Couple App "Towaly" Begins Collaboration with Municipalities and Regions - Seeking Partners Following 13,000 User Milestone

Moberly Inc. (Headquarters: Minato-ku, Tokyo; Representative Director: Tatsuya Ishikawa), provider of the "Towaly" app for harmonious couples and families, announced that its user base surpassed 13,000 in July 2026.

Growth has accelerated particularly since the launch of the major "Travel Itinerary" feature, with over 3,500 new users joining in the past three months.

The app has also secured the No. 1 ranking in search results on the App Store for multiple keywords, including "couple," "cohabiting couple," and "same-sex couple" (as of July 2, 2026, self-researched).

To commemorate this milestone, Towaly is launching a call for collaboration partners, including municipalities, regional communities, and companies that wish to connect with young households and couples by showcasing the appeal of their regions.

◆ Seeking Collaboration Partners to Support Young Households and Couples Together with Their Regions

Towaly's user base primarily consists of couples. Leveraging this foundation of 13,000 users, we are initiating a search for collaboration partners among local governments, community organizations, and businesses eager to promote the charm of their regions to young households and couples.

Examples of collaboration include:

* Information dissemination targeting young households and couples in partnership with municipalities aiming to promote relocation and settlement. * Creating opportunities to visit local events and attractions through the "Travel Itinerary" and "Shared Calendar" features. * Collaborating on regional initiatives that support life stages, such as marriage and childcare support.

Towaly aims to become a platform that not only nurtures relationships between people but also connects people with their communities. To achieve this, we actively seek cooperation with municipalities, shopping districts, regional event organizers, and organizations dedicated to marriage and childcare support – all key stakeholders in local communities.

We aspire to invigorate regions together with those who share our vision. Please feel free to contact us with any inquiries via the contact information provided at the end of this release.

◆ Surpassing 13,000 Users - Growth Achieved Together with Our Users

Approximately one year since its official release in June 2025, Towaly's user base has exceeded 13,000. Growth has particularly accelerated since the release of the major "Travel Itinerary" feature in April 2026, with over 3,500 new users joining in approximately three months.

Towaly is an app that has been nurtured by its users.

Reviews, requests, and recommendations to partners, family, and friends – each of these has been our driving force, enabling us to reach the milestone of 13,000 users. We express our deepest gratitude.

We believe that continuously responding to the warm feedback we receive daily is the best way to repay your support.

◆ An App Built Together with Users

Towaly has achieved the No. 1 ranking in App Store search results for multiple keywords, including "couple," "cohabiting couple," and "same-sex couple" (as of July 2, 2026).

This success is underpinned by our consistent development approach since launch: "continuously responding to user feedback."

In June 2026 alone, we implemented 10 updates, ranging from adding new features to making minor usability improvements based on user input. We have meticulously reviewed every request and review submitted through the app, bringing to life features that users expressed a desire for.

From everyday functions like shopping lists and shared diaries, to the "Consideration Feature" that supports same-sex couples, and the "Travel Itinerary" that aids family trips – the vast majority of Towaly's features originated from user feedback.

◆ Our Vision for the App

It is common for couples and long-term partners to assume "they already know" and consequently have fewer opportunities to express gratitude or their feelings. While this can be a sign of trust, a gradual accumulation of unexpressed words can inadvertently lead to minor misunderstandings.

Towaly prioritizes creating a space for natural exchanges – such as "Thank you," "I'm sorry," and "What happened today?" – at a stage well before relationship cracks begin to form. Just as medicine has "prevention," we believe relationships also require "prevention."

The name "Towaly" is a combination of "Towa" (eternity) and "family," embodying the wish for "couples' relationships to last long as a family." Even as we now support the daily lives of over 13,000 users, this core principle remains unchanged.

◆ Message from the Representative

I personally feel that relationships with loved ones are built on the accumulation of small, everyday moments.

Couples and partners, though they come together out of love, can easily forget to express gratitude and consideration amidst busy daily lives. I am no exception.

In such times –

A photo from the first trip together.

A record of when "thank you" was expressed.

Casual everyday moments.

Words written with the other person in mind.

Reflecting on these things helps me recall my initial feelings and renew my determination to keep trying.

Towaly is not just an app for storing memories.

We aim to be a presence that gently supports the accumulation of daily moments, where today's "thank you" leads to "I'm so glad I chose you" years later.

Furthermore, we will grow into a platform that connects people with people, and people with their communities.

(Tatsuya Ishikawa, Representative Director, Moberly Inc.)

App Information

App Name: Towaly

Overview: A harmony app for couples and families. A communication app integrating essential features for family life, including schedules, travel itineraries, to-do lists, shopping lists, and diaries.

Supported OS: iOS / Android

Price: Free (with some premium features)

App Store (iOS): https://apps.apple.com/jp/app/towaly/id6739182195?platform=iphone

Google Play (Android): https://play.google.com/store/apps/details?id=jp.towaly

HP: https://towaly.jp/

Company Name: Moberly Inc.

Location: Aoyama Marutake Bldg 6F, 3-1-36 Minamiaoyama, Minato-ku, Tokyo

Representative: Tatsuya Ishikawa

Contact: contact@moberly.co.jp