French national brand "Petit Bateau" was born as an underwear manufacturer in 1893. In 1918, it invented the "Petit Culotte," which became the prototype of today's shorts, and grew into a national brand in France. The company consistently manages everything from yarn procurement to fabric knitting, dyeing, cutting, and sewing in-house, and is loved by people of all generations worldwide for its soft touch and simple yet playful designs.

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン