Plus Pivot Launches "Care Worker Support Points" - A Unique Point System for All Care Workers in Japan
Plus Pivot Inc. has launched "Care Worker Support Points," a unique point system for all care workers in Japan, regardless of employment type. Points are awarded based on working hours and can be used like cash, aiming to address the severe care worker shortage and support retention in the industry.
📋 Article Processing Timeline
- 📰 Published: May 8, 2026 at 19:20
- 🔍 Collected: May 8, 2026 at 10:31
- 🤖 AI Analyzed: May 9, 2026 at 04:07 (17h 35m after Collected)
Plus Pivot Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Nao Yamamoto), which operates the care human resources service "+Hop," has launched a dedicated website (https://kaigooenpointo.com) for "Care Worker Support Points," a unique point system for all care workers working in Japan.
"Care Worker Support Points" is a unique point redemption system targeting all individuals working in care settings, regardless of employment type such as full-time employees, contract employees, temporary staff, part-timers, or casual workers, and regardless of their affiliated facility or registration status. Points are awarded according to daily working hours and can be used like cash, separate from salary.
This initiative expands the concept of "Hop Points," our unique welfare program previously operated for temporary staff (with over 5 million yen in total redemption), to all individuals working in the care industry. With the deepening shortage of care personnel, we aim to contribute to retention support across the industry by returning value to each care worker's "working hours," transcending employment type barriers.
*Point redemption is conditional on employment through Hop.
[Service Logo / Key Visual]
■ Key Features of "Care Worker Support Points"
✓ Targets all care workers in Japan
✓ Available regardless of employment type (full-time, temporary, part-time, etc.)
✓ A unique, industry-wide point redemption system
■ Background of Release: The Social Issue of Care Worker Shortages
According to estimates by the Ministry of Health, Labour and Welfare (*), approximately 320,000 additional personnel will be needed in the care sector by FY2025, and about 690,000 by FY2040. Care settings face a chronic shortage of personnel, making the establishment of an "environment where people can continue working" an urgent task for the entire industry, alongside new recruitment.
Meanwhile, the employment forms of people working in care settings are diversifying, with various working styles such as full-time employees, contract employees, temporary staff, part-timers, and casual workers coexisting. Welfare benefits and incentives vary significantly depending on the facility and employment type, leading to disparities in treatment even when doing the same work on site.
Since its establishment in 2023, the company has operated unique welfare benefits for temporary staff based on the belief of "enhancing the value of care workers." With the desire to deliver value to even more care workers, we have now launched "Care Worker Support Points" for all care workers, regardless of employment type.
*Source: Ministry of Health, Labour and Welfare "On the Required Number of Care Workers Based on the 8th Care Insurance Business Plan"
■ Service Overview
Service Name: Care Worker Support Points
Public URL: https://kaigooenpointo.com
Target: All individuals engaged in care work in Japan (regardless of employment type or affiliated facility)
Usage Fee: Free (welfare for "+Hop" registrants)
Compatible Devices: Smartphones / PCs (browser compatible)
■ Three Features of "Care Worker Support Points"
1. Targets all care workers, regardless of employment type
Available regardless of employment type, such as full-time employees, contract employees, temporary staff, part-timers, or casual workers. It also does not matter whether the affiliated facility or corporation is registered. It is a system where all individuals who support users daily in the care field can equally receive unique points.
2. 1 hour = 1 point = 1 yen cash equivalent redemption
Points are awarded according to working hours. 1 point (equivalent to 1 yen) is accumulated for every hour worked, which can be used like cash, separate from salary. The time worked is directly converted into value.
3. 10,000 points presented for friend referrals
If you introduce a friend or family member to the care human resources service "+Hop," and the referred person gets employed, the referrer will receive a special award of 10,000 points (equivalent to 10,000 yen). This expresses gratitude for the circle of trust built in the care field.
■ Representative's Comment
Upon the launch of this service, Nao Yamamoto, Representative Director of Plus Pivot Inc., stated the following:
"In the care field, various individuals, regardless of employment type, support the daily lives of users. Full-time employees, part-timers, temporary staff—everyone works with pride as 'care workers.' Therefore, we believe that the form of responding to their efforts should also transcend employment type barriers. 'Care Worker Support Points' is a form of gratitude to all care workers working in Japan, going beyond the scope of our temporary staffing business. We want to add tangible value to the working hours of those who steadily support the industry, even without flashy gestures. We will continue to stand by the desire of everyone in the care field to 'continue working.'"
