Small-Group Machine Pilates Studio 'lafimo' Opens Franchise Location in Yoshiki, Yamaguchi City, Yamaguchi Prefecture

Last Wellness Co., Ltd. has entered into a franchise agreement with Yamaguchi Swim Service Co., Ltd., and will open a women-only, small-group machine Pilates studio, 'lafimo 3S Sports Plaza Yoshiki.'

lafimo, a new brand launched in February 2025, started as one of the few machine Pilates studios that allows members to also use services such as hot yoga, gym, and SPA.

lafimo 3S Sports Plaza Yoshiki

By enabling combined use with the facilities of the fitness club '3S Sports Plaza,' lafimo realizes a complex service.
Approximately 6 Pilates reformers will be installed, and small-group machine Pilates lessons will be conducted.

Commitment to Franchise Expansion

Last Wellness Co., Ltd. is actively pursuing franchise expansion for many of its brands, including lafimo.

The fitness industry has been hit hard by the COVID-19 pandemic, and before a full recovery, various operating costs have risen. Additionally, the continuous opening of unmanned fitness clubs has made it difficult for some complex facilities to acquire new members.

The company believes that complex facilities that can be used by everyone from small children to seniors are essential for promoting the health of local residents.
Based on the idea that fitness clubs must become an indispensable health infrastructure for local communities, the company aims to revitalize communities and society through fitness clubs, increase participation in fitness clubs, and improve the status of staff working in fitness clubs.

To this end, the company operates directly-managed stores with the theme of maximizing the added value of complex facilities.
The know-how cultivated at these directly-managed stores is being franchised and offered to comprehensive clubs and 24-hour clubs.

At the newly opened Yoshiki store, customers will be able to receive the new machine Pilates lafimo service within the '3S Sports Plaza' facility. The attached shower and sauna facilities can also be used, and the company will strive to satisfy a wider range of customers and help promote the health of many people.

Features of 'lafimo' – Getting Closer to Your Ideal Self

'lafimo' offers a new experience that combines small-group Pilates lessons, which beginners can enjoy with peace of mind, with fitness.

1. Peace of Mind with Small-Group Pilates Support

Instructors provide careful guidance tailored to each individual's physical condition and goals. From beginners to experienced individuals, everyone can learn at their own pace with confidence.

2. Luxurious Refreshment Time in the SPA Area

The environment allows use of the SPA area within the fitness club. Relieve fatigue after lessons and rejuvenate your body.

Gym Area & Sauna

3. Gym Area and More

Various other combinations, such as using the gym area, are also possible.

Diverse Lesson Plans and Fee Plans

lafimo offers lesson plans tailored to customer needs. There are diverse options, from Pilates for beginners to classes aimed at improving core strength and posture.

Fees are as follows:

Pilates & SPA Plan 4 times/month: 9,600 yen (excl. tax) / 10,560 yen (incl. tax)

Pilates & SPA Plan 6 times/month: 12,960 yen (excl. tax) / 14,256 yen (incl. tax)

Pilates & SPA Premium Plan: 16,100 yen (excl. tax) / 17,710 yen (incl. tax)

[Options for 4-time and 6-time plans]

Hot Yoga Plus - 2 times/month: 1,000 yen (excl. tax) / 1,100 yen (incl. tax)

Gym & Pool Plus - Daily (*): 1,000 yen (excl. tax) / 1,100 yen (incl. tax)

Gym & Pool Plus - Monthly (*): 3,500 yen (excl. tax) / 3,850 yen (incl. tax)

Studio Plus - Monthly (*): 1,500 yen (excl. tax) / 1,650 yen (incl. tax)

*Available on Pilates lesson days

Opening Campaign

To commemorate the opening of the new 'lafimo' store, a campaign will be held at lafimo 3S Sports Plaza Yoshiki. Please check the store URL for details.

'lafimo 3S Sports Plaza Yoshiki' website: https://lafimo.jp/sss_yoshiki

About 3S Sports Plaza Yoshiki

Sports Plaza Yoshiki is a comprehensive fitness club equipped with a gym, studio, and pool. In addition to a variety of studio lessons, popular hot yoga classes are also available. Facilities include a walking pool, high-temperature sauna, and mist sauna. The staff provides attentive support, making it a safe and easy-to-use facility for everyone, including beginners.

3S Sports Plaza Yoshiki website: https://www.fitsss.co.jp/yoshiki/

lafimo 3S Sports Plaza Yoshiki Location

6-15-1 Yoshikishitahigashi, Yamaguchi City, Yamaguchi Prefecture 753-0814 (Inside 3S Sports Plaza Yoshiki)

3-minute walk from Matsugahana bus stop on the Bocho Bus Akiyoshi/Mine line.
23-minute walk from Yudaonsen Station on the JR Yamaguchi Line.

Contact Information

Those interested in opening a franchise store are encouraged to contact the company.
With the support provided by the company, owners can leverage the same know-how as directly-managed facilities and start studio operations with confidence.
In addition to the strong support from headquarters, if operational tasks are outsourced to the company, operational quality equivalent to directly-managed facilities can be guaranteed immediately.

Contact: Franchise Inquiry Form

For consulting support from Last Wellness: https://www.lealea.jp/consulting/

Company Overview

Company Name: Last Wellness Co., Ltd.

Location: 9F, Higashi-Totsuka West Building, 90-6 Kawakami-cho, Totsuka-ku, Yokohama-shi, Kanagawa Prefecture

Established: October 2004

Representative Director & CEO: Shoji Wakiya

Number of Employees: 311 (as of April 2026)

Contact: 045-829-0819

Business: Fitness club management, hot yoga studio management, personal gym management, Pilates studio management, kids' school management, after-school childcare facility management, consulting services