Kyoto Candle Maker Nakamura Rosoku Launches "feu. -fuu-", a Daily-Use 'Flickering' Japanese Candle for Modern People to Pause and Relax
Nakamura Rosoku, a long-established Kyoto candle maker, will launch "feu. -fuu-", a new daily-use Japanese candle, on May 13, 2026. This unscented Warousoku requires no candle stand, burns for about 20 minutes, and offers busy modern people a moment to 'focus on themselves'.
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- 📰 Published: May 8, 2026 at 19:00
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Nakamura Rosoku, founded in Meiji 20 (1887), will launch a new Japanese candle product, "feu. -fuu-", on Wednesday, May 13, 2026, produced by Wa-Futsu Koryu-sha.
Each Japanese candle is handcrafted by artisans in a Kyoto workshop. Once lit, its gentle "flicker" envelops the space.
Yielding to the swaying flame, take a deep breath and say "fuu". In an age where all information is readily available, we propose a new traditional option: cherishing "time to focus on oneself."
Scenes.
"feu. -fuu-" was born from the inspiration of daily life in France, where there is a custom of lighting fires in daily living.
The brand name "feu." is the French word for "fire," and also the sound of a sigh, "fuu," which relaxes the mind and body. For oneself, for someone important. "feu." accompanies various scenes.
■ 5 Proposals: "20 minutes" of "feu." blending into daily life
Bath: Deep relaxation enveloped in steam and flickering light.
Dining Table: The luxury of unscented candles, not interfering with the aroma of food.
Reading: Immersion that organizes thoughts, invited by 1/f fluctuation.
Skincare: Cherishing your skin and mind, entering a comfortable off-time.
Evening Drink: A night to return to your honest self, gazing at the flame.
■ Expressing consideration in form. Gifts that convey feelings
As a sophisticated "certified item" suitable for anyone. Despite its unpretentious price of 3,000 yen (3,300 yen including tax), it embodies the reliable craftsmanship of Nakamura Rosoku, which has continued since the Meiji era. Unscented Japanese candles, which do not depend on scent preferences, are appreciated as a gift that offers pure healing in any relationship.
Points.
■ New standard: "tool-free" Japanese candles
Traditionally, a special "shokudai" (candle holder) was indispensable for lighting Japanese candles. "feu." achieves a unique design that requires no tools, drastically lowering the hurdle for use. The candle stands on its own, and can be lit simply by striking the included matchstick on the side of the box.
■ "Breathing flame" and "color" created by artisans' hands
The wick, made of Japanese paper and rush grass, has a hollow core, which constantly draws in air, creating the unique irregular and beautiful flicker characteristic of Japanese candles. "feu." further applies handmade gradations, tailoring them to blend into modern life.
■ User-friendly design transcending the "Japanese" framework
Package design that seeks a presence that naturally blends into modern living spaces and contemporary interiors, transcending the framework of Shinto/Buddhist rituals. By finishing the surface semi-transparent, the delicate handmade gradations subtly peek through. It proposes a new form of traditional culture that anyone, regardless of nationality or generation, would want to pick up at any casual moment in daily life.
■ "20 minutes of luxury" that blends into daily life
To be used at moments when the vector of consciousness turns from outward to inward. That's why the burning time of the candle is set to "about 20 minutes." Since it is 100% plant-based and produces little soot, it does not pollute the air, allowing you to immerse yourself in the "flicker" to your heart's content even in private spaces like bathrooms, which tend to be enclosed.
Also, to sharpen the senses, no fragrance is added. It quietly enhances meals, reading, and meditation times, creating a moment in daily life to take a deep breath and say "fuu."
feu. manufacturing scenery, Japanese candle package
Product.
Japanese candle irodori - 5 pieces -
feu. - "Yuragi" Warousoku -
Product Outline
• Product Name: feu. - "Yuragi" Warousoku -
• Specifications: Box (5 Japanese candles + 7 matchsticks)
• Burn Time: Approx. 20 minutes/1 candle
• Price: 3,300 yen (tax included)
• Release Date: Wednesday, May 13, 2026
• Sales Locations: Nakamura Rosoku Main Store, Official HP, others
feu. Official Store
Click here for the online store
feu. Official IG
Click here for the official Instagram
*Corporate commemorative gifts/novelty plans will also be launched sequentially.
Regarding the launch of feu.
[For Media Professionals] Invitation to the New Product "feu." Press Conference
To commemorate the launch of this product, a press conference for media professionals will be held as follows.
