Rashinban Co., Ltd. Joins Japan Vacation Rental Association to Promote Healthy Development of the Short-Term Rental Industry and Achieve Proper Operation Rooted in Local Communities.
Fumito Sasaki, Representative Director of Rashinban Co., Ltd., has been appointed as a director of the Japan Vacation Rental Association (JAVR) as of April 20, 2026. Rashinban, which offers short-term rental and unmanned hotel operation agency services "COMPASS STAY," aims to strengthen collaboration with government and local communities through this appointment, contributing to the sustainable development of Japan's tourism industry and the establishment of community-based accommodation models.
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- 📰 Published: April 30, 2026 at 19:00
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Rashinban Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative Director: Fumito Sasaki; hereinafter referred to as "the Company"), which operates various businesses in the tourism and inbound sector, announces that Fumito Sasaki, its Representative Director, was appointed as a director of the Japan Vacation Rental Association (hereinafter referred to as "JAVR") as of April 20, 2026.
To date, the Company has supported maximizing property revenue and ensuring proper operation through its short-term rental and unmanned hotel operation agency service "COMPASS STAY." With this appointment as a member of the industry organization, we will further deepen collaboration with government and local communities, contributing to the sustainable development of Japan's tourism industry.
Director Profile
Fumito Sasaki, Representative Director, Rashinban Co., Ltd.
After working at Sompo Japan Insurance Inc., he joined Boston Consulting Group (BCG). During his tenure, he was involved in new business development and sales reform projects, contributing to corporate sales growth and operational efficiency. He founded Knot World Inc. in 2014 and has held his current position since April 2023. As a certified national tour guide and comprehensive travel business manager, he leads tourism and inbound businesses from a multifaceted perspective.
About the Japan Vacation Rental Association (JAVR)
The Japan Vacation Rental Association (JAVR) is an industry organization whose purpose is to promote the sound development of short-term rental and vacation rental businesses. Its main activities include public relations and awareness campaigns through information dissemination domestically and internationally and website operation, as well as educational activities, seminars, and guidance for both hosts, property managers, and guests.
Furthermore, by promoting understanding of systems through information exchange and study groups among intermediary businesses, and by sharing on-site challenges with policy makers such as the government, local authorities, and the Diet, and engaging in policy proposals and opinion exchanges, JAVR plays a bridging role in public-private collaboration. It promotes improving the overall transparency of the industry and creating an environment where businesses operate under appropriate rules.
Future Outlook with Appointment as a Director of the Japan Vacation Rental Association (JAVR)
Currently, Japan's inbound market is experiencing unprecedented dynamism, with the number of visitors expected to exceed 42 million in 2025 and consumption reaching an all-time high.
Reference: "Number of International Visitors (Estimated for December 2025)", Japan National Tourism Organization (JNTO), January 21, 2026, https://www.jnto.go.jp/news/press/20260121_monthly.html
In this context, "short-term rentals (Minpaku)" are evolving into crucial infrastructure that not only resolves accommodation shortages but also enables community-based travel.
However, challenges remain for the entire industry, such as trends in unique ordinance regulations by each local government.
Leveraging the knowledge gained from operating property management services nationwide, from Hokkaido to Okinawa, the Company has strived to provide compliant and high-quality accommodation environments. With this appointment as the first property manager to join the board of this association, we aim to deepen dialogue with government and local authorities, pursue a balance between appropriate regulation and promotion for the realization of a sustainable tourism nation, and establish a community-based accommodation model.
The improvement of the quality of property managers, who are key to operations, is essential for the sound development of the short-term rental business. We will strive to foster and increase the number of property managers who are trusted not only by guests but also by local residents, contributing to the further development of the industry.
Overview of the Japan Vacation Rental Association (JAVR)
Name: Japan Vacation Rental Association
Location: Delight Building 2F, 4-2-3 Akasaka, Minato-ku, Tokyo 107-0052
URL: https://www.javr.org/
Rashinban Co., Ltd.
Rashinban Co., Ltd. operates with the mission "Enriching the World with Japan's Charms," offering diverse services in the tourism and inbound sector, including supporting the accommodation industry, planning and operating optional tours, kimono rental, tourism consulting services, and managing guide communities and media.
Japan is one of the world's leading tourism resource rich nations, with charming environments in nature, climate, culture, and food. We aim to provide the best tourism experiences to people worldwide by leveraging Japan's wonderful content, as well as protect and pass on Japanese culture as a top runner in the tourism and inbound sector, and promote the revitalization of the Japanese economy and international exchange through tourism.
