Selected by 5-Star Meister Haruo Yamashita, a Masterpiece from a 400-Year-Old Rice Farm. First-Grade Rice 'Haneyume,' with Large, Bouncy Grains and a Lingering Sweetness, on Sale April 20th.
The 'ArtisanNIPPON' brand will launch 'Haneyume,' a first-grade rice selected by 5-Star Rice Meister Haruo Yamashita, on April 20. Produced by a 400-year-old rice farming family, it features large, elastic grains and a sweet aftertaste, representing a new brand that conveys Japanese food culture and craftsmanship.
📋 Article Processing Timeline
- 📰 Published: April 20, 2026 at 09:40
- 🔍 Collected: April 20, 2026 at 10:01 (21 min after Published)
- 🤖 AI Analyzed: April 20, 2026 at 11:53 (1h 51m after Collected)
We are a company that believes in the expanding possibilities of the food world, pursues new value related to food, and creates the future of food with fun, inspiration, and innovative ideas alongside people involved in food. Our brand, 'ArtisanNIPPON,' delivers valuable ingredients from all over Japan, along with the stories and craftsmanship of artisans who create exquisite cuisine, to our customers.