Nao Yamamoto, Representative Director, Plus Pivot Inc.
■ What We Aim For
Care work is...
"Care Worker Support Points" is a unique point redemption system targeting all individuals working in care settings, regardless of employment type such as full-time employees, contract employees, temporary staff, part-timers, or casual workers, and regardless of their affiliated facility or registration status. Points are awarded according to daily working hours and can be used like cash, separate from salary.
This initiative expands the concept of "Hop Points," our unique welfare program previously operated for temporary staff (with over 5 million yen in total redemption), to all individuals working in the care industry. With the deepening shortage of care personnel, we aim to contribute to retention support across the industry by returning value to each care worker's "working hours," transcending employment type barriers.
*Point redemption is conditional on employment through Hop.
[Service Logo / Key Visual]
■ Key Features of "Care Worker Support Points"
✓ Targets all care workers in Japan
✓ Available regardless of employment type (full-time, temporary, part-time, etc.)
✓ A unique, industry-wide point redemption system
■ Background of Release: The Social Issue of Care Worker Shortages
According to estimates by the Ministry of Health, Labour and Welfare (*), approximately 320,000 additional personnel will be needed in the care sector by FY2025, and about 690,000 by FY2040. Care settings face a chronic shortage of personnel, making the establishment of an "environment where people can continue working" an urgent task for the entire industry, alongside new recruitment.
Meanwhile, the employment forms of people working in care settings are diversifying, with various working styles such as full-time employees, contract employees, temporary staff, part-timers, and casual workers coexisting. Welfare benefits and incentives vary significantly depending on the facility and employment type, leading to disparities in treatment even when doing the same work on site.
Since its establishment in 2023, the company has operated unique welfare benefits for temporary staff based on the belief of "enhancing the value of care workers." With the desire to deliver value to even more care workers, we have now launched "Care Worker Support Points" for all care workers, regardless of employment type.
*Source: Ministry of Health, Labour and Welfare "On the Required Number of Care Workers Based on the 8th Care Insurance Business Plan"
■ Service Overview
Service Name: Care Worker Support Points
Public URL: https://kaigooenpointo.com
Target: All individuals engaged in care work in Japan (regardless of employment type or affiliated facility)
Usage Fee: Free (welfare for "+Hop" registrants)
Compatible Devices: Smartphones / PCs (browser compatible)
■ Three Features of "Care Worker Support Points"
1. Targets all care workers, regardless of employment type
Available regardless of employment type, such as full-time employees, contract employees, temporary staff, part-timers, or casual workers. It also does not matter whether the affiliated facility or corporation is registered. It is a system where all individuals who support users daily in the care field can equally receive unique points.
2. 1 hour = 1 point = 1 yen cash equivalent redemption
Points are awarded according to working hours. 1 point (equivalent to 1 yen) is accumulated for every hour worked, which can be used like cash, separate from salary. The time worked is directly converted into value.
3. 10,000 points presented for friend referrals
If you introduce a friend or family member to the care human resources service "+Hop," and the referred person gets employed, the referrer will receive a special award of 10,000 points (equivalent to 10,000 yen). This expresses gratitude for the circle of trust built in the care field.
■ Representative's Comment
Upon the launch of this service, Nao Yamamoto, Representative Director of Plus Pivot Inc., stated the following:
"In the care field, various individuals, regardless of employment type, support the daily lives of users. Full-time employees, part-timers, temporary staff—everyone works with pride as 'care workers.' Therefore, we believe that the form of responding to their efforts should also transcend employment type barriers. 'Care Worker Support Points' is a form of gratitude to all care workers working in Japan, going beyond the scope of our temporary staffing business. We want to add tangible value to the working hours of those who steadily support the industry, even without flashy gestures. We will continue to stand by the desire of everyone in the care field to 'continue working.'"
Nao Yamamoto, Representative Director, Plus Pivot Inc.
■ What We Aim For
Care work is...