A World First?! Supervised by 'Mu,' Perfumes in 3 Varieties: 'Shakoki-dogu,' 'Mummy,' and 'Crystal Skull.' Reinterpreting Ancient Romance into Fragrances in a First Collaboration with U-TREASURE.
U-TREASURE, under the supervision of the super mystery magazine 'Mu,' has announced the world's first perfumes themed after 'Shakoki-dogu,' 'Mummy,' and 'Crystal Skull.' This unique collaboration reinterprets ancient romance through scent.
📋 Article Processing Timeline
- 📰 Published: April 7, 2026 at 21:00
- 🔍 Collected: April 7, 2026 at 12:30
- 🤖 AI Analyzed: April 20, 2026 at 23:24 (322h 53m after Collected)
U-TREASURE Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; President: Koichi Aoki, a consolidated subsidiary of K.UNO Co., Ltd.) will be accepting pre-orders for three types of perfumes created in collaboration with the super mystery magazine Mu from Tuesday, April 7 to Thursday, May 7, 2026, at the U-TREASURE online shop and the U-TREASURE concept stores in Ikebukuro and Shinsaibashi. This will be the first license of its kind handled by U-TREASURE.
This new release features three types of perfumes in collaboration with the super mystery magazine Mu. We deliver the unimaginable scents of 'Mummy,' 'Shakoki-dogu (Goggle-eyed Dogu Figurine),' and 'Crystal Skull.' (*World's first: according to our own research)
|
Pre-order Period |
April 7 (Tue) - May 7 (Thu), 2026 |
|
Concept |
Things unseen, things unprovable-- Why are people so drawn to them, so captivated? The unimaginable scents of 'Mummy,' 'Shakoki-dogu,' and 'Crystal Skull.' What on earth could they smell like? 'Mu,' which has been igniting human curiosity and romance and inviting us beyond the realm of common sense since its first issue in 1979, now transcends time to open a new door called 'scent.' |
|
Price (incl. tax) |
8,800 yen each (Content: 24ml) |
|
Retailers |
U-TREASURE Online Shop https://u-treasure.jp/licensor/mu_gekkan U-TREASURE Concept Store Ikebukuro, Shinsaibashi |