Card Game Educational Material "Brester PLUS" to Transform Brainstorming into "Thought Assets" with AI, Launching June 11, 2026
Idea Plant will launch "Brester PLUS," a card game-based educational material that allows ideas generated during brainstorming to be accumulated and utilized as "thought assets" with AI, on June 11, 2026. This aims to enhance team creativity and transform ideas into organizational assets.
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- 📰 Published: May 7, 2026 at 20:00
- 🔍 Collected: May 7, 2026 at 11:31
- 🤖 AI Analyzed: May 7, 2026 at 11:49 (17 min after Collected)
Idea Plant (Location: Sendai City, Miyagi Prefecture) will launch "Brester PLUS," a card game-based educational material for business teams, on June 11, 2026. While training the ability to generate ideas through human-to-human dialogue, transcribed brainstorming data is fed into AI with a dedicated prompt, accumulating the core of ideas as a "thought asset list." This allows for the organization and accumulation of internal ideation resources that can be utilized when facing creative blocks in business operations.
Brester PLUS: Product Photo
Background
Idea Plant has provided processes to unleash team creativity through "Brester," an educational material that allows users to experience brainstorming rules in a game format. However, ideas generated during games often do not remain recorded after a session, and are rarely utilized as organizational knowledge. The challenge remained that active discussions would disappear after the moment.
"Brester PLUS" is a higher-end model that addresses this issue. It transforms the creativity trained through the game and the essence of the ideas generated there into organizational assets with the power of AI.
Product Overview
"Brester PLUS" is a higher-end model that adds AI integration functionality to the existing educational material "Brester," which teaches brainstorming rules in a game format. By recording and transcribing conversations during the game with a smartphone or other handheld device and feeding them into AI with an "assetization prompt," the essence of the team's ideas is extracted and structured as a "thought asset list." A "Brester PLUS Manual" is included to smoothly carry out this series of processes. The dedicated prompt can be downloaded via the QR code provided with the product.
The accumulated "thought asset list" can be utilized to consider solutions for business challenges specific to one's company or organization by using a "repurposing prompt." This transforms traditional brainstorming, which ended as a "one-time flow," into a reusable "stock." It supports major AI tools such as Claude, ChatGPT, and Gemini.
*Please use your smartphone's standard recording app for recording and transcription.
Recommended models: Google Pixel, iPhone
Features
- After training the ability to generate ideas through analog human-to-human dialogue, AI can extract the essence of those ideas.
- Ideas generated in games don't end there—they transform from flow to stock.
- A dedicated prompt (downloadable format) is included, making it easy for those unfamiliar with AI operations to use.
- You can continue to use familiar AI tools such as Claude, ChatGPT, and Gemini.
- The accumulated "thought asset list" can be repeatedly utilized to solve actual business challenges.
Launch Commemorative Event
Prior to the launch, Idea Plant Representative Rikiya Ishii will hold an idea creation workshop. Participants will be able to experience "Brester PLUS" firsthand on the day.
Date: June 5, 2026 (Friday) Afternoon session 14:30-16:00 / Evening session 18:30-20:00
Location: Sendai Mediatheque (2-1 Kasugacho, Aoba-ku, Sendai 980-0821) 2nd floor conference room
Participation fee: Free
Application method: Workshop application form
https://pro.form-mailer.jp/lp/3e3efeb2350474
https://peatix.com/event/4983397/view
Creativity and AI Workshop Announcement Visual
Product Information
Product name: Brester PLUS
Release date: June 11, 2026
Price: 6380 yen (tax included)
Sales channels: Idea Plant Online Shop, Amazon.co.jp
Included contents:
- Brester PLUS Manual *Newly added
- Dedicated prompt (downloadable via QR code) *Newly added
- Role cards (10 each of red, yellow, green, blue)
- TOI cards (50 mint green)
- Role badges (1 each of red, yellow, green, blue)
- Instruction manual (1 sheet)
- Easy rules (1 sheet each of explanation and play sheet)
- Theme list & penalty game list
Idea Plant Overview
Focusing on the planning and development of ideation support tools, Idea Plant also conducts workshops and lectures. Representative Rikiya Ishii is a researcher specializing in creative engineering, and his book "All Technologies for Thinking with AI" (Diamond Inc.) has sold over 110,000 copies. Through education at multiple universities and activities as a director of the Japan Society for Creative Engineering, he provides knowledge to a wide range of fields. He has conducted training and lectures at over 600 companies and educational institutions, with over 30,000 participants to date.
Developed tool 'Brester' received the "Miyagi Monozukuri Grand Prize of Excellence."
Brester PLUS: Product Photo
Background
Idea Plant has provided processes to unleash team creativity through "Brester," an educational material that allows users to experience brainstorming rules in a game format. However, ideas generated during games often do not remain recorded after a session, and are rarely utilized as organizational knowledge. The challenge remained that active discussions would disappear after the moment.
"Brester PLUS" is a higher-end model that addresses this issue. It transforms the creativity trained through the game and the essence of the ideas generated there into organizational assets with the power of AI.
Product Overview
"Brester PLUS" is a higher-end model that adds AI integration functionality to the existing educational material "Brester," which teaches brainstorming rules in a game format. By recording and transcribing conversations during the game with a smartphone or other handheld device and feeding them into AI with an "assetization prompt," the essence of the team's ideas is extracted and structured as a "thought asset list." A "Brester PLUS Manual" is included to smoothly carry out this series of processes. The dedicated prompt can be downloaded via the QR code provided with the product.
The accumulated "thought asset list" can be utilized to consider solutions for business challenges specific to one's company or organization by using a "repurposing prompt." This transforms traditional brainstorming, which ended as a "one-time flow," into a reusable "stock." It supports major AI tools such as Claude, ChatGPT, and Gemini.
*Please use your smartphone's standard recording app for recording and transcription.
Recommended models: Google Pixel, iPhone
Features
- After training the ability to generate ideas through analog human-to-human dialogue, AI can extract the essence of those ideas.
- Ideas generated in games don't end there—they transform from flow to stock.
- A dedicated prompt (downloadable format) is included, making it easy for those unfamiliar with AI operations to use.
- You can continue to use familiar AI tools such as Claude, ChatGPT, and Gemini.
- The accumulated "thought asset list" can be repeatedly utilized to solve actual business challenges.
Launch Commemorative Event
Prior to the launch, Idea Plant Representative Rikiya Ishii will hold an idea creation workshop. Participants will be able to experience "Brester PLUS" firsthand on the day.
Date: June 5, 2026 (Friday) Afternoon session 14:30-16:00 / Evening session 18:30-20:00
Location: Sendai Mediatheque (2-1 Kasugacho, Aoba-ku, Sendai 980-0821) 2nd floor conference room
Participation fee: Free
Application method: Workshop application form
https://pro.form-mailer.jp/lp/3e3efeb2350474
https://peatix.com/event/4983397/view
Creativity and AI Workshop Announcement Visual
Product Information
Product name: Brester PLUS
Release date: June 11, 2026
Price: 6380 yen (tax included)
Sales channels: Idea Plant Online Shop, Amazon.co.jp
Included contents:
- Brester PLUS Manual *Newly added
- Dedicated prompt (downloadable via QR code) *Newly added
- Role cards (10 each of red, yellow, green, blue)
- TOI cards (50 mint green)
- Role badges (1 each of red, yellow, green, blue)
- Instruction manual (1 sheet)
- Easy rules (1 sheet each of explanation and play sheet)
- Theme list & penalty game list
Idea Plant Overview
Focusing on the planning and development of ideation support tools, Idea Plant also conducts workshops and lectures. Representative Rikiya Ishii is a researcher specializing in creative engineering, and his book "All Technologies for Thinking with AI" (Diamond Inc.) has sold over 110,000 copies. Through education at multiple universities and activities as a director of the Japan Society for Creative Engineering, he provides knowledge to a wide range of fields. He has conducted training and lectures at over 600 companies and educational institutions, with over 30,000 participants to date.
Developed tool 'Brester' received the "Miyagi Monozukuri Grand Prize of Excellence."