Nagoya-born 'Ichibanken' Opens New Store in Da Nang, Vietnam's Premier Resort City
Ichibanken, an authentic Tonkotsu ramen brand originating from Nagoya, opened a new store in Da Nang, Vietnam's leading resort city, on April 14, 2026. This marks its 11th store in Vietnam, accelerating its expansion in Southeast Asia.
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- 📰 Published: May 7, 2026 at 19:21
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Ichibanken Da Nang Store Exterior
Best More Co., Ltd. (Headquarters: Nagoya, Aichi Prefecture; Representative Director: Noritaka Miki) opened a new store for "Ichibanken," an authentic Tonkotsu ramen brand originating from Nagoya, in Da Nang, a growing city in central Vietnam, on April 14, 2026.
Ichibanken is a Tonkotsu ramen specialty brand founded in Nagoya. It features a rich and creamy Tonkotsu soup cooked with ultra-high heat and specially blended noodles. In Japan, it has expanded primarily in Aichi Prefecture.
Overseas, the company is actively expanding its authentic store presence, mainly in Vietnam, and with the opening of the Da Nang store, it will have 11 stores in Vietnam.
Da Nang, where the new store is located, is a representative resort city in central Vietnam, attracting attention for its diverse charms, including beautiful beaches, a well-developed urban environment, tourism demand, and an increasing number of expatriates and foreign residents.
In Da Nang, which combines the glamour of a tourist city with the tranquility of a residential city, Ichibanken will deliver "Japan quality authentic Tonkotsu ramen" to a wider range of customers.
■ Why Da Nang?
Da Nang is a city that continues to develop as the economic and tourism hub of central Vietnam.
While being a resort area with beautiful coastlines, urban infrastructure development is also progressing, making it an area that attracts many tourists, business people, and expatriates from both Japan and abroad.
Ichibanken has, until now, established an operational system in the Vietnamese market that faithfully reproduces the taste of its Japanese main store, and has gained support from local customers.
The opening of the Da Nang store is not merely an expansion of the number of stores, but a significant step aimed at:
"Brand penetration in major Vietnamese cities"
"Responding to Japanese food demand in tourist areas"
"Further acceleration of Southeast Asian expansion"
We will provide Ichibanken's unique authentic Tonkotsu ramen to a wide range of customers, including tourists, local customers, and foreign residents.
Ichibanken Da Nang Store Interior
■ Delivering "A Bowl of Japan Quality" in Da Nang
Ichibanken's signature product, Shiro Tonkotsu Ramen (White Tonkotsu Ramen), features a rich and creamy Tonkotsu soup simmered for a long time.
By slowly simmering it over ultra-high heat, the umami of the pork bones is carefully extracted, achieving a mellow yet deep flavor. The specially developed noodles, designed to complement the soup, perfectly intertwine with the rich Tonkotsu soup, allowing you to enjoy a satisfying taste with every bite.
Even while in Da Nang, Vietnam, you can experience "Ichibanken's authentic Tonkotsu ramen" that has been refined in Nagoya.
■ Store Overview
Store Name: Ichibanken Da Nang
Location: 203 Phan Châu Trinh, Hải Châu, Đà Nẵng 50000 Việt Nam
Opening Date: April 14, 2026
Business Hours: 11:00 AM - 9:30 PM (Last Order) / 10:00 PM Close
Signature Product:
Shiro Tonkotsu Ramen: Price: 120,000VND~
The rich and creamy Tonkotsu soup, simmered for a long time, is reproduced to the same standards as in Japan. You can experience "authentic Nagoya-born Tonkotsu ramen" even while in Vietnam.
In addition, popular side menus from Japan, such as karaage (fried chicken), gyoza (dumplings), and fried rice, are also planned to be offered.
■ Ichibanken's Commitment
Ichibanken's Tonkotsu ramen features a soup where fat particles are finely mixed by simmering over ultra-high heat, resulting in a rich and deep umami. Furthermore, specially blended noodles, made from a unique combination of several types of flour, perfectly intertwine with the soup, providing a satisfying taste until the last bite.
"To deliver the taste of authentic Tonkotsu ramen eaten in Japan, unchanged, overseas."
Based on this philosophy, we are committed to taste reproducibility, store operations, and quality control, and will carefully serve each bowl in the Vietnamese market.
■ About Ichibanken
"Ichibanken" began when its founder, Noritaka Miki, dedicated 9 years to ramen training from the age of 21, and at 30, opened a 13-tsubo (approx. 43 sqm) 15-seat ramen restaurant. His thorough commitment, such as not opening on days when the soup was not satisfactory, became a topic of conversation. To further pursue the taste, he undertook 1.5 years of unpaid training in Hakata, Kyushu.
After that, the reopened store, with its supreme ramen and sincere customer service, gained the support of many customers and grew into a famous restaurant visited by ramen fans from all over the country on weekends.
Currently, it has expanded both domestically and internationally, mainly in Nagoya, and has become a beloved ramen brand by many customers.
