BREAK Launches 'Web Skill Acquisition & Relocation Support Project' in Kosa Town, Kumamoto

BREAK (Headquarters: Osaka City, Osaka Prefecture; CEO: Keisuke Ogawa) announced the launch of the 'Web Skill Acquisition & Relocation Support Project,' following its selection through a public proposal process for the 'Kosa Town Relocation and Employment Support Program.' This project aims to support relocation to and settlement in regional areas through digital skill acquisition and career development support.

BREAK has been advancing regional revitalization projects, beginning with a location agreement signed with Kumamoto City. Notably, through initiatives in Oita Prefecture, the company achieved 71 relocations over the past two years. The Kosa Town project represents a new challenge to verify the reproducibility of this model in a municipality with a population of approximately 10,000.

Achieving 71 Relocations in Oita Prefecture

In the 'IT Skill Up Relocation Promotion Project' conducted in Oita Prefecture, BREAK integrated the following:
- Digital skill acquisition support (making the ~400,000 JPY tuition free)
- Career development support
- Relocation support
- Community building

This led to 71 relocations over two years, while maintaining a high retention rate after relocation. The key characteristic is building a flow of 'Learn' → 'Work' → 'Relocate' → 'Settle,' rather than simple relocation promotion.

Project History and Future Outlook

BREAK signed a location agreement with Kumamoto City in 2022, starting its regional revitalization project under the theme of 'nurturing professional talent capable of taking on challenges from regional areas.' Through digital talent development, DX support for local companies, career education for the youth, and matching with local businesses, the company has worked to foster talent active in regional areas and revitalize local economies. The challenge identified was not that 'there are no jobs in regional areas,' but rather that 'anxieties about work and careers are barriers to relocation.' Consequently, BREAK has been striving to build a 'work-oriented relocation support model.'

Why Kosa Town?
Located about 40 minutes by car from the center of Kumamoto City, Kosa Town offers a rich natural environment, robust child-rearing support, and a warm local community. However, it faces issues such as insufficient dissemination of relocation information, disorganized housing information, and a lack of visualization of the town's charms. This project aims to propose a new value proposition: 'a town where people who want to invigorate the region together can gather.'

Project Overview
This project provides an integrated package of online briefing sessions, individual consultations, career support, Web skill acquisition support (free tuition), employment support, relocation support, and connections with the local community. Additionally, by partnering with recruitment firms and regional companies in Kumamoto, it aims to solve the problem of 'wanting to relocate but being anxious about work.' The target is to achieve 5 settled relocations by May 2027.

Comment from Keisuke Ogawa, CEO of BREAK
'In our collaborative project with Oita Prefecture, we were able to create a track record of 71 relocations in two years by combining digital skill acquisition with relocation support. However, what we truly want to achieve is not just a 'success story because it was Oita.' Regardless of population size or recognition, we want to expand a mechanism nationwide that connects work, learning, and relocation, bringing people together and revitalizing regions by leveraging the unique charms of each area. I feel great significance in being able to take on this challenge in Kosa Town, which has a population of about 10,000. While Kosa Town has many charms such as its natural environment, child-rearing support, and a warm community, there are still many values that have not been sufficiently communicated. We will make this a project that connects Kosa Town with people who want to 'invigorate this region together' or 'take on new challenges in a regional area.' Relocation is not the goal. Working, learning, and taking on challenges in the region while building a life of one's own—we want to expand that opportunity from Kosa Town to the rest of the country. We are not aiming to gather people in regional areas, but to increase the number of people who take on challenges there.'