Like being in a refrigerator! Introducing the new cooling poncho "ICE BLIZZARD PONCHO" that dramatically lowers perceived temperature by wetting, wringing, and shaking! Sales start April 23rd at Rakuten Lyric Toy Shop!
Lyric Co., Ltd. is launching the "ICE BLIZZARD PONCHO" on April 23rd, a cooling poncho that dramatically lowers perceived temperature by simply wetting, wringing, and shaking it. Available in adult and kids' sizes, it's an eco-friendly heatstroke prevention item supporting safe outdoor play during extreme heat.
📋 Article Processing Timeline
- 📰 Published: April 23, 2026 at 19:00
- 🔍 Collected: April 23, 2026 at 10:31
- 🤖 AI Analyzed: April 24, 2026 at 02:38 (16h 6m after Collected)
Lyric Co., Ltd. (Headquarters: Taito-ku, Tokyo; Representative Director: Keita Arai), which plans, manufactures, and sells toys, stationery, and general goods, will sequentially launch the cooling poncho "ICE BLIZZARD PONCHO" from April 23rd at Rakuten Lyric Toy Shop, toy stores nationwide, and home centers. This product utilizes evaporative cooling, dramatically lowering the perceived temperature by simply wetting it with water, wringing it out, and shaking it.
In addition to the adult free size, this product also offers a "Kids Size" suitable for children around 3 years old, a demographic for which options are still limited in the market. It protects children's safe outdoor play from the recent extreme heat, where it's "too hot to play outside."
■ The inspiration for development: "We want children to play safely and securely even in extreme heat."
Lyric Co., Ltd. is a company that handles many summer toys for children, such as water guns and swimming rings. However, sales of these products have been declining for several years. The reasons behind this include not only the declining birthrate but also the increasing number of days when it's "too hot to play outside" due to extreme heat exceeding 40℃ in various parts of the country. After much thought about "Is there a way for children to play safely and securely in this heat?" they arrived at the "cooling poncho." While adult-sized cooling ponchos are mainstream in the market, our company offers not only adult sizes but also kids' sizes that children can use safely.
■ Utilizes evaporative cooling: "Just wet and shake" for amazing cooling effect
This product utilizes "evaporative cooling," where water absorbs heat as it evaporates. By simply wetting the poncho with water, wringing it thoroughly, shaking it, and wearing it, it immediately provides a high cooling effect. The coolness is so intense that some say it's "like being in a refrigerator." It's an eco-friendly heatstroke prevention item that can be used repeatedly anywhere with tap water or bottled water. It also has UV cut processing, ensuring peace of mind even under strong sunlight outdoors.
A major difference from other companies' products is that, in addition to adult sizes, it offers kids' sizes for children aged 3 and up, along with four designs that children will love. (※Adult size is recommended for ages 8 and up) By wearing it together as a parent and child, families can enjoy leisure activities under the scorching sun together.
A dedicated pouch is also included, allowing it to be stored even when wet. With a star-shaped carabiner, it can be easily attached to bags, making it smart to carry when going out.
This product can be used in a wide range of situations, from daily use like playing in the park to the beach or poolside, camping, and watching sports. It will be sequentially released from April 23, 2026, at our Rakuten Lyric Toy Shop, toy stores, and home centers.
Please make use of this new essential summer item that the whole family can enjoy.
■ Product Information
Product Name: ICE BLIZZARD PONCHO
Price: Kids size…1,980 yen, Adult size…2,420 yen (both tax included)
Product Purchase Page: https://item.rakuten.co.jp/lyrictoyshop/c/0000000027/?l-id=shoptop_shopmenu_categorypage_17
Kids Size Designs: Candy/Vehicle/Soft Cream/Shark
Free Size Colors: Navy/Crystal Blue
Free Size Colors: Gradation/Green
■ About Lyric Co., Ltd.