■ Representative Comment
Ichibanken General Manager Noritaka Miki
We are very pleased to deliver Ichibanken's Tonkotsu ramen, which has been refined in Nagoya, to the people of Da Nang, a charming city representing central Vietnam.
Da Nang is...
Best More Co., Ltd. (Headquarters: Nagoya, Aichi Prefecture; Representative Director: Noritaka Miki) opened a new store for "Ichibanken," an authentic Tonkotsu ramen brand originating from Nagoya, in Da Nang, a growing city in central Vietnam, on April 14, 2026.
Ichibanken is a Tonkotsu ramen specialty brand founded in Nagoya. It features a rich and creamy Tonkotsu soup cooked with ultra-high heat and specially blended noodles. In Japan, it has expanded primarily in Aichi Prefecture.
Overseas, the company is actively expanding its authentic store presence, mainly in Vietnam, and with the opening of the Da Nang store, it will have 11 stores in Vietnam.
Da Nang, where the new store is located, is a representative resort city in central Vietnam, attracting attention for its diverse charms, including beautiful beaches, a well-developed urban environment, tourism demand, and an increasing number of expatriates and foreign residents.
In Da Nang, which combines the glamour of a tourist city with the tranquility of a residential city, Ichibanken will deliver "Japan quality authentic Tonkotsu ramen" to a wider range of customers.
■ Why Da Nang?
Da Nang is a city that continues to develop as the economic and tourism hub of central Vietnam.
While being a resort area with beautiful coastlines, urban infrastructure development is also progressing, making it an area that attracts many tourists, business people, and expatriates from both Japan and abroad.
Ichibanken has, until now, established an operational system in the Vietnamese market that faithfully reproduces the taste of its Japanese main store, and has gained support from local customers.
The opening of the Da Nang store is not merely an expansion of the number of stores, but a significant step aimed at:
"Brand penetration in major Vietnamese cities"
"Responding to Japanese food demand in tourist areas"
"Further acceleration of Southeast Asian expansion"
We will provide Ichibanken's unique authentic Tonkotsu ramen to a wide range of customers, including tourists, local customers, and foreign residents.
Ichibanken Da Nang Store Interior
■ Delivering "A Bowl of Japan Quality" in Da Nang
Ichibanken's signature product, Shiro Tonkotsu Ramen (White Tonkotsu Ramen), features a rich and creamy Tonkotsu soup simmered for a long time.
By slowly simmering it over ultra-high heat, the umami of the pork bones is carefully extracted, achieving a mellow yet deep flavor. The specially developed noodles, designed to complement the soup, perfectly intertwine with the rich Tonkotsu soup, allowing you to enjoy a satisfying taste with every bite.
Even while in Da Nang, Vietnam, you can experience "Ichibanken's authentic Tonkotsu ramen" that has been refined in Nagoya.
■ Store Overview
Store Name: Ichibanken Da Nang
Location: 203 Phan Châu Trinh, Hải Châu, Đà Nẵng 50000 Việt Nam
Opening Date: April 14, 2026
Business Hours: 11:00 AM - 9:30 PM (Last Order) / 10:00 PM Close
Signature Product:
Shiro Tonkotsu Ramen: Price: 120,000VND~
The rich and creamy Tonkotsu soup, simmered for a long time, is reproduced to the same standards as in Japan. You can experience "authentic Nagoya-born Tonkotsu ramen" even while in Vietnam.
In addition, popular side menus from Japan, such as karaage (fried chicken), gyoza (dumplings), and fried rice, are also planned to be offered.
■ Ichibanken's Commitment
Ichibanken's Tonkotsu ramen features a soup where fat particles are finely mixed by simmering over ultra-high heat, resulting in a rich and deep umami. Furthermore, specially blended noodles, made from a unique combination of several types of flour, perfectly intertwine with the soup, providing a satisfying taste until the last bite.
"To deliver the taste of authentic Tonkotsu ramen eaten in Japan, unchanged, overseas."
Based on this philosophy, we are committed to taste reproducibility, store operations, and quality control, and will carefully serve each bowl in the Vietnamese market.
■ About Ichibanken
"Ichibanken" began when its founder, Noritaka Miki, dedicated 9 years to ramen training from the age of 21, and at 30, opened a 13-tsubo (approx. 43 sqm) 15-seat ramen restaurant. His thorough commitment, such as not opening on days when the soup was not satisfactory, became a topic of conversation. To further pursue the taste, he undertook 1.5 years of unpaid training in Hakata, Kyushu.
After that, the reopened store, with its supreme ramen and sincere customer service, gained the support of many customers and grew into a famous restaurant visited by ramen fans from all over the country on weekends.
Currently, it has expanded both domestically and internationally, mainly in Nagoya, and has become a beloved ramen brand by many customers.
■ Representative Comment
Ichibanken General Manager Noritaka Miki
We are very pleased to deliver Ichibanken's Tonkotsu ramen, which has been refined in Nagoya, to the people of Da Nang, a charming city representing central Vietnam.
Da Nang is...