Towards more exciting tourism, towards a more vibrant Japan. That is the reason for our existence at Rashinban. Please feel free to contact us for partnership inquiries.
Company Name: Rashinban Co., Ltd.
Representative Director: Fumito Sasaki
Location: Ginza Kobiiru 3F, 7-16-21 Ginza, Chuo-ku, Tokyo 104-0061
Business Activities: Tourism and inbound related businesses
To date, the Company has supported maximizing property revenue and ensuring proper operation through its short-term rental and unmanned hotel operation agency service "COMPASS STAY." With this appointment as a member of the industry organization, we will further deepen collaboration with government and local communities, contributing to the sustainable development of Japan's tourism industry.
Director Profile
Fumito Sasaki, Representative Director, Rashinban Co., Ltd.
After working at Sompo Japan Insurance Inc., he joined Boston Consulting Group (BCG). During his tenure, he was involved in new business development and sales reform projects, contributing to corporate sales growth and operational efficiency. He founded Knot World Inc. in 2014 and has held his current position since April 2023. As a certified national tour guide and comprehensive travel business manager, he leads tourism and inbound businesses from a multifaceted perspective.
About the Japan Vacation Rental Association (JAVR)
The Japan Vacation Rental Association (JAVR) is an industry organization whose purpose is to promote the sound development of short-term rental and vacation rental businesses. Its main activities include public relations and awareness campaigns through information dissemination domestically and internationally and website operation, as well as educational activities, seminars, and guidance for both hosts, property managers, and guests.
Furthermore, by promoting understanding of systems through information exchange and study groups among intermediary businesses, and by sharing on-site challenges with policy makers such as the government, local authorities, and the Diet, and engaging in policy proposals and opinion exchanges, JAVR plays a bridging role in public-private collaboration. It promotes improving the overall transparency of the industry and creating an environment where businesses operate under appropriate rules.
Future Outlook with Appointment as a Director of the Japan Vacation Rental Association (JAVR)
Currently, Japan's inbound market is experiencing unprecedented dynamism, with the number of visitors expected to exceed 42 million in 2025 and consumption reaching an all-time high.
Reference: "Number of International Visitors (Estimated for December 2025)", Japan National Tourism Organization (JNTO), January 21, 2026, https://www.jnto.go.jp/news/press/20260121_monthly.html
In this context, "short-term rentals (Minpaku)" are evolving into crucial infrastructure that not only resolves accommodation shortages but also enables community-based travel.
However, challenges remain for the entire industry, such as trends in unique ordinance regulations by each local government.
Leveraging the knowledge gained from operating property management services nationwide, from Hokkaido to Okinawa, the Company has strived to provide compliant and high-quality accommodation environments. With this appointment as the first property manager to join the board of this association, we aim to deepen dialogue with government and local authorities, pursue a balance between appropriate regulation and promotion for the realization of a sustainable tourism nation, and establish a community-based accommodation model.
The improvement of the quality of property managers, who are key to operations, is essential for the sound development of the short-term rental business. We will strive to foster and increase the number of property managers who are trusted not only by guests but also by local residents, contributing to the further development of the industry.
Overview of the Japan Vacation Rental Association (JAVR)
Name: Japan Vacation Rental Association
Location: Delight Building 2F, 4-2-3 Akasaka, Minato-ku, Tokyo 107-0052
URL: https://www.javr.org/
Rashinban Co., Ltd.
Rashinban Co., Ltd. operates with the mission "Enriching the World with Japan's Charms," offering diverse services in the tourism and inbound sector, including supporting the accommodation industry, planning and operating optional tours, kimono rental, tourism consulting services, and managing guide communities and media.
Japan is one of the world's leading tourism resource rich nations, with charming environments in nature, climate, culture, and food. We aim to provide the best tourism experiences to people worldwide by leveraging Japan's wonderful content, as well as protect and pass on Japanese culture as a top runner in the tourism and inbound sector, and promote the revitalization of the Japanese economy and international exchange through tourism.
Towards more exciting tourism, towards a more vibrant Japan. That is the reason for our existence at Rashinban. Please feel free to contact us for partnership inquiries.
Company Name: Rashinban Co., Ltd.
Representative Director: Fumito Sasaki
Location: Ginza Kobiiru 3F, 7-16-21 Ginza, Chuo-ku, Tokyo 104-0061
Business Activities: Tourism and inbound related businesses