Mercury Ad Co., Ltd. (Headquarters: Osaka, Osaka Prefecture; Representative Director: Keisuke Tokuyama) is pleased to announce the launch of its HR consulting service "Diapass" (Dialogue x Compass) and the opening of its dedicated website. This service provides comprehensive, partnership-based support, from quality-focused recruitment—not just headcount—to retention and development, designing total mechanisms to improve the relationship between companies and individuals.

▼ Diapass Official Website https://mercury-ad.design/diapass

◆ Background of Service Launch

In modern times, with a declining working population and diversifying work styles, competition for talent acquisition among companies has intensified more than ever. At the same time, the "employee retention issue," where valuable hires leave early due to a mismatch in values, troubles many companies.

As an Osaka-based design company, Mercury Ad has supported branding and promotion for numerous companies since its establishment in 1969, and has deeply felt that "organizational and individual growth" is indispensable for fundamental problem-solving within companies. Therefore, based on specialized knowledge, they launched the new HR consulting business "Diapass" to comprehensively solve "people-related" issues.

◆ Concept of "Diapass"

Dialogue × Compass = Dialogue and Guidance

We "design" each individual's career and indicate the direction clients should take (Compass) through dialogue. We value this "partnership" approach. It is a total support service that designs the "growth" of people and organizations through dialogue.

◆ Three Values Provided by Diapass

Diapass offers consistent consulting across three axes: recruitment, development, and career support.

1. Recruitment Consulting Through honest dialogue between companies and candidates, we identify talent that aligns with organizational values and clarify recruitment directions. We support the strategic design and execution to achieve "quality" recruitment that envisions a future together, rather than just "quantity."

2. Development Consulting We support employees from retention after joining the company to autonomous career development. We design and operate an education system linked to HR systems, including planning for stratified education and support for utilizing talent management systems, creating organizational breakthroughs.

3. Career Support Combining specialized knowledge as a career consultant with a on-the-ground perspective, we support career design that balances individual growth and corporate development.

Future Outlook

By combining the expertise cultivated by the Creative Division in "enhancing corporate brand value (design, UI/UX, promotion)" with the know-how of the HR Consulting Division (Diapass) in "solving human resource issues," we will continue to provide multi-faceted business support to companies.

▼ Diapass Official Website https://mercury-ad.design/diapass

Mercury Ad Co., Ltd.

Connecting Customers with Design

ー Realizing customers' aspirations through design and creating attractive brand experiences. ー

Mercury Ad is an Osaka-based comprehensive design and consulting company. We provide multi-faceted business support to diverse clients, including those in the hotel industry, encompassing graphic design, web UI/UX, branding, EC support, and the latest AR solutions.

Furthermore, the HR Consulting Division supports the sustainable growth of companies from the "human" aspect. We offer unique HR solutions that integrate creativity and strategy, from talent acquisition centered on recruitment branding to internal branding that enhances organizational engagement, education and training, and the establishment of personnel evaluation systems.

[Company Profile]

Location: 4-6-8 Oyodo-Naka, Kita-ku, Osaka

Established: 1969

Representative: Keisuke Tokuyama, Representative Director

Business Activities

Creative Division: Advertising and sales promotion planning, graphic and web design, branding, AR and digital content production

HR Consulting Division: Recruitment branding, HR system design, organizational development and education/training, recruitment public relations support

Phone: 06-6453-6556 (main)

Official Website: https://mercury-ad.design/

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Products / services: Diapass