Start of "Purpose Setting Training" to Verbalize Corporate Social Value. Building a Management Judgment Axis in Uncertain Times: Reskilling Employee Training

Recurrent Inc. is releasing the "Purpose Setting Training" program targeted at executives and managers. In today's complex market environment, companies are increasingly required to clearly articulate their social purpose (their reason for being).

This training aims to teach the techniques for reflecting on a company's origins and unique values, and verbalizing them into resonant language. Furthermore, it provides concrete methods for reflecting the formulated concepts into actual decision-making and organizational culture, thereby supporting the sustainable growth of companies.

Reasons Why Redefining "Reason for Being" is Required in Modern Management

Social Background and Needs of Adopting Companies

With rapid social changes and diversifying values, the fundamental question of "What purpose does a company exist for?" is gaining importance. In an era where not just profit-making, but also social contribution and reason for existence, directly correlate with attracting talented individuals and gaining stakeholder trust.

Challenges in Organizational Implementation

However, in many organizations, purpose remains an abstract slogan and is not connected to on-the-ground actions. A systematic approach is needed to design and implement effective purpose within organizations.

Introduction to Training Content

Training Title

Purpose Setting Training

Target Audience

Executives, managers, management level personnel

Acquired Skills and Objectives

Acquire concrete planning and diffusion skills to redefine your company's reason for being and reflect it in management strategy and organizational culture. The objective is to improve the quality and speed of management judgment and strengthen organizational capabilities.

Features of This Training

• Systematic Understanding of Management Impact

  Organize the background for why reason for being is required in modern management and its connection to corporate value.

• Acquisition of Resonance-Evoking Verbalization Techniques

  Learn methods to analyze founding aspirations and unique values, and design simple, heart-stirring language.

• Organizational Implementation and Systematization

  Understand how to ensure words are not just created but reflected in evaluation systems and decision-making processes, embedding them within the organization.