Under the shared vision of 'preserving Japanese-made products for the future,' Wagon Co., Ltd. (Miyazaki City, Miyazaki Prefecture; President: Masaya Kinuta, hereinafter 'Wagon'), which operates its own sewing factory in Miyazaki, has begun a collaborative manufacturing partnership with Kyoya Dyeing Co., Ltd. (Ichinoseki City, Iwate Prefecture; President: Yusuke Hachiyu, hereinafter 'Kyoya Dyeing'), a heritage dyeing house with over 100 years of history. Wagon will now handle the sewing of Kyoya Dyeing’s in-house brand products, marking the start of cross-regional craftsmanship collaboration.

Entering its fourth year since factory operations began in June 2023, Wagon has built a track record of 'small-lot, multi-variety, high-quality' production. The partnership was made possible due to a shared background: both companies operate their own manufacturing facilities while also developing their own brands. Deeply aligned in their clothing design philosophies and values toward everyday life, this collaboration marks a significant step forward. Wagon plans to leverage this partnership to strengthen its role as a domestic manufacturing partner, actively expanding OEM production services for brands nationwide.

【Background】A Deep Partnership Built on Three Points of Resonance

The connection between Kyoya Dyeing and Wagon began through Wagon’s official website, as Kyoya sought external manufacturing partners to meet growing demand for its in-house brand. Today, the partnership is rooted in three key areas:

• Technical Trust: Durability and Texture Through 'Rolled Seams'

The 'rolled seam,' essential to traditional garment construction, provides both strength and soft texture. Wagon is equipped with advanced machinery such as the 'triple-needle double chain stitch' commonly used in jeans production. Their meticulous hand-finishing ensures clean seam allowances and a comfortable feel against the skin—laying the foundation for strong mutual trust.

• Shared Craftsmanship Philosophy: Common Paths and Design Ideals

Both companies share the rare distinction of operating their own factories while cultivating independent brands—a combination uncommon across Japan. Rooted in the natural landscapes of Miyazaki and the daily life of Tohoku, both embrace a design philosophy that 'blurs the boundary between field and city,' valuing activities seamlessly integrated into everyday life. This shared vision has deepened through collaboration.

• Shared Vision: Local Voices with National Impact

Deeply rooted in their local communities—Ichinoseki in Iwate and Aoshima in Miyazaki—both companies share a forward-looking mission: 'deeply understand the land and fields where we live, and communicate the values born from them to the wider world.' This shared commitment to place-based craftsmanship serves as a powerful driving force for their future.

Left: Traditional dyeing process (Kyoya Dyeing) | Right: Triple-needle chain stitch machine (Wagon Aoshima Sewing Factory)

【Feature】'Sewn in Miyazaki Prefecture' Tag — Aligning with Kyoya Dyeing’s Commitment to Transparency

Products sewn by Wagon feature a label clearly stating 'Miyazaki Prefecture' in the sewing section, in line with Kyoya Dyeing’s core principle of 'transparency in craftsmanship.'

For Kyoya Dyeing, disclosing 'where a product is made' is a testament to honesty toward customers. By openly sharing production processes with trusted partners, they aim to widely communicate the cultural stories and heritage born from local environments. Wagon fully supports this philosophy, carefully stitching each thread in Miyazaki with pride and precision, carrying forward this legacy.

Product tag from Ennichi brand, clearly indicating origin of materials, sewing, and dyeing

【Outlook】Connecting Beyond Regions, Rooted in Local Communities

Wagon produces apparel in Aoshima, Miyazaki City—a location just a three-minute walk from the ocean. Moving forward, the company will continue striving toward a sustainable future for Japan’s sewing industry and resilient local communities.

Viewing this partnership with Kyoya Dyeing as a pivotal milestone, Wagon will continue pursuing collaborations with like-minded companies across Japan, unbound by geographical distance but united by shared values.

⚫ Apparel OEM and Sewing Contract Inquiries

Wagon Co., Ltd. offers small-lot, high-quality apparel production and OEM services, leveraging its in-house equipment such as triple-needle chain stitch machines. Brands and companies seeking to 'bring their vision to life' or searching for a skilled domestic manufacturer are welcome to contact us.

Wagon Aoshima Sewing Factory / OEM Inquiries

Inside view of Aoshima Sewing Factory — located within a seaside hotel’s annex facility

◾ About Kyoya Dyeing Co., Ltd.

Founded in 1918 (Taisho 7) in Ichinoseki, Iwate Prefecture, Kyoya Dyeing is one of the few long-standing dyeing studios in Japan capable of end-to-end in-house production—from design and dyeing to sewing. For decades, the company has supported Japan’s traditional culture through costumes for festivals and performing arts. In recent years, it has launched the brand 'Ennichi (Festival),' reimagining traditional Tohoku workwear and farmer’s clothing into modern everyday wear. Through products that grow more beloved with use, Kyoya Dyeing continues to preserve Japanese culture while exploring new possibilities.

Ennichi store exterior | Ennichi product imagery

• Company Name: Kyoya Dyeing Co., Ltd.

• President: Yusuke Hachiyu

• Address: 7-28 Omotemachi, Ichinoseki City, Iwate Prefecture

• Business: Dyeing, design, sewing, operation of in-house brand 'Ennichi'

• Official Website: https://kyo-ya.net/

• Official Instagram: https://www.instagram.com/ennichi_iwate/

◾ About Wagon Co., Ltd.

Founded in 1993 as an import shop named 'WAGON,' the company evolved through the select shop era and, in 2023—its 30th anniversary—opened its own sewing factory. It now manufactures its original brands 'WAGON' and 'Short pants every day' in-house. After 33 years in business, Wagon continues to operate an outdoor-casual select shop on Wakahana-dori in Miyazaki City, while strengthening its own brands and expanding OEM manufacturing services.

Team at Aoshima Sewing Factory | Craftsmen sewing WAGON, the original outdoor brand

• Company Name: Wagon Co., Ltd.

• President: Masaya Kinuta

• Address:

Head Office: 1F Chrono Building, 3-6-34 Tachibana-dori Higashi, Miyazaki City, Miyazaki Prefecture

TEL. 0985-20-4040

Aoshima Sewing Factory: 1-16-1 Aoshima, Miyazaki City, inside ANA Holiday Inn Resort Miyazaki

• Business: Manufacturing and sales of outdoor-casual apparel, in-house brand development, OEM production

• Official Website: https://wagonoffice.co.jp/

https://shortpantseveryday.com/

• Instagram: https://www.instagram.com/wagon_miyazaki/

https://www.instagram.com/shortpantseveryday/

【Inquiries】

Contact: Kinuta, Wagon Co., Ltd.

TEL: 080-3901-1968

Email: info@wagonoffice.co.jp

FACT BOX

  • Source: PR TIMES
  • Category: Partnership
  • Products / services: WAGON / Short pants every day