inventive activities.
③ Those with excellent character, a vision for the future, and who do not neglect their efforts.
■ Background of the Award
Our company has been operating specialty stores for legwear such as socks and tights, starting with our entry into Rakuten Market in 2009. We believe we received this award in recognition of our sock business. We believe the following points were particularly appreciated in receiving the award:
・Commitment to Materials
We place particular importance on the functionality and safety of natural materials, striving to provide products made not only of cotton but also of linen, silk, and other materials. Last year, we launched socks made from 100% washi paper yarn and are currently working to popularize paper-based materials.
・Social Contribution Activities through the Distribution of Socks
With the philosophy of increasing happiness in the world through the distribution of socks, we have continued to donate a portion of our sales since our store opened. We have also engaged in activities such as sending relief supplies to disaster-stricken areas in cooperation with our business partners.
■ Comment from Representative Director Eikichi Aomori
"I am very grateful to receive such an honorable award. This award is not due to my individual efforts, but is the fruit of the efforts of our customers who use our store daily, our business partners who provide unwavering support, and the staff who have walked alongside me. I intend to continue to work diligently to be worthy of this award, to be of greater service to our customers, and to seriously consider how we can make more people happy and the world more peaceful through the distribution of socks."
■ Products Beloved by Our Representative Director
Washi Paper Socks
These socks achieve an ultra-high blend ratio by using 100% washi paper yarn for the main fabric. They are characterized by high water absorption and deodorizing properties. They were commercialized after our representative director happened to wear a sample, leading to repeated trials within the company. This product was also a catalyst for this award.
Calf Compression Supporters (ifan)
This is a product our representative director has used for a long time, having personally experienced improvements in symptoms like leg cramps and numbness in hands and feet. He personally recommends it to men of his generation. The cotton material makes it easy for daily wear, and it has been well-received by many customers. (Product of Iida Socks Co., Ltd.)
Minna no Kutsushita (Everyone's Socks)
There was a time when our representative director's mother suffered from swollen legs and could hardly find socks she could wear due to the painful tightness. When she tried these socks, she found them comfortable with minimal tightness, and she has been using them ever since. (Product of Naigai Co., Ltd.)
■ About Aomori Shoji Co., Ltd.
Our company operates online specialty stores for legwear such as socks and tights.
We will continue to strive to be of greater service to our customers and to contribute to the development of the sock industry.
Company Name: Aomori Shoji Co., Ltd.
Representative: Representative Director Eikichi Aomori
Location: Park Avenue 1F Room 2, 4-43-1 Chofugaoka, Chofu-shi, Tokyo
Established: September 1948
Operating Shops:
Legwear Specialty Store Rible
・Rakuten Market (https://www.rakuten.co.jp/mzhw/)
・Yahoo! Shopping (https://store.shopping.yahoo.co.jp/bisokuhanamai/)
・auPay Market (https://wowma.jp/user/95195031)
・Qoo10 (https://www.qoo10.jp/shop/bisokuhanamai)
・amazon.co.jp
Socks Specialty Store Lops
・Rakuten Market (https://www.rakuten.co.jp/lops/)
・Yahoo! Shopping (https://store.shopping.yahoo.co.jp/lops/)
【Contact for this matter】
Aomori Shoji Co., Ltd.
TEL: 042-482-3345
E-mail: staff@bisokuhanamai.com