TV Anime 'Yu Yu Hakusho' and Tapioca Drink Shop 'Bull Pulu' Announce Collaboration Campaign Starting May 21 (Thu)!

GK Marketing Inc. (Headquarters: Chiyoda-ku, Tokyo; President and CEO: Shinji Yamamoto), a subsidiary of Gokurakuyu Holdings, will commence a collaboration campaign with the TV anime 'Yu Yu Hakusho' at all 'Bull Pulu' tapioca drink stores starting from Thursday, May 21, 2026, offering exclusive collaboration merchandise.

Various goods, including can badges, mini acrylic stands, and acrylic keyholders featuring newly drawn mini-character illustrations, will be available.

Collaboration Campaign Overview

TV Anime 'Yu Yu Hakusho' x 'Bull Pulu' Collaboration Campaign

〇 Campaign Period: May 21, 2026 (Thu) - June 7, 2026 (Sun)

〇 Participating Stores: All Bull Pulu stores

TV Anime 'Yu Yu Hakusho' x 'Bull Pulu' Collaboration Special Page

https://bullpulu.com/yuyuhakusyo-bullpulu/

Online Shop (GK Store)

https://www.store-gk.com/

Sales Period: May 21, 2026 (Thu) 12:00 - June 14, 2026 (Sun) 23:59

*Please note that purchases made through the online shop are not eligible for special benefits.

*Some merchandise may not be available for sale in physical stores.

Collaboration Menu and Goods List

Product Information

Trading Can Badges

Price: 550 yen (tax included)

Types: 4 types in total, random assortment

Size: Approximately 57mm in diameter

*A complete set for 2,200 yen (tax included) will be available at the online shop (GK Store).

Trading Mini Acrylic Stands

Price: 990 yen (tax included)

Types: 4 types in total, random assortment

Size: Approximately W60×H80mm (before assembly)

*A complete set for 3,960 yen (tax included) will be available at the online shop (GK Store).

Trading Mini Acrylic Keyholders

Price: 770 yen (tax included)

Types: 4 types in total, random assortment

Size: Approximately W25×H50mm

*A complete set for 3,080 yen (tax included) will be available at the online shop (GK Store).

Name Badges (Yusuke, Kuwabara, Kurama, Hiei)

Price: 880 yen each (tax included)

Types: 4 types in total

Size: Approximately W60×H45mm

Collaboration Campaign Notes

*Images are for illustrative purposes only. Actual products may vary.

*Product launches and specifications may be subject to change, postponement, or cancellation due to various circumstances.

*Quantity limits may be imposed on merchandise and prizes.

*The content described may change without prior notice.

*The content of the event may be changed or cancelled depending on the situation. We appreciate your understanding.

*Please check the collaboration website for details, precautions, and participating stores.

*These goods may be sold at locations other than the collaboration stores after the campaign period.

Company Profile

[GK Marketing Inc.] *100% subsidiary of Gokurakuyu Holdings Inc.

Representative: Shinji Yamamoto, President and CEO

Established: August 2023

Head Office: 6F Kojimachi Tsuruya Hachiman Building, 2-4 Kojimachi, Chiyoda-ku, Tokyo 102-0083

Capital: 10 million yen

Business Activities: Event planning and production, EC site operation, product planning, design, wholesale, manufacturing, and sales.

URL: https://gkmarketing.co.jp/

Original Work / Yoshihiro Togashi "Yu Yu Hakusho" (Shueisha "Jump Comics") ©Yoshihiro Togashi 1990-1994 ©Pierrot/Shueisha