On the day, representatives from Nakamura Rosoku Co., Ltd., the manufacturer, and Wa-Futsu Koryu-sha Co., Ltd., which handled the planning and production, will explain the background and development intent of this project.
The venue will feature displays expressing the product's worldview and concept movies, and detailed press materials will be distributed. We invite you to witness firsthand the new Japanese candles where Kyoto tradition resonates with modern sensibilities.
[Date and Time: May 2026
Each Japanese candle is handcrafted by artisans in a Kyoto workshop. Once lit, its gentle "flicker" envelops the space.
Yielding to the swaying flame, take a deep breath and say "fuu". In an age where all information is readily available, we propose a new traditional option: cherishing "time to focus on oneself."
Scenes.
"feu. -fuu-" was born from the inspiration of daily life in France, where there is a custom of lighting fires in daily living.
The brand name "feu." is the French word for "fire," and also the sound of a sigh, "fuu," which relaxes the mind and body. For oneself, for someone important. "feu." accompanies various scenes.
■ 5 Proposals: "20 minutes" of "feu." blending into daily life
Bath: Deep relaxation enveloped in steam and flickering light.
Dining Table: The luxury of unscented candles, not interfering with the aroma of food.
Reading: Immersion that organizes thoughts, invited by 1/f fluctuation.
Skincare: Cherishing your skin and mind, entering a comfortable off-time.
Evening Drink: A night to return to your honest self, gazing at the flame.
■ Expressing consideration in form. Gifts that convey feelings
As a sophisticated "certified item" suitable for anyone. Despite its unpretentious price of 3,000 yen (3,300 yen including tax), it embodies the reliable craftsmanship of Nakamura Rosoku, which has continued since the Meiji era. Unscented Japanese candles, which do not depend on scent preferences, are appreciated as a gift that offers pure healing in any relationship.
Points.
■ New standard: "tool-free" Japanese candles
Traditionally, a special "shokudai" (candle holder) was indispensable for lighting Japanese candles. "feu." achieves a unique design that requires no tools, drastically lowering the hurdle for use. The candle stands on its own, and can be lit simply by striking the included matchstick on the side of the box.
■ "Breathing flame" and "color" created by artisans' hands
The wick, made of Japanese paper and rush grass, has a hollow core, which constantly draws in air, creating the unique irregular and beautiful flicker characteristic of Japanese candles. "feu." further applies handmade gradations, tailoring them to blend into modern life.
■ User-friendly design transcending the "Japanese" framework
Package design that seeks a presence that naturally blends into modern living spaces and contemporary interiors, transcending the framework of Shinto/Buddhist rituals. By finishing the surface semi-transparent, the delicate handmade gradations subtly peek through. It proposes a new form of traditional culture that anyone, regardless of nationality or generation, would want to pick up at any casual moment in daily life.
■ "20 minutes of luxury" that blends into daily life
To be used at moments when the vector of consciousness turns from outward to inward. That's why the burning time of the candle is set to "about 20 minutes." Since it is 100% plant-based and produces little soot, it does not pollute the air, allowing you to immerse yourself in the "flicker" to your heart's content even in private spaces like bathrooms, which tend to be enclosed.
Also, to sharpen the senses, no fragrance is added. It quietly enhances meals, reading, and meditation times, creating a moment in daily life to take a deep breath and say "fuu."
feu. manufacturing scenery, Japanese candle package
Product.
Japanese candle irodori - 5 pieces -
feu. - "Yuragi" Warousoku -
Product Outline
• Product Name: feu. - "Yuragi" Warousoku -
• Specifications: Box (5 Japanese candles + 7 matchsticks)
• Burn Time: Approx. 20 minutes/1 candle
• Price: 3,300 yen (tax included)
• Release Date: Wednesday, May 13, 2026
• Sales Locations: Nakamura Rosoku Main Store, Official HP, others
feu. Official Store
Click here for the online store
feu. Official IG
Click here for the official Instagram
*Corporate commemorative gifts/novelty plans will also be launched sequentially.
Regarding the launch of feu.
[For Media Professionals] Invitation to the New Product "feu." Press Conference
To commemorate the launch of this product, a press conference for media professionals will be held as follows.
On the day, representatives from Nakamura Rosoku Co., Ltd., the manufacturer, and Wa-Futsu Koryu-sha Co., Ltd., which handled the planning and production, will explain the background and development intent of this project.
The venue will feature displays expressing the product's worldview and concept movies, and detailed press materials will be distributed. We invite you to witness firsthand the new Japanese candles where Kyoto tradition resonates with modern sensibilities.
[Date and Time: May 2026