A New Glamping Facility to Enjoy the 'Iya Valley', Tokushima, One of Japan's Three Major Unexplored Regions! 'IYA-KEI GLAMPING TOMORI' Aims to Revitalize Tourism with a New Style

## Overview

Sasaki Kogyo Co., Ltd. (Miyoshi City, Tokushima Prefecture / Representative: Satoshi Sasaki) is pleased to announce the opening of the glamping resort facility "IYA-KEI GLAMPING TOMORI" in the Iya Valley area of Miyoshi City, Tokushima Prefecture on April 25, 2026 (pre-opening on April 15).

This facility places 5 highly private accommodation units (3 dome tent types, 2 glamping cabin types) right in the middle of the unexplored Iya Valley area. It is a new outdoor resort where "guests can comfortably recharge with the great power of nature from the unexplored Iya Valley," featuring an outdoor BAR to be enjoyed with a large BIG FIRE, a permanent on-site sauna, and a sauna experience in the adjacent mountain stream.

Beautiful nature of the unexplored region
Panoramic view of the main TOMORI area
TOMORI logo/illustration

## Purpose

The Iya Valley area is home to famous tourist spots such as the "Kazurabashi Bridge," "Oboke Koboke Gorges," and "Hi-no-Ji Valley." The recent increase in inbound tourists has also become a hot topic on TV and other media. However, guests cannot experience the true charm of the Iya Valley by "just touring famous spots" or "just passing through on a group tour." We created this 5-unit private glamping resort in one of Japan's three major unexplored regions because we want guests to experience the "recharging from great nature," "encountering a new self," and "special time created with companions" that can only be attained by [staying] in the Iya Valley.

## The Origin of the Name TOMORI (Light/Lamp)

A special time staying comfortably amidst the great nature of an unexplored region... There are various ways to recharge from the power of nature.

* Simply surrendering oneself to the sound of the mountain stream while enveloped by mystical mountains.
* Tasting the stories of locally-produced and locally-consumed ingredients nurtured by the history and climate of Tokushima.
* Sharing honest talks overflowing over drinks, under the stars and by the bonfire.
* Actively playing to the fullest in the great nature of the unexplored region.

We hope that a stay at TOMORI will become a "light (TOMORI) for tomorrow's daily life" in the hearts of our guests.
May that "light (TOMORI)" be connected to your loved ones.
And we hope you remain connected with "IYA-KEI GLAMPING TOMORI" until the day you return to the Iya Valley... TOMORI was born with these wishes.

## Facility Information

Under the theme of "Five Lights, Five Stories," all units have different personalities while ensuring privacy.

■ Dome Tent Units (3 units in total: exclusive area 71.29㎡ each)
Living room 38.47㎡, Outdoor living room 24.84㎡, Individual toilet/shower building 7.98㎡

① Ai no Tomori (Light of Indigo): Wrapped in deep indigo, a night to calm your mind and face yourself.
② Sui no Tomori (Light of Green): Feel the breath of the forest, a stay healed by sunlight filtering through green leaves.
③ Hana no Tomori (Light of Flower): Keep the excitement of the journey alive with gorgeous natural colors.

■ Glamping Cabin Units (2 units in total: exclusive area 64.74㎡ each)
Living room 37.85㎡, Outdoor living room 26.89㎡

④ Hokage no Tomori (Light of Firelight): A modern adult hideaway with a black motif.
⑤ Yuragi no Tomori (Light of Flicker): Surrender yourself to soft hues and flickering lights.

Dome Tent Unit: Sui no Tomori
Glamping Cabin Unit: Yuragi no Tomori

## Ingredients Orchestrating an Outdoor Auberge in the Unexplored Region

TOMORI offers two types of dinner: "Awa Beef + Awa Pork Course" and "Awa Beef + Awaodori Chicken Course."

"Awa Beef" characterized by its moist texture and fine marbling.
"Awa Pork" with sweet fat and tender meat.
And "Awaodori Chicken," boasting the highest shipment volume in Japan for over 20 consecutive years.

Along with the three major brand meats nurtured by the earth of Tokushima, seasonal local vegetables, river fish raised in mountain streams, and Iya tofu born from the wisdom of life in the Iya Valley...
TOMORI will provide stories of the earth packed with the history and climate of Tokushima/Iya Valley as an outdoor auberge.

Awa Beef + Awaodori Course (Some options shown)
Awa Pork includes bacon & sausages
Iya Tofu born from life in the Iya Valley
Salt-grilled Sweetfish available as an option depending on your mood

## Diverse Activities to Fully Enjoy the Unexplored Region

At dusk, the outdoor BAR opens within the facility. You can enjoy the night of the unexplored region after dinner with a large bonfire (BIG FIRE). In the sauna area, we offer outdoor saunas, and for active guests, we have mountain stream saunas and river-ring experiences to fully enjoy the great nature.

The Iya Valley is also famous for its "slimy beautifying hot springs (alkaline simple sulfur spring)." TOMORI can guide you to our partner, the 100% free-flowing "Matsuogawa Onsen" (about 15 minutes by car), as well as rafting experiences on the Yoshino River and Iya Valley sightseeing spots.

TOMORI BAR
TOMORI BAR
TOMORI BAR
Mountain stream sauna
Sauna