[LINE Gift] A New Habit of Gifting "Self-Care Experiences." Facial Pack "SHIKARI" Newly Opens on LINE Gift

Chojyu-no-Sato Co., Ltd. (Headquarters: Yokohama, Kanagawa Prefecture, Representative Director: Hidehisa Motoyama) has newly opened its sustainable beauty brand "SHIKARI" on "LINE Gift," a gift service provided by LINE Yahoo Corporation.

This allows users to easily send SHIKARI's popular products as gifts via LINE.

It can be used not only for birthdays, anniversaries, and as a thank you to those who have helped you, but also as a gift to convey everyday feelings such as "Thank you always" and "Good job."

▼ LINE Gift "SHIKARI" Official Shop https://mall.line.me/sb/SHIKARI_seeme

About LINE Gift

"LINE Gift" is a communication service that allows users to easily send gifts to friends via LINE chat.

Due to its ease of use, allowing gifts to be sent without knowing the recipient's address, it is used in a wide range of situations, including small everyday thank-yous, expressions of gratitude, birthdays, and anniversaries. The cumulative number of users is 35 million (Note 1), with approximately 20 million users annually (Note 2).

In recent years, the demand for "beauty gifts," such as beauty items, has been increasing, not just for food and daily necessities.

Note 1: Number of unique users who have sent or received a "LINE Gift" as of July 2024.

Note 2: Number of unique users who have sent or received a "LINE Gift" between February 1, 2024, and January 31, 2025.

https://linegift.line.me/

"Self-Care Habits" as Gifts. SHIKARI Opens on LINE Gift

The flagship product, "BRIGHTENING WASH," offers a supreme experience with a 10-second brightening pack and an ultra-fine brush. With every wash, achieve clarity*1.

Product Name: BRIGHTENING WASH [Quasi-drug]

Sales Name: CJ Brightening Pack

Contents: 60g

Quasi-drug Facial Pack: Contains the active ingredient "Placental Protein-1." A brightening pack that suppresses melanin production and prevents dark spots and freckles.

Contains "Volcanic Ash Shirasu," a blessing from nature: Microparticles, mainly composed of natural mineral silica, magnetically adsorb dirt and old keratin from deep within pores*2.

Ultra-fine brush finer than pores: Approaches the fine details of pores that are difficult to reach with fingers in a short time, gently cleansing the skin without damage.

Synergy of "Pack x Brush Wash": Transforms washing time into a luxurious self-care moment, leading to clear skin free from dullness*2.

*1 Effect from facial cleansing *2 Due to old keratin.

We have received numerous requests from customers such as:

"I want to give it as a gift to my family." "I want to recommend it to my friends." "I want to give it for Mother's Day or birthdays."

Based on these requests, we decided to open on LINE Gift.

We deliver "new experiences" to your loved ones through LINE Gift, which allows you to easily send gifts even to those whose addresses you don't know.

[About Sustainable Beauty Brand "SHIKARI"]

Nature's nature. Natural nature. Just as nature and natural things are, SHIKARI affirms beauty as it is, original beauty.

"Shikari" means "that's right." And as in the expression "the reverse is also true," we interpret "shikari" as having a tolerance and inclusiveness that encompasses flexibility and diversity.

Furthermore, amidst the prevalence of public consumption and public-interest products, we are exploring what we can do and feel the necessity to consider not only skin but also the future environment. As a step/opportunity to consider plastic reduction, we have developed refill containers, and under the brand message of "beauty as it is" and "cherishing my individuality," we are a skincare brand that also conducts awareness activities to encourage people to internalize social issues such as sustainability and the environment.

[SHIKARI Brand Overview]

Brand Name: SHIKARI

Official Website: https://www.chojyu.jp/shop

Instagram: https://www.instagram.com/shikari_seeme/

[Chojyu-no-Sato Co., Ltd. Company Overview]

Company Name: Chojyu-no-Sato Co., Ltd.

Representative: Hidehisa Motoyama, Representative Director

Location: 3-6-3 Minatomirai, Nishi-ku, Yokohama, Kanagawa Prefecture

Founded: January 18, 2001