Lyric Co., Ltd. operates with the corporate philosophy of "Providing dreams and hope to children and healing and comfort to adults, driven by free and new ideas," and is involved in the planning, manufacturing, and sales of toys, stationery, and general goods.
■ Company Overview
Trade Name: Lyric Co., Ltd.
Representative: Representative Director Keita Arai
Location: Suzawa Bldg. 8F-F, 5-2-3 Asakusabashi, Taito-ku, Tokyo 111-0053
Established: February 2012
Business Activities: Planning, manufacturing, and sales of toys, stationery, and general goods
Capital: 10 million yen
URL: https://n-lyric.com
■ Media Contact
Lyric Co., Ltd.
Email: info@n-lyric.com
Phone: 03-3862-7238
In addition to the adult free size, this product also offers a "Kids Size" suitable for children around 3 years old, a demographic for which options are still limited in the market. It protects children's safe outdoor play from the recent extreme heat, where it's "too hot to play outside."
■ The inspiration for development: "We want children to play safely and securely even in extreme heat."
Lyric Co., Ltd. is a company that handles many summer toys for children, such as water guns and swimming rings. However, sales of these products have been declining for several years. The reasons behind this include not only the declining birthrate but also the increasing number of days when it's "too hot to play outside" due to extreme heat exceeding 40℃ in various parts of the country. After much thought about "Is there a way for children to play safely and securely in this heat?" they arrived at the "cooling poncho." While adult-sized cooling ponchos are mainstream in the market, our company offers not only adult sizes but also kids' sizes that children can use safely.
■ Utilizes evaporative cooling: "Just wet and shake" for amazing cooling effect
This product utilizes "evaporative cooling," where water absorbs heat as it evaporates. By simply wetting the poncho with water, wringing it thoroughly, shaking it, and wearing it, it immediately provides a high cooling effect. The coolness is so intense that some say it's "like being in a refrigerator." It's an eco-friendly heatstroke prevention item that can be used repeatedly anywhere with tap water or bottled water. It also has UV cut processing, ensuring peace of mind even under strong sunlight outdoors.
A major difference from other companies' products is that, in addition to adult sizes, it offers kids' sizes for children aged 3 and up, along with four designs that children will love. (※Adult size is recommended for ages 8 and up) By wearing it together as a parent and child, families can enjoy leisure activities under the scorching sun together.
A dedicated pouch is also included, allowing it to be stored even when wet. With a star-shaped carabiner, it can be easily attached to bags, making it smart to carry when going out.
This product can be used in a wide range of situations, from daily use like playing in the park to the beach or poolside, camping, and watching sports. It will be sequentially released from April 23, 2026, at our Rakuten Lyric Toy Shop, toy stores, and home centers.
Please make use of this new essential summer item that the whole family can enjoy.
■ Product Information
Product Name: ICE BLIZZARD PONCHO
Price: Kids size…1,980 yen, Adult size…2,420 yen (both tax included)
Product Purchase Page: https://item.rakuten.co.jp/lyrictoyshop/c/0000000027/?l-id=shoptop_shopmenu_categorypage_17
Kids Size Designs: Candy/Vehicle/Soft Cream/Shark
Free Size Colors: Navy/Crystal Blue
Free Size Colors: Gradation/Green
■ About Lyric Co., Ltd.
Lyric Co., Ltd. operates with the corporate philosophy of "Providing dreams and hope to children and healing and comfort to adults, driven by free and new ideas," and is involved in the planning, manufacturing, and sales of toys, stationery, and general goods.
■ Company Overview
Trade Name: Lyric Co., Ltd.
Representative: Representative Director Keita Arai
Location: Suzawa Bldg. 8F-F, 5-2-3 Asakusabashi, Taito-ku, Tokyo 111-0053
Established: February 2012
Business Activities: Planning, manufacturing, and sales of toys, stationery, and general goods
Capital: 10 million yen
URL: https://n-lyric.com
■ Media Contact
Lyric Co., Ltd.
Email: info@n-lyric.com
Phone: 03-3862-7238