New Product 'Slime Manju' to be Released in Conjunction with 'Dragon Quest Walk <Chubu>', the First Event of its Kind in the Tokai Region

Key facts

  • New Product 'Slime Manju' to be Released in Conjunction with 'Dragon Quest Walk <Chubu>', the First Event of its Kind in the Tokai Region
  • Aoyagi Souhonke will release 'Slime Manju,' a collaboration product with 'Dragon Quest Walk,' on April 17th. Aligning with the first regional event in Tokai, they will offer Japanese sweets that embody the game's world.
  • Source: PR Times
  • Date: April 4, 2026

Direct answer

Aoyagi Souhonke will release 'Slime Manju,' a collaboration product with 'Dragon Quest Walk,' on April 17th. Aligning with the first regional event in Tokai, they will offer Japanese sweets that embody the game's world.

Citation
New Product 'Slime Manju' to be Released in Conjunction with 'Dragon Quest Walk <Chubu>', the First Event of its Kind in the Tokai Region (April 4, 2026), PR Times
Source
PR Times
Date
April 4, 2026
Aoyagi Souhonke will release 'Slime Manju,' a collaboration product with 'Dragon Quest Walk,' on April 17th. Aligning with the first regional event in Tokai, they will offer Japanese sweets that embody the game's world.
NQ 50/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: April 4, 2026 at 00:00
  • 🔍 Collected: April 3, 2026 at 17:10
  • 🤖 AI Analyzed: April 18, 2026 at 02:54 (345h 44m after Collected)
Aoyagi Souhonke Co., Ltd. (Headquarters: Nagoya City, Moriyama-ku, Aichi Prefecture, President and Representative Director: Minetaka Goto), known for manufacturing and selling confections such as 'Slime Uiro,' 'Aoyagi Uiro,' and 'Kaeru Manju,' will release the **'Slime Manju'**, jointly developed with SQUARE ENIX CO., LTD., in conjunction with the 'Dragon Quest Walk ' real walking event, the first of its kind in the Tokai region. The product will be **released on Friday, April 17, 2026** (※Sales will begin sequentially from April 18th onwards, except at Aoyagi Souhonke's Esca direct store and Osusu main store). It will be available until Friday, July 31st. It looks up at you with a smile, just like a real slime. It's a cute product that you'll want to pick up as a souvenir for Golden Week and summer vacation. Additionally, the **sales period for 'Slime Uiro' will be extended until Friday, July 31st**. ## What is Dragon Quest Walk? A location-based game for smartphones. It's an RPG that allows you to experience a new adventure by becoming the protagonist and walking through the real world transformed into the world of Dragon Quest. You progress through quests by walking the field and listening to townspeople's stories. Grow by defeating numerous monsters, equip yourself with gear, and challenge even stronger foes… The Dragon Quest experience you've had on game consoles is finally stepping out into the real world. ## What is Dragon Quest Walking ? A walking event linked to 'Dragon Quest Walk,' held on April 18th and 19th, 2026 (Saturday and Sunday) at Nagoya Castle, Meijo Park, and IG Arena in Aichi Prefecture. Themed around Dragon Quest's 'Loto Series,' it features game-linked events and renewed spots, offering enjoyment for both first-timers and past participants. Six event spots are set up, and by visiting all six spots while walking around the venue, you can obtain special in-game titles. ## 'Slime Manju' Brought to Life with Aoyagi Souhonke's Craftsmanship Following the sale of 'Slime Uiro,' which saw a queue of about 100 people before opening, we are launching the new product 'Slime Manju.' Utilizing the confectionery techniques cultivated by Aoyagi Souhonke, we have packed a moist, soft thin dough with a generous amount of subtly sweet and rustic-flavored koshian (smooth bean paste). 'We want people from all over Japan to taste 'Slime Manju,' made with the confectionery skills of Aoyagi Souhonke, when they visit Nagoya for the first-ever 'Dragon Quest Walking' event in the Tokai region'—this is the sentiment behind this product. Please enjoy it on this occasion. ## ◆Key Points of 'Slime Manju' Development ### 1. The Trigger for Developing 'Slime Manju' - The president of Aoyagi Souhonke considered a follow-up product to 'Slime Uiro' in collaboration with their flagship product, 'Kaeru Manju.' - The curved form of 'Kaeru Manju' resembled a 'Slime,' which served as the inspiration to propose the 'Slime Manju' project to SQUARE ENIX. - This project began with the intention of releasing a new product in time for the 'Dragon Quest Walking ' event, the first in the Tokai region. ### 2. Production Period The manufacturing process (mold making, branding iron creation) to realize the concept began in June 2025 and took approximately 10 months until the final branding iron was completed in mid-March 2026. ### 3. Challenges Faced #### Recreating the Form: Aoyagi Souhonke's First Challenge with a 'Two-Part Mold' - Using a single mold, like the one for 'Kaeru Manju,' resulted in a cylindrical lower part for the baked manju, making it impossible to replicate the slime-like form. - To overcome this challenge, Aoyagi Souhonke adopted a new method for the first time in its history: a 'two-part mold' that fits together at the top and bottom. - To accommodate changes in the baked size, it took about six months to perfect, with supervision from SQUARE ENIX, achieving a beautiful form close to a slime. #### Stabilizing the 'Face': Overcoming the Difficulty of Branding on a Sphere - When applying the branding iron to the spherical 'Slime Manju,' it was difficult to achieve a stable 'face' finish, with issues like 'chips' appearing on either side of the eyes or scorching. - After trying multiple patterns, the 'both eyes and mouth' branding iron was adopted. - To reduce the burden on artisans, improvements were made, including using a lighter soldering iron. ## 【Product Details】 **【Product Name】** Slime Manju **【Product Price】** 972 yen (tax included) **【Contents】** 1 box contains 3 pieces **【Shelf Life】** 30 days from the date of manufacture **【Sales Period】** Friday, April 17, 2026 – Friday, July 31, 2026 **　　　　　　** ※ Sales will begin sequentially from April 18th (Sat) onwards, except at Aoyagi Souhonke Esca direct store and Osusu main store. **【Sales Stores】** 4 Aoyagi Souhonke stores (Osusu Main Store, Esca Direct Store, JR Nagoya Takashimaya Store, Moriyama Direct Store), PLUSTA Nagoya Chuo, PLUSTA Gift Nagoya Chuo, PLUSTA Nagoya Sakuradori Minami, PLUSTA Nagoya Taiko Kita, PLUSTA Gift Nagoya Kita Machiai, PLUSTA Gift Nagoya Minami Machiai, Precious Deli & Gift Kanayama, PLUSTA Gift Kalmia, PLUSTA Toyohashi Shinkansenguchi, PLUSTA Mikawa Anjo, Chubu Centrair International Airport Sky Shop Tsubasa, 2 stores within Nagoya Castle (Near Main Gate Shop, Inner Garden Shop), Kariya Highway Oasis, Toyota Kamigo SA Upward, Shin-Tomei Okazaki SA, Chubu Centrair International Airport Meihin-kan, ANA FESTA Chubu Store (Scheduled to go on sale at the end of April), AEON STYLE (Nagoya Dome-mae, Wonder City, Nagakute, Odaka, Atsuta, Nagoya Noritake), Apita Nishio Store, TOYOTA CO-OP Consumers' Cooperative Meguria Main Store, Atsuta Komachi by Pare Marche, Shimizuya Kasugai Store, Yoshizuya Tsushima Main Store, Yoshizuya Kiyosu Store ※ There is a limit to the number of products sold per day, both online and in-store. Sales will end for the day once supplies run out. ※ Sales will end once the product is sold out. ※ The sales period is subject to change without prior notice. ※ Future re-sales are possible. ## 【Online Shop】 Available for purchase on our online shop. https://shop.aoyagiuirou.co.jp/ ※ The online shop is scheduled to start sales from 11:00 AM on Friday, April 17, 2026. ※ You may purchase up to 2 items per person. ※ Shipping from the online shop will begin after Golden Week. ## 【Contents】 Limited collaboration original manjū, 3 pieces per box Slime Manju (Koshian - smooth bean paste) Additionally, the interior decorations of the Esca direct store will be collaborated with 'Dragon Quest Walk,' and 'Slime Manju' decorations will be added. Official Dragon Quest merchandise will also be sold during the period at our directly managed stores (Esca Store, Osusu Main Store). ※ Handling of products may vary by store. **【Aoyagi Souhonke X (formerly Twitter)】** https://twitter.com/aoyagi_souhonke **【Aoyagi Souhonke Instagram】** https://www.instagram.com/aoyagisouhonke/

FAQ

When can I buy the Slime Manju?

Pre-sales begin on Friday, April 17, 2026, at Aoyagi Souhonke's Esca and Osusu main stores, followed by staggered releases at other stores nationwide and online.

What is the price of the Slime Manju?

One box contains 3 pieces and costs 972 yen (tax included).

Where can I purchase it?

It is available at Aoyagi Souhonke's directly managed stores, various PLUSTA locations nationwide, Chubu Centrair International Airport, Kariya Highway Oasis, Aeon Style stores, and